HFWA

Heritage Financial Corporation

65
Fundamentals66/ 100
Valuation52/ 100
Upside potential74/ 100
Risk potential12/ 100

HFWA has the edge over JPM overall, supported by stronger valuation and stronger modeled upside.

JPM

JPMorgan Chase & Co.

57
Fundamentals65/ 100
Valuation38/ 100
Upside potential68/ 100
Risk potential10/ 100

JPM has slightly lower modeled downside risk, despite its lower overall score.

HFWA Fundamentals

MetricStatus
Strong
Strong
N/A
N/A

HFWA's revenue and profitability are currently strong. Free cash flow and net leverage aren't meaningful measures for financial services companies like HFWA.

JPM Fundamentals

MetricStatus
Healthy
Strong
N/A
N/A

JPM's revenue and profitability are currently healthy. Free cash flow and net leverage aren't meaningful measures for financial services companies like JPM.

HFWA PE Valuation

CHEAPFAIREXPENSIVE6.4x13x19x26x
CHEAPFAIREXPENSIVE6.4x13x19x26x
LevelPEPriceVs current
Cheap9.1x$18.36-35%
Forward11x$28.21—
Fair14x$27.25-3.4%
Current14x$28.21—
Expensive18x$35.45+26%

Historical ranges are pointers, not guarantees.

HFWA's PE is in its fair range at 14x. If earnings grow as analysts expect, today's price would be 11x next year's earnings.

JPM PE Valuation

CHEAPFAIREXPENSIVE5.0x10x15x20x
CHEAPFAIREXPENSIVE5.0x10x15x20x
LevelPEPriceVs current
Cheap9.7x$231-33%
Fair12x$287-16%
Current14x$343—
Forward14x$343—
Expensive15x$361+5.2%

Historical ranges are pointers, not guarantees.

JPM has the edge over HFWA in the historical PE scenario, which offers more potential upside but is not a forecast.

HFWA Forward outlook

MetricOutlook
Improving
Strong growth
Growth
Strongly improving
Limited
Moderate

HFWA has the edge over JPM on the outlook, with more favorable valuation expectations.

JPM Forward outlook

MetricOutlook
Stable
Growth
Growth
Improving
Limited
Moderate

Analysts expect earnings and revenue growth for JPM, with profitability improving.

HFWA Risk to reward

ScenarioChangePrice
Upside+34%$37.72
Downside-12%$24.88

Calculated from the latest close: $28.21 on Nov 12.

HFWA has a better modeled risk to reward balance than JPM, with more potential upside relative to its potential downside.

JPM Risk to reward

ScenarioChangePrice
Upside+20%$412.26
Downside-10%$310.03

Calculated from the latest close: $342.82 on Nov 12.

JPM trails HFWA on modeled risk to reward, with less potential upside relative to its potential downside.

HFWA Earnings Per Share

Q4 2023: $1.75Q1 2024: $1.33Q2 2024: $1.26Q3 2024: $1.08Q4 2024: $1.24Q1 2025: $1.48Q2 2025: $1.43Q3 2025: $1.65Q4 2025: $1.96Q1 2026: $2.04Q2 2026: $2.10Q3 2026: $2.01Forward: $2.50
Q4 2023: $1.75Q1 2024: $1.33Q2 2024: $1.26Q3 2024: $1.08Q4 2024: $1.24Q1 2025: $1.48Q2 2025: $1.43Q3 2025: $1.65Q4 2025: $1.96Q1 2026: $2.04Q2 2026: $2.10Q3 2026: $2.01Forward: $2.50
QuarterTTM EPSYoY
Forward$2.50+24%
Q3 2026$2.01+22%
Q2 2026$2.10+47%
Q1 2026$2.04+38%
Q4 2025$1.96+58%
Q3 2025$1.65+53%
Q2 2025$1.43+13%
Q1 2025$1.48+11%
Q4 2024$1.24-29%

HFWA's earnings per share have fallen from their peak: $2.01 over the past year, against $2.84 in late 2021.

JPM Earnings Per Share

Q4 2023: $16.23Q1 2024: $16.57Q2 2024: $17.94Q3 2024: $17.98Q4 2024: $19.75Q1 2025: $20.38Q2 2025: $19.50Q3 2025: $20.20Q4 2025: $20.02Q1 2026: $20.89Q2 2026: $23.35Q3 2026: $23.85Forward: $24.99
Q4 2023: $16.23Q1 2024: $16.57Q2 2024: $17.94Q3 2024: $17.98Q4 2024: $19.75Q1 2025: $20.38Q2 2025: $19.50Q3 2025: $20.20Q4 2025: $20.02Q1 2026: $20.89Q2 2026: $23.35Q3 2026: $23.85Forward: $24.99
QuarterTTM EPSYoY
Forward$24.99+4.8%
Q3 2026$23.85+18%
Q2 2026$23.35+20%
Q1 2026$20.89+2.5%
Q4 2025$20.02+1.4%
Q3 2025$20.20+12%
Q2 2025$19.50+8.7%
Q1 2025$20.38+23%
Q4 2024$19.75+22%

JPM's earnings per share have climbed steadily: $23.85 over the past year, up 18% from the year before, and higher year over year for 15 quarters in a row.

HFWA Quarterly Revenue

Q4 2023: $51MQ1 2024: $49MQ2 2024: $56MQ3 2024: $55MQ4 2024: $57MQ1 2025: $58MQ2 2025: $57MQ3 2025: $66MQ4 2025: $66MQ1 2026: $78MQ2 2026: $84MQ3 2026: $87M
Q4 2023: $51MQ1 2024: $49MQ2 2024: $56MQ3 2024: $55MQ4 2024: $57MQ1 2025: $58MQ2 2025: $57MQ3 2025: $66MQ4 2025: $66MQ1 2026: $78MQ2 2026: $84MQ3 2026: $87M
QuarterRevenueYoY
Q3 2026$86.5M+32%
Q2 2026$84.1M+49%
Q1 2026$77.9M+35%
Q4 2025$66.3M+16%
Q3 2025$65.7M+20%
Q2 2025$56.5M+0.3%
Q1 2025$57.6M+18%
Q4 2024$57.1M+12%

HFWA has the edge over JPM on sales, with more consistent year-over-year improvement.

JPM Quarterly Revenue

Q4 2023: $38.6BQ1 2024: $41.9BQ2 2024: $50.2BQ3 2024: $42.7BQ4 2024: $42.8BQ1 2025: $45.3BQ2 2025: $44.9BQ3 2025: $46.4BQ4 2025: $45.8BQ1 2026: $49.8BQ2 2026: $57.3BQ3 2026: $50.2B
Q4 2023: $38.6BQ1 2024: $41.9BQ2 2024: $50.2BQ3 2024: $42.7BQ4 2024: $42.8BQ1 2025: $45.3BQ2 2025: $44.9BQ3 2025: $46.4BQ4 2025: $45.8BQ1 2026: $49.8BQ2 2026: $57.3BQ3 2026: $50.2B
QuarterRevenueYoY
Q3 2026$50.2B+8.1%
Q2 2026$57.3B+28%
Q1 2026$49.8B+10%
Q4 2025$45.8B+7.1%
Q3 2025$46.4B+8.8%
Q2 2025$44.9B-11%
Q1 2025$45.3B+8.1%
Q4 2024$42.8B+11%

JPM's revenue has grown year over year for five quarters in a row: $50.2B last quarter, up 8.1% from the same quarter a year ago.

HFWA Free Cash Flow

Q4 2023: $30MQ1 2024: $12MQ2 2024: $6MQ3 2024: $23MQ4 2024: $20MQ1 2025: $18MQ2 2025: $21MQ3 2025: $24MQ4 2025: $22MQ1 2026: $13MQ2 2026: $21MQ3 2026: $28M
Q4 2023: $30MQ1 2024: $12MQ2 2024: $6MQ3 2024: $23MQ4 2024: $20MQ1 2025: $18MQ2 2025: $21MQ3 2025: $24MQ4 2025: $22MQ1 2026: $13MQ2 2026: $21MQ3 2026: $28M
QuarterFree cash flowYoY
Q3 2026$28.4M+16%
Q2 2026$21.1M+0.9%
Q1 2026$12.7M-30%
Q4 2025$22.3M+12%
Q3 2025$24.4M+5%
Q2 2025$20.9M+250%
Q1 2025$18.1M+51%
Q4 2024$19.8M-34%

HFWA has the edge over JPM on cash generation, producing positive trailing cash flow while its opponent burns cash.

JPM Free Cash Flow

Q4 2023: $60.2BQ1 2024: −$154BQ2 2024: $38.5BQ3 2024: −$74.1BQ4 2024: $148BQ1 2025: −$252BQ2 2025: $29.5BQ3 2025: −$45.2BQ4 2025: $120BQ1 2026: −$212BQ2 2026: −$25.3BQ3 2026: $33.2B
Q4 2023: $60.2BQ1 2024: −$154BQ2 2024: $38.5BQ3 2024: −$74.1BQ4 2024: $148BQ1 2025: −$252BQ2 2025: $29.5BQ3 2025: −$45.2BQ4 2025: $120BQ1 2026: −$212BQ2 2026: −$25.3BQ3 2026: $33.2B
QuarterFree cash flowYoY
Q3 2026$33.2B+$78.4B
Q2 2026-$25.3B-186%
Q1 2026-$211.8B+$40.1B
Q4 2025$119.7B-19%
Q3 2025-$45.2B+$28.9B
Q2 2025$29.5B-23%
Q1 2025-$251.8B-$97.7B
Q4 2024$147.8B+145%

JPM's free cash flow was −$84.2B over the past year, against −$120B the year before. Free cash flow isn't a meaningful measure for financial services companies like JPM.

HFWA Total Shares

Q4 2023: 35MQ1 2024: 35MQ2 2024: 35MQ3 2024: 35MQ4 2024: 35MQ1 2025: 35MQ2 2025: 34MQ3 2025: 34MQ4 2025: 34MQ1 2026: 39MQ2 2026: 42MQ3 2026: 41M
Q4 2023: 35MQ1 2024: 35MQ2 2024: 35MQ3 2024: 35MQ4 2024: 35MQ1 2025: 35MQ2 2025: 34MQ3 2025: 34MQ4 2025: 34MQ1 2026: 39MQ2 2026: 42MQ3 2026: 41M
PeriodChange %Net change
Quarterly-0.8%-329K shares
1 year+20%+6.8M shares
3 years+17%+6.1M shares
5 years+15%+5.3M shares
Available history+11%+4.2M shares

HFWA has 41M diluted shares, up 20% from a year ago, despite $21M in buybacks over the past year.

JPM Total Shares

Q4 2023: 2.9BQ1 2024: 2.9BQ2 2024: 2.9BQ3 2024: 2.9BQ4 2024: 2.9BQ1 2025: 2.8BQ2 2025: 2.8BQ3 2025: 2.8BQ4 2025: 2.8BQ1 2026: 2.7BQ2 2026: 2.7BQ3 2026: 2.7B
Q4 2023: 2.9BQ1 2024: 2.9BQ2 2024: 2.9BQ3 2024: 2.9BQ4 2024: 2.9BQ1 2025: 2.8BQ2 2025: 2.8BQ3 2025: 2.8BQ4 2025: 2.8BQ1 2026: 2.7BQ2 2026: 2.7BQ3 2026: 2.7B
PeriodChange %Net change
Quarterly-0.4%-11.2M shares
1 year-3.1%-84.6M shares
3 years-8.5%-249M shares
5 years-11%-322M shares
Available history-17%-547M shares

JPM has the edge over HFWA on shareholder dilution, with a more favorable share count trend.

HFWA Net Leverage

Q4 2023: 3.6xQ1 2024: 5.4xQ2 2024: 7.2xQ3 2024: 4.6xQ4 2024: 4.9xQ1 2025: 0.3xQ2 2025: 0.2xQ3 2025: -1.5xQ4 2025: -2.7xQ1 2026: -2.9xQ2 2026: -0.4xQ3 2026: -0.7x
Q4 2023: 3.6xQ1 2024: 5.4xQ2 2024: 7.2xQ3 2024: 4.6xQ4 2024: 4.9xQ1 2025: 0.3xQ2 2025: 0.2xQ3 2025: -1.5xQ4 2025: -2.7xQ1 2026: -2.9xQ2 2026: -0.4xQ3 2026: -0.7x
QuarterNet LeverageStatus
Q3 2026-0.7xNet Cash
Q2 2026-0.4xNet Cash
Q1 2026-2.9xNet Cash
Q4 2025-2.7xNet Cash
Q3 2025-1.5xNet Cash
Q2 20250.2xVery low
Q1 20250.3xVery low
Q4 20244.9xHigh

HFWA has the edge over JPM on leverage, with a lower net debt burden relative to earnings.

JPM Net Leverage

Q4 2023: 0.2xQ1 2024: 0.3xQ2 2024: 0.3xQ3 2024: 0.4xQ4 2024: 0.4xQ1 2025: 0.5xQ2 2025: 0.5xQ3 2025: 0.6xQ4 2025: 0.5xQ1 2026: 0.6xQ2 2026: 0.5xQ3 2026: 0.5x
Q4 2023: 0.2xQ1 2024: 0.3xQ2 2024: 0.3xQ3 2024: 0.4xQ4 2024: 0.4xQ1 2025: 0.5xQ2 2025: 0.5xQ3 2025: 0.6xQ4 2025: 0.5xQ1 2026: 0.6xQ2 2026: 0.5xQ3 2026: 0.5x
QuarterNet LeverageStatus
Q3 20260.5xVery low
Q2 20260.5xVery low
Q1 20260.6xVery low
Q4 20250.5xVery low
Q3 20250.6xVery low
Q2 20250.5xVery low
Q1 20250.5xVery low
Q4 20240.4xVery low

JPM's net debt is less than a year of its operating earnings (EBITDA). Net leverage isn't a meaningful measure for financial services companies like JPM.

HFWA Weekly Momentum

MetricValueStatus
RSI50.1Neutral
Stochastic45.1Neutral

HFWA's weekly RSI is 50 (neutral) and its Stochastic is 45 (neutral).

JPM Weekly Momentum

MetricValueStatus
RSI54.8Neutral
Stochastic31.5Neutral

JPM's weekly RSI is 55 (neutral) and its Stochastic is 31 (neutral).

HFWA PE vs Financial Services Sector

MetricHFWASector medianRelative
PE14x13x7.8% above
PE %55638 pts below

HFWA has the edge over JPM on valuation relative to its sector.

JPM PE vs Financial Services Sector

MetricJPMSector medianRelative
PE14x13x10% above
PE %766313 pts above

JPM is trading at 14x earnings, a 10% premium to the Financial Services sector's median of 13x.

HFWA Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$28.20% above
20 week MA$28.92.4% below
50 week MA$27.42.9% above
100 week MA$25.510% above
200 week MA$22.824% above

HFWA's trend is mixed: it's above four of its five weekly moving averages, and 24% above its 200-week average.

JPM Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$336.81.8% above
20 week MA$345.30.7% below
50 week MA$323.26.1% above
100 week MA$298.915% above
200 week MA$236.645% above

JPM's trend is mixed: it's above four of its five weekly moving averages, and 45% above its 200-week average.

HFWA Yearly ROI

YearStart priceEnd priceROI
2020$28.2$23.0-18%
2021$23.0$24.0+4.4%
2022$24.0$30.8+28%
2023$30.8$21.4-31%
2024$21.4$24.3+14%
2025$24.3$24.5+0.6%
2026 YTD$24.5$28.2+15%

HFWA has the edge over JPM on returns for 2026, with the stronger performance.

JPM Yearly ROI

YearStart priceEnd priceROI
2020$139.1$124.5-11%
2021$124.5$157.3+26%
2022$157.3$131.3-17%
2023$131.3$170.1+30%
2024$170.1$241.2+42%
2025$241.2$327.9+36%
2026 YTD$327.9$342.8+4.5%

JPM has finished higher in four of the last six years. It's up 4.5% so far in 2026.

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