BFH

Bread Financial Holdings, Inc.

63
Fundamentals66/ 100
Valuation48/ 100
Upside potential72/ 100
Risk potential17/ 100

BFH has the edge over HOOD overall, supported by lower modeled downside and stronger fundamentals.

HOOD

Robinhood Markets, Inc.

59
Fundamentals57/ 100
Valuation70/ 100
Upside potential74/ 100
Risk potential29/ 100

HOOD offers stronger valuation, but that advantage does not outweigh its weaker overall profile.

BFH Fundamentals

MetricStatus
Stable
Strong
N/A
N/A

BFH's profitability is currently strong, and its revenue is stable. Free cash flow and net leverage aren't meaningful measures for financial services companies like BFH.

HOOD Fundamentals

MetricStatus
Healthy
Healthy
N/A
N/A

HOOD's revenue and profitability are currently healthy. Free cash flow and net leverage aren't meaningful measures for financial services companies like HOOD.

BFH PE Valuation

CHEAPFAIREXPENSIVE11x21x32x42x
CHEAPFAIREXPENSIVE11x21x32x42x
LevelPEPriceVs current
Cheap3.5x$44.57-54%
Fair7x$89.13-9%
Forward7.2x$97.91—
Current7.7x$97.91—
Expensive12x$150+54%

Historical ranges are pointers, not guarantees.

BFH's PE is in its fair range at 7.7x. If earnings grow as analysts expect, today's price would be 7.2x next year's earnings.

HOOD PE Valuation

CHEAPFAIREXPENSIVE43x87x130x174x
CHEAPFAIREXPENSIVE43x87x130x174x
LevelPEPriceVs current
Forward30x$81.35—
Cheap37x$78.84-3.1%
Current38x$81.35—
Fair51x$110+35%
Expensive74x$160+96%

Historical ranges are pointers, not guarantees.

HOOD has the edge over BFH in the historical PE scenario, which offers more potential upside but is not a forecast.

BFH Forward outlook

MetricOutlook
Improving
Strong growth
Stable
Strongly improving
Limited
Low

Analysts expect BFH's earnings to grow and its profitability to improve, with its revenue holding steady. However, they disagree widely on these estimates.

HOOD Forward outlook

MetricOutlook
Strongly improving
Strong growth
Strong growth
Strongly improving
Moderate
Low

HOOD has the edge over BFH on the outlook, with more favorable revenue expectations.

BFH Risk to reward

ScenarioChangePrice
Upside+43%$140.38
Downside-17%$81.71

Calculated from the latest close: $97.91 on Nov 12.

BFH trails HOOD on modeled risk to reward, with less potential upside relative to its potential downside.

HOOD Risk to reward

ScenarioChangePrice
Upside+81%$147.58
Downside-29%$57.66

Calculated from the latest close: $81.35 on Nov 12.

HOOD has a better modeled risk to reward balance than BFH, with more potential upside relative to its potential downside.

BFH Earnings Per Share

Q4 2023: $14.34Q1 2024: $7.96Q2 2024: $9.67Q3 2024: $6.30Q4 2024: $5.49Q1 2025: $5.57Q2 2025: $5.85Q3 2025: $9.76Q4 2025: $10.89Q1 2026: $12.26Q2 2026: $12.87Q3 2026: $12.73Forward: $13.54
Q4 2023: $14.34Q1 2024: $7.96Q2 2024: $9.67Q3 2024: $6.30Q4 2024: $5.49Q1 2025: $5.57Q2 2025: $5.85Q3 2025: $9.76Q4 2025: $10.89Q1 2026: $12.26Q2 2026: $12.87Q3 2026: $12.73Forward: $13.54
QuarterTTM EPSYoY
Forward$13.54+6.4%
Q3 2026$12.73+30%
Q2 2026$12.87+120%
Q1 2026$12.26+120%
Q4 2025$10.89+98%
Q3 2025$9.76+55%
Q2 2025$5.85-40%
Q1 2025$5.57-30%
Q4 2024$5.49-62%

BFH earned $12.73 per share over the past year, up 30% from the year before.

HOOD Earnings Per Share

Q4 2023: $-0.61Q1 2024: $0.14Q2 2024: $0.32Q3 2024: $0.58Q4 2024: $1.56Q1 2025: $1.75Q2 2025: $1.96Q3 2025: $2.40Q4 2025: $2.05Q1 2026: $2.06Q2 2026: $2.26Q3 2026: $2.16Forward: $2.72
Q4 2023: $-0.61Q1 2024: $0.14Q2 2024: $0.32Q3 2024: $0.58Q4 2024: $1.56Q1 2025: $1.75Q2 2025: $1.96Q3 2025: $2.40Q4 2025: $2.05Q1 2026: $2.06Q2 2026: $2.26Q3 2026: $2.16Forward: $2.72
QuarterTTM EPSYoY
Forward$2.72+26%
Q3 2026$2.16-10%
Q2 2026$2.26+15%
Q1 2026$2.06+18%
Q4 2025$2.05+31%
Q3 2025$2.40+314%
Q2 2025$1.96+513%
Q1 2025$1.75+1150%
Q4 2024$1.56+$2.17

HOOD has the edge over BFH on earnings, with more consistent year-over-year improvement.

BFH Quarterly Revenue

Q4 2023: $1BQ1 2024: $991MQ2 2024: $939MQ3 2024: $983MQ4 2024: $925MQ1 2025: $970MQ2 2025: $929MQ3 2025: $971MQ4 2025: $975MQ1 2026: $1BQ2 2026: $993MQ3 2026: $1B
Q4 2023: $1BQ1 2024: $991MQ2 2024: $939MQ3 2024: $983MQ4 2024: $925MQ1 2025: $970MQ2 2025: $929MQ3 2025: $971MQ4 2025: $975MQ1 2026: $1BQ2 2026: $993MQ3 2026: $1B
QuarterRevenueYoY
Q3 2026$1B+4.7%
Q2 2026$993M+6.9%
Q1 2026$1B+4.9%
Q4 2025$975M+5.4%
Q3 2025$971M-1.2%
Q2 2025$929M-1.1%
Q1 2025$970M-2.1%
Q4 2024$925M-9%

BFH's revenue has grown year over year for four quarters in a row: $1B last quarter, up 4.7% from the same quarter a year ago.

HOOD Quarterly Revenue

Q4 2023: $471MQ1 2024: $618MQ2 2024: $682MQ3 2024: $637MQ4 2024: $1BQ1 2025: $927MQ2 2025: $989MQ3 2025: $1.3BQ4 2025: $1.3BQ1 2026: $1.1BQ2 2026: $1.3BQ3 2026: $1.4B
Q4 2023: $471MQ1 2024: $618MQ2 2024: $682MQ3 2024: $637MQ4 2024: $1BQ1 2025: $927MQ2 2025: $989MQ3 2025: $1.3BQ4 2025: $1.3BQ1 2026: $1.1BQ2 2026: $1.3BQ3 2026: $1.4B
QuarterRevenueYoY
Q3 2026$1.4B+12%
Q2 2026$1.3B+32%
Q1 2026$1.1B+15%
Q4 2025$1.3B+27%
Q3 2025$1.3B+100%
Q2 2025$989M+45%
Q1 2025$927M+50%
Q4 2024$1B+115%

HOOD has the edge over BFH on sales, with more consistent year-over-year improvement.

BFH Free Cash Flow

Q4 2023: $617MQ1 2024: $447MQ2 2024: $477MQ3 2024: $456MQ4 2024: $479MQ1 2025: $393MQ2 2025: $526MQ3 2025: $605MQ4 2025: $568MQ1 2026: $487MQ2 2026: $533MQ3 2026: $601M
Q4 2023: $617MQ1 2024: $447MQ2 2024: $477MQ3 2024: $456MQ4 2024: $479MQ1 2025: $393MQ2 2025: $526MQ3 2025: $605MQ4 2025: $568MQ1 2026: $487MQ2 2026: $533MQ3 2026: $601M
QuarterFree cash flowYoY
Q3 2026$601M-0.7%
Q2 2026$533M+1.3%
Q1 2026$487M+24%
Q4 2025$568M+19%
Q3 2025$605M+33%
Q2 2025$526M+10%
Q1 2025$393M-12%
Q4 2024$479M-22%

BFH's free cash flow was $2.2B over the past year, up 9.3% from the year before. Free cash flow isn't a meaningful measure for financial services companies like BFH.

HOOD Free Cash Flow

Q4 2023: $960MQ1 2024: −$623MQ2 2024: $54MQ3 2024: $1.8BQ4 2024: −$1.4BQ1 2025: $642MQ2 2025: $3.5BQ3 2025: −$1.6BQ4 2025: −$937MQ1 2026: $2BQ2 2026: $720MQ3 2026: $1.2B
Q4 2023: $960MQ1 2024: −$623MQ2 2024: $54MQ3 2024: $1.8BQ4 2024: −$1.4BQ1 2025: $642MQ2 2025: $3.5BQ3 2025: −$1.6BQ4 2025: −$937MQ1 2026: $2BQ2 2026: $720MQ3 2026: $1.2B
QuarterFree cash flowYoY
Q3 2026$1.2B+$2.8B
Q2 2026$720M-79%
Q1 2026$2B+217%
Q4 2025-$937M+$463M
Q3 2025-$1.6B-187%
Q2 2025$3.5B+6398%
Q1 2025$642M+$1.3B
Q4 2024-$1.4B-246%

HOOD's free cash flow was $3B over the past year, up 159% from the year before. Free cash flow isn't a meaningful measure for financial services companies like HOOD.

BFH Total Shares

Q4 2023: 50MQ1 2024: 50MQ2 2024: 50MQ3 2024: 51MQ4 2024: 50MQ1 2025: 50MQ2 2025: 47MQ3 2025: 48MQ4 2025: 48MQ1 2026: 43MQ2 2026: 41MQ3 2026: 39M
Q4 2023: 50MQ1 2024: 50MQ2 2024: 50MQ3 2024: 51MQ4 2024: 50MQ1 2025: 50MQ2 2025: 47MQ3 2025: 48MQ4 2025: 48MQ1 2026: 43MQ2 2026: 41MQ3 2026: 39M
PeriodChange %Net change
Quarterly-3.4%-1.4M shares
1 year-17%-8.2M shares
3 years-22%-10.8M shares
5 years-21%-10.7M shares
Available history-23%-11.6M shares

BFH has the edge over HOOD on shareholder dilution, with a more favorable share count trend.

HOOD Total Shares

Q4 2023: 891MQ1 2024: 896MQ2 2024: 904MQ3 2024: 906MQ4 2024: 906MQ1 2025: 909MQ2 2025: 909MQ3 2025: 918MQ4 2025: 919MQ1 2026: 915MQ2 2026: 912MQ3 2026: 911M
Q4 2023: 891MQ1 2024: 896MQ2 2024: 904MQ3 2024: 906MQ4 2024: 906MQ1 2025: 909MQ2 2025: 909MQ3 2025: 918MQ4 2025: 919MQ1 2026: 915MQ2 2026: 912MQ3 2026: 911M
PeriodChange %Net change
Quarterly-0.1%-1M shares
1 year-0.8%-6.9M shares
3 years+1.8%+15.9M shares
5 years+292%+679M shares
Available history+7.2%+60.8M shares

HOOD has 911M diluted shares, down 0.8% from a year ago, with $789M in buybacks over the past year.

BFH Net Leverage

Q4 2023: 1.6xQ1 2024: -6.1xQ2 2024: -5.8xQ3 2024: 2.2xQ4 2024: 4.0xQ1 2025: 1.9xQ2 2025: 0.9xQ3 2025: 0.0xQ4 2025: 1.0xQ1 2026: -4.9xQ2 2026: -4.9xQ3 2026: -5.1x
Q4 2023: 1.6xQ1 2024: -6.1xQ2 2024: -5.8xQ3 2024: 2.2xQ4 2024: 4.0xQ1 2025: 1.9xQ2 2025: 0.9xQ3 2025: 0.0xQ4 2025: 1.0xQ1 2026: -4.9xQ2 2026: -4.9xQ3 2026: -5.1x
QuarterNet LeverageStatus
Q3 2026-5.1xNet Cash
Q2 2026-4.9xNet Cash
Q1 2026-4.9xNet Cash
Q4 20251.0xHealthy
Q3 20250.0xVery low
Q2 20250.9xVery low
Q1 20251.9xHealthy
Q4 20244.0xElevated

BFH has the edge over HOOD on leverage, with a lower net debt burden relative to earnings.

HOOD Net Leverage

Q1 2024: -22.9xQ2 2024: -12.0xQ3 2024: -7.6xQ4 2024: -3.8xQ1 2025: -3.3xQ2 2025: -2.6xQ3 2025: -2.1xQ4 2025: -1.9xQ1 2026: -2.2xQ2 2026: -2.1xQ3 2026: -1.3x
Q1 2024: -22.9xQ2 2024: -12.0xQ3 2024: -7.6xQ4 2024: -3.8xQ1 2025: -3.3xQ2 2025: -2.6xQ3 2025: -2.1xQ4 2025: -1.9xQ1 2026: -2.2xQ2 2026: -2.1xQ3 2026: -1.3x
QuarterNet LeverageStatus
Q3 2026-1.3xNet Cash
Q2 2026-2.1xNet Cash
Q1 2026-2.2xNet Cash
Q4 2025-1.9xNet Cash
Q3 2025-2.1xNet Cash
Q2 2025-2.6xNet Cash
Q1 2025-3.3xNet Cash
Q4 2024-3.8xNet Cash

HOOD has more cash than debt. Net leverage isn't a meaningful measure for financial services companies like HOOD.

BFH Weekly Momentum

MetricValueStatus
RSI49.1Neutral
Stochastic34.1Neutral

BFH's weekly RSI is 49 (neutral) and its Stochastic is 34 (neutral).

HOOD Weekly Momentum

MetricValueStatus
RSI40.8Neutral
Stochastic9.5Oversold

HOOD's weekly RSI is 41 (neutral) and its Stochastic is 10 (oversold).

BFH PE vs Financial Services Sector

MetricBFHSector medianRelative
PE7.7x13x41% below
PE %55638 pts below

BFH has the edge over HOOD on valuation relative to its sector.

HOOD PE vs Financial Services Sector

MetricHOODSector medianRelative
PE38x13x189% above
PE %226644 pts below

HOOD is trading at 38x earnings, a 189% premium to the Financial Services sector's median of 13x.

BFH Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$100.93% below
20 week MA$103.85.7% below
50 week MA$90.18.7% above
100 week MA$73.833% above
200 week MA$56.474% above

BFH has the edge over HOOD on trend strength, trading above more of its moving averages.

HOOD Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$97.817% below
20 week MA$102.220% below
50 week MA$95.415% below
100 week MA$88.58.1% below
200 week MA$52.156% above

HOOD has fallen below most of its moving averages, though it's still 56% above its 200-week average.

BFH Yearly ROI

YearStart priceEnd priceROI
2020$88.5$57.4-35%
2021$57.4$69.1+20%
2022$69.1$37.3-46%
2023$37.3$32.9-12%
2024$32.9$61.9+88%
2025$61.9$76.6+24%
2026 YTD$76.6$97.9+28%

BFH has the edge over HOOD on returns for 2026, with the stronger performance.

HOOD Yearly ROI

YearStart priceEnd priceROI
2021$35.2$18.9-46%
2022$18.9$7.95-58%
2023$7.95$12.7+60%
2024$12.7$39.0+206%
2025$39.0$118.1+203%
2026 YTD$118.1$81.4-31%

HOOD's yearly returns have swung widely, from +206% in 2024 to −58% in 2022. It's down 31% so far in 2026.

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