EBAY
eBay Inc.
EBAY has the edge over GPK overall, supported by lower modeled downside and stronger modeled upside.
GPK
Graphic Packaging Holding Company
GPK trails on the overall score without a compensating advantage in the available component scores.
EBAY Fundamentals
| Metric | Status |
|---|---|
| Healthy | |
| Healthy | |
| Strong | |
| Stable |
EBAY's revenue, profitability and cash flow are currently healthy, and its balance sheet is stable.
GPK Fundamentals
| Metric | Status |
|---|---|
| Stable | |
| Stable | |
| Healthy | |
| Weak |
GPK's cash flow is currently healthy, and its revenue and profitability are stable, but its balance sheet is weak.
EBAY PE Valuation
| Level | PE | Price | Vs current |
|---|---|---|---|
| Cheap | 6.9x | $31.50 | -74% |
| Fair | 16x | $71.96 | -40% |
| Forward | 18x | $120 | — |
| Expensive | 22x | $99.04 | -18% |
| Current | 26x | $120 | — |
Historical ranges are pointers, not guarantees.
EBAY's PE is in its expensive range at 26x. If earnings grow as analysts expect, today's price would be 18x next year's earnings.
GPK PE Valuation
| Level | PE | Price | Vs current |
|---|---|---|---|
| Cheap | 11x | $2.73 | -75% |
| Forward | 12x | $10.79 | — |
| Fair | 14x | $3.54 | -67% |
| Expensive | 27x | $6.70 | -38% |
| Current | 43x | $10.79 | — |
Historical ranges are pointers, not guarantees.
GPK has the edge over EBAY in the historical PE scenario, which offers more potential upside but is not a forecast.
EBAY Forward outlook
| Metric | Outlook |
|---|---|
| Strongly improving | |
| Growth | |
| Growth | |
| Stable | |
| Moderate | |
| Moderate |
EBAY has the edge over GPK on the outlook, with more favorable revenue expectations.
GPK Forward outlook
| Metric | Outlook |
|---|---|
| Strongly improving | |
| Growth | |
| Stable | |
| Stable | |
| Limited | |
| Low |
Analysts expect GPK's earnings to grow, with its revenue and profitability holding steady. However, they disagree widely on these estimates.
EBAY Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Forward | $6.63 | +45% |
| Q3 2026 | $4.57 | +0.4% |
| Q2 2026 | $4.82 | +7.3% |
| Q1 2026 | $4.40 | +6% |
| Q4 2025 | $4.34 | +10% |
| Q3 2025 | $4.55 | +15% |
| Q2 2025 | $4.49 | -12% |
| Q1 2025 | $4.15 | -17% |
| Q4 2024 | $3.94 | -24% |
EBAY has the edge over GPK on earnings, with more consistent year-over-year improvement.
GPK Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Forward | $0.89 | +257% |
| Q3 2026 | $0.25 | -85% |
| Q2 2026 | $0.66 | -63% |
| Q1 2026 | $0.92 | -55% |
| Q4 2025 | $1.48 | -31% |
| Q3 2025 | $1.70 | -27% |
| Q2 2025 | $1.77 | -24% |
| Q1 2025 | $2.05 | -6.8% |
| Q4 2024 | $2.16 | -7.7% |
GPK's earnings per share have fallen from their peak: $0.25 over the past year, against $2.34 in late 2023.
EBAY Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q3 2026 | $3.2B | +14% |
| Q2 2026 | $3.1B | +15% |
| Q1 2026 | $3.1B | +19% |
| Q4 2025 | $3B | +15% |
| Q3 2025 | $2.8B | +9.5% |
| Q2 2025 | $2.7B | +6.1% |
| Q1 2025 | $2.6B | +1.1% |
| Q4 2024 | $2.6B | +0.7% |
EBAY has the edge over GPK on sales, with more consistent year-over-year improvement.
| Quarter | Margin | YoY |
|---|---|---|
| Q3 2026 | 19% | -1.2 points |
| Q2 2026 | 22% | +3.8 points |
| Q1 2026 | 20% | -4 points |
| Q4 2025 | 20% | -0.8 points |
| Q3 2025 | 20% | -2.7 points |
| Q2 2025 | 18% | -3.6 points |
| Q1 2025 | 24% | -0.9 points |
| Q4 2024 | 21% | +5.1 points |
EBAY has the edge over GPK on profitability, with a higher operating margin.
GPK Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q3 2026 | $2.2B | +0.1% |
| Q2 2026 | $2.2B | -0.7% |
| Q1 2026 | $2.2B | +1.7% |
| Q4 2025 | $2.1B | +0.4% |
| Q3 2025 | $2.2B | -1.2% |
| Q2 2025 | $2.2B | -1.5% |
| Q1 2025 | $2.1B | -6.2% |
| Q4 2024 | $2.1B | -6.8% |
GPK's revenue grew through 2024 and has held roughly level since: $2.2B last quarter, about level with the same quarter a year ago.
| Quarter | Margin | YoY |
|---|---|---|
| Q3 2026 | 4.6% | -6.1 points |
| Q2 2026 | 4.3% | -4.4 points |
| Q1 2026 | 0.9% | -9.5 points |
| Q4 2025 | 7.4% | -4 points |
| Q3 2025 | 11% | -1.9 points |
| Q2 2025 | 8.8% | -5.7 points |
| Q1 2025 | 10% | -1.9 points |
| Q4 2024 | 11% | -1.5 points |
GPK's operating margin was 4.6% last quarter, down 6.1 points from the same quarter a year ago.
EBAY Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q3 2026 | $749M | -6.7% |
| Q2 2026 | $300M | +$741M |
| Q1 2026 | $897M | +39% |
| Q4 2025 | $466M | -17% |
| Q3 2025 | $803M | +24% |
| Q2 2025 | -$441M | -259% |
| Q1 2025 | $644M | +36% |
| Q4 2024 | $560M | +$564M |
EBAY generated $2.4B in free cash flow over the past year, up 54% from the year before.
GPK Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q3 2026 | $250M | +10% |
| Q2 2026 | $158M | -41% |
| Q1 2026 | -$113M | +$61M |
| Q4 2025 | $521M | +6.5% |
| Q3 2025 | $227M | +21% |
| Q2 2025 | $267M | +66% |
| Q1 2025 | -$174M | -5900% |
| Q4 2024 | $489M | +11% |
GPK has the edge over EBAY on cash flow, with more consistent year-over-year improvement.
EBAY Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | -0.4% | -2M shares |
| 1 year | -3% | -14M shares |
| 3 years | -15% | -79M shares |
| 5 years | -31% | -205M shares |
| Available history | -44% | -359M shares |
EBAY has the edge over GPK on shareholder dilution, with a more favorable share count trend.
| Quarter | Spent |
|---|---|
| Q3 2026 | $664M |
| Q2 2026 | $323M |
| Q1 2026 | $486M |
| Q4 2025 | $635M |
| Q3 2025 | $626M |
| Q2 2025 | $624M |
| Q1 2025 | $615M |
| Q4 2024 | $911M |
EBAY spent $2.1B buying back its own shares over the past year, down 24% from the year before.
GPK Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | +0.1% | +300K shares |
| 1 year | -0.2% | -600K shares |
| 3 years | -3.9% | -12.2M shares |
| 5 years | -3.9% | -12M shares |
| Available history | +0.7% | +2.2M shares |
GPK has 297M diluted shares, about the same as a year ago.
| Quarter | Spent |
|---|---|
| Q3 2026 | — |
| Q4 2025 | — |
| Q3 2025 | $40M |
| Q4 2024 | — |
| Q3 2024 | — |
| Q2 2024 | $200M |
| Q1 2024 | — |
| Q4 2023 | $17M |
EBAY Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q3 2026 | 1.9x | Healthy |
| Q2 2026 | 1.5x | Healthy |
| Q1 2026 | 1.4x | Healthy |
| Q4 2025 | 1.8x | Healthy |
| Q3 2025 | 1.7x | Healthy |
| Q2 2025 | 1.8x | Healthy |
| Q1 2025 | 1.4x | Healthy |
| Q4 2024 | 1.9x | Healthy |
EBAY has the edge over GPK on leverage, with a lower net debt burden relative to earnings.
GPK Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q3 2026 | 5.4x | High |
| Q2 2026 | 5.1x | High |
| Q1 2026 | 4.9x | High |
| Q4 2025 | 4.0x | Elevated |
| Q3 2025 | 4.1x | High |
| Q2 2025 | 3.9x | Elevated |
| Q1 2025 | 3.5x | Elevated |
| Q4 2024 | 3.0x | Elevated |
GPK's net debt is about 5.4 years of its operating earnings (EBITDA), up from 4.1 years a year ago.
EBAY Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 61.9 | Neutral |
| Stochastic | 80.0 | Overbought |
EBAY's weekly RSI is 62 (neutral) and its Stochastic is 80 (overbought).
GPK Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 52.2 | Neutral |
| Stochastic | 53.3 | Neutral |
GPK's weekly RSI is 52 (neutral) and its Stochastic is 53 (neutral).
EBAY PE vs Consumer Cyclical Sector
| Metric | EBAY | Sector median | Relative |
|---|---|---|---|
| PE | 26x | 18x | 46% above |
| PE % | 91 | 47 | 44 pts above |
EBAY has the edge over GPK on valuation relative to its sector.
GPK PE vs Consumer Cyclical Sector
| Metric | GPK | Sector median | Relative |
|---|---|---|---|
| PE | 43x | 18x | 140% above |
| PE % | 100 | 47 | 53 pts above |
GPK is trading at 43x earnings, a 140% premium to the Consumer Cyclical sector's median of 18x.
EBAY Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $116.5 | 3.1% above |
| 20 week MA | $112.4 | 6.9% above |
| 50 week MA | $102.6 | 17% above |
| 100 week MA | $89.8 | 34% above |
| 200 week MA | $69.5 | 73% above |
EBAY has the edge over GPK on trend strength, trading above more of its moving averages.
GPK Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $9.35 | 15% above |
| 20 week MA | $10.2 | 5.4% above |
| 50 week MA | $11.3 | 4.7% below |
| 100 week MA | $17.0 | 37% below |
| 200 week MA | $21.4 | 50% below |
GPK has bounced recently, but its long-term trend is still down: it's above its 8- and 20-week averages, but 50% below its 200-week average.
EBAY Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $36.1 | $50.1 | +39% |
| 2021 | $50.1 | $64.9 | +29% |
| 2022 | $64.9 | $40.2 | -38% |
| 2023 | $40.2 | $43.6 | +8.6% |
| 2024 | $43.6 | $62.8 | +44% |
| 2025 | $62.8 | $85.2 | +36% |
| 2026 YTD | $85.2 | $120.1 | +41% |
EBAY has the edge over GPK on returns for 2026, with the stronger performance.
GPK Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $16.7 | $16.9 | +1.4% |
| 2021 | $16.9 | $18.7 | +10% |
| 2022 | $18.7 | $22.2 | +19% |
| 2023 | $22.2 | $24.7 | +11% |
| 2024 | $24.7 | $27.5 | +11% |
| 2025 | $27.5 | $15.2 | -45% |
| 2026 YTD | $15.2 | $10.8 | -29% |
GPK has finished higher in five of the last six years. It's down 29% so far in 2026.