BZUN
Baozun Inc.
There isn't enough reported data to score BZUN yet.
NKE
NIKE, Inc.
NKE's fundamentals are mixed, but it looks cheap: trading at 18x earnings, below its usual 33x. Analysts expect earnings to hold roughly steady, though they disagree widely on how much.
BZUN Fundamentals
| Metric | Status |
|---|---|
| Healthy | |
| Stable | |
| Stable | |
| Weak |
BZUN's revenue is currently healthy, and its profitability and cash flow are stable, but its balance sheet is weak.
NKE Fundamentals
| Metric | Status |
|---|---|
| Stable | |
| Healthy | |
| Stable | |
| Strong |
NKE's profitability and balance sheet are currently healthy, and its revenue and cash flow are stable.
BZUN PE Valuation
BZUN has no meaningful PE right now: it lost money over the past year.
NKE PE Valuation
| Level | PE | Price | Vs current |
|---|---|---|---|
| Current | 18x | $37.76 | — |
| Cheap | 23x | $47.70 | +26% |
| Forward | 30x | $37.76 | — |
| Fair | 33x | $68.16 | +80% |
| Expensive | 47x | $97.86 | +159% |
Historical ranges are pointers, not guarantees.
NKE's PE is in its cheap range at 18x. On analysts' estimates for next year's earnings, today's price would be 30x, in its fair range.
BZUN Forward outlook
There aren't enough analyst estimates for BZUN to show an outlook.
NKE Forward outlook
| Metric | Outlook |
|---|---|
| Strongly deteriorating | |
| Stable | |
| Decline | |
| Improving | |
| Moderate | |
| Low |
Analysts expect NKE's profitability to improve, but its revenue to decline. However, they disagree widely on these estimates.
BZUN Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Q2 2026 | -$0.35 | +$0.12 |
| Q1 2026 | -$0.49 | -$0.04 |
| Q4 2025 | -$0.63 | -$0.17 |
| Q3 2025 | -$0.53 | +$0.05 |
| Q2 2025 | -$0.47 | +$0.21 |
| Q1 2025 | -$0.45 | +$0.21 |
| Q4 2024 | -$0.46 | +$0.23 |
| Q3 2024 | -$0.58 | +$0.63 |
BZUN is still losing money, but far less than before: $0.35 per share over the past year, against $1.51 at its worst in late 2022.
NKE Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Forward | $1.27 | -39% |
| Q3 2026 | $2.09 | +7.2% |
| Q2 2026 | $2.10 | -2.8% |
| Q1 2026 | $1.51 | -50% |
| Q4 2025 | $1.70 | -48% |
| Q3 2025 | $1.95 | -44% |
| Q2 2025 | $2.16 | -42% |
| Q1 2025 | $3.01 | -11% |
| Q4 2024 | $3.24 | -5.3% |
NKE has the edge over BZUN on earnings quality, reporting a profit while its opponent remains loss making.
BZUN Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q2 2026 | $410.5M | +7.2% |
| Q1 2026 | $357.3M | +15% |
| Q4 2025 | $476.1M | +5.9% |
| Q3 2025 | $323.6M | +4.8% |
| Q2 2025 | $383.1M | +6.8% |
| Q1 2025 | $309.8M | +4.3% |
| Q4 2024 | $449.4M | +7.7% |
| Q3 2024 | $308.7M | +13% |
BZUN has the edge over NKE on sales, with more consistent year-over-year improvement.
| Quarter | Margin | YoY |
|---|---|---|
| Q2 2026 | 1.6% | +2 points |
| Q1 2026 | 0% | +4.1 points |
| Q4 2025 | 6.1% | +3.7 points |
| Q3 2025 | -1.2% | +4.4 points |
| Q2 2025 | -0.4% | +0.4 points |
| Q1 2025 | -4.1% | -1.3 points |
| Q4 2024 | 2.4% | +2.2 points |
| Q3 2024 | -5.6% | +1.9 points |
BZUN's operating margin was 1.6% last quarter, up 2 points from the same quarter a year ago.
NKE Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q3 2026 | $11.2B | -4.3% |
| Q2 2026 | $11B | -1.1% |
| Q1 2026 | $11.3B | +0.1% |
| Q4 2025 | $12.4B | +0.6% |
| Q3 2025 | $11.7B | +1.1% |
| Q2 2025 | $11.1B | -12% |
| Q1 2025 | $11.3B | -9.3% |
| Q4 2024 | $12.4B | -7.7% |
NKE's revenue fell from its 2023 peak and has held roughly level since: $11.2B last quarter, down 4.3% from the same quarter a year ago.
| Quarter | Margin | YoY |
|---|---|---|
| Q3 2026 | 8.2% | +0.3 points |
| Q2 2026 | 12% | +9.2 points |
| Q1 2026 | 5.8% | -1.7 points |
| Q4 2025 | 8% | -3.4 points |
| Q3 2025 | 7.9% | -3.4 points |
| Q2 2025 | 2.9% | -11 points |
| Q1 2025 | 7.5% | -3.8 points |
| Q4 2024 | 11% | -2.9 points |
NKE has the edge over BZUN on profitability, with a higher operating margin.
BZUN Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q2 2026 | $0 | $0 |
| Q1 2026 | $0 | $0 |
| Q4 2025 | $40M | +$40M |
| Q3 2025 | $0 | $0 |
| Q2 2025 | $0 | $0 |
| Q1 2025 | $0 | $0 |
| Q4 2024 | $0 | $0 |
| Q3 2024 | $0 | $0 |
BZUN's free cash flow has been positive every quarter for six years: $40M over the past year, against $0 the year before.
NKE Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q3 2026 | -$64M | -527% |
| Q2 2026 | $1.5B | +313% |
| Q1 2026 | $284M | -83% |
| Q4 2025 | $386M | -58% |
| Q3 2025 | $15M | -95% |
| Q2 2025 | $363M | -85% |
| Q1 2025 | $1.7B | -11% |
| Q4 2024 | $920M | -65% |
NKE usually generates cash, though not every quarter: the latest was −$64M, but it generated $2.1B over the past year.
BZUN Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | +1.4% | +823K shares |
| 1 year | +2% | +1.1M shares |
| 3 years | -0.6% | -335K shares |
| 5 years | -21% | -16M shares |
| Available history | -1.2% | -712K shares |
BZUN has 59M diluted shares, up 2% from a year ago.
| Quarter | Spent |
|---|---|
| Q2 2026 | — |
| Q1 2026 | — |
| Q4 2025 | $1.5M |
| Q3 2025 | — |
| Q2 2025 | — |
| Q1 2025 | — |
| Q4 2024 | — |
| Q3 2024 | — |
BZUN spent $2M buying back its own shares over the past year, after none the year before.
NKE Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | +0.2% | +3.2M shares |
| 1 year | +0.4% | +5.2M shares |
| 3 years | -3.8% | -59.1M shares |
| 5 years | -8.4% | -135M shares |
| Available history | -6.9% | -110M shares |
NKE has the edge over BZUN on shareholder dilution, with a more favorable share count trend.
| Quarter | Spent |
|---|---|
| Q3 2026 | — |
| Q2 2026 | — |
| Q1 2026 | — |
| Q4 2025 | $20M |
| Q3 2025 | $126M |
| Q2 2025 | $199M |
| Q1 2025 | $506M |
| Q4 2024 | $1.1B |
NKE has spent almost nothing on buybacks in the past year.
BZUN Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q1 2025 | 141.2x | High |
| Q4 2024 | 12.1x | High |
| Q4 2021 | -6.6x | Net Cash |
| Q3 2021 | 2.6x | Moderate |
| Q2 2021 | -0.5x | Net Cash |
| Q1 2021 | -0.6x | Net Cash |
| Q4 2020 | -1.3x | Net Cash |
| Q3 2020 | -2.2x | Net Cash |
BZUN's net debt is more than 20 years of its operating earnings (EBITDA), after holding more cash than debt a year ago.
NKE Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q3 2026 | 0.2x | Very low |
| Q2 2026 | 0.1x | Very low |
| Q1 2025 | 0.1x | Very low |
| Q4 2024 | 0.2x | Very low |
| Q3 2024 | 0.1x | Very low |
| Q2 2024 | -0.1x | Net Cash |
| Q1 2024 | -0.0x | Very low |
| Q4 2023 | 0.1x | Very low |
NKE's net debt is less than a year of its operating earnings (EBITDA).
BZUN Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 60.4 | Neutral |
| Stochastic | 59.0 | Neutral |
BZUN's weekly RSI is 60 (neutral) and its Stochastic is 59 (neutral).
NKE Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 40.0 | Neutral |
| Stochastic | 57.5 | Neutral |
NKE's weekly RSI is 40 (neutral) and its Stochastic is 58 (neutral).
BZUN PE vs Consumer Cyclical Sector
| Metric | BZUN | Sector median | Relative |
|---|---|---|---|
| PE | N/A | 18x | — |
BZUN has no meaningful PE right now: it lost money over the past year.
NKE PE vs Consumer Cyclical Sector
| Metric | NKE | Sector median | Relative |
|---|---|---|---|
| PE | 18x | 18x | 0.3% above |
| PE % | 2 | 47 | 45 pts below |
NKE is trading at 18x earnings, in line with the Consumer Cyclical sector's median of 18x.
BZUN Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $3.36 | 3.6% above |
| 20 week MA | $3.02 | 15% above |
| 50 week MA | $2.80 | 24% above |
| 100 week MA | $2.95 | 18% above |
| 200 week MA | $3.22 | 8.1% above |
BZUN has the edge over NKE on trend strength, trading above more of its moving averages.
NKE Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $36.7 | 2.8% above |
| 20 week MA | $39.2 | 3.6% below |
| 50 week MA | $48.0 | 21% below |
| 100 week MA | $58.4 | 35% below |
| 200 week MA | $79.2 | 52% below |
NKE has bounced recently, but its long-term trend is still down: it's above its 8-week average, but 52% below its 200-week average.
BZUN Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $33.3 | $32.0 | -4% |
| 2021 | $32.0 | $14.0 | -56% |
| 2022 | $14.0 | $5.01 | -64% |
| 2023 | $5.01 | $2.74 | -45% |
| 2024 | $2.74 | $2.90 | +5.8% |
| 2025 | $2.90 | $2.70 | -6.9% |
| 2026 YTD | $2.70 | $3.48 | +29% |
BZUN has the edge over NKE on returns for 2026, with the stronger performance.
NKE Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $101.6 | $141.6 | +39% |
| 2021 | $141.6 | $165.7 | +17% |
| 2022 | $165.7 | $116.3 | -30% |
| 2023 | $116.3 | $108.6 | -6.6% |
| 2024 | $108.6 | $76.4 | -30% |
| 2025 | $76.4 | $60.9 | -20% |
| 2026 YTD | $60.9 | $37.8 | -38% |
NKE has finished four years in a row lower, and it's down 38% so far in 2026.