SOFI
SoFi Technologies, Inc.
SOFI has the edge over TROW overall, supported by stronger modeled upside and stronger fundamentals.
TROW
T. Rowe Price Group, Inc.
TROW has lower modeled downside risk, despite its lower overall score.
SOFI Fundamentals
| Metric | Status |
|---|---|
| Strong | |
| Healthy | |
| N/A | |
| N/A |
SOFI's revenue and profitability are currently healthy. Free cash flow and net leverage aren't meaningful measures for financial services companies like SOFI.
TROW Fundamentals
| Metric | Status |
|---|---|
| Stable | |
| Strong | |
| N/A | |
| N/A |
TROW's profitability is currently strong, and its revenue is stable. Free cash flow and net leverage aren't meaningful measures for financial services companies like TROW.
SOFI PE Valuation
| Level | PE | Price | Vs current |
|---|---|---|---|
| Forward | 19x | $15.63 | — |
| Current | 28x | $15.63 | — |
| Cheap | 33x | $18.24 | +17% |
| Fair | 43x | $23.82 | +52% |
| Expensive | 53x | $29.74 | +90% |
Historical ranges are pointers, not guarantees.
SOFI has the edge over TROW in the historical PE scenario, which offers more potential upside but is not a forecast.
TROW PE Valuation
| Level | PE | Price | Vs current |
|---|---|---|---|
| Cheap | 11x | $108 | -0.2% |
| Current | 11x | $108 | — |
| Forward | 11x | $108 | — |
| Fair | 14x | $134 | +24% |
| Expensive | 17x | $164 | +51% |
Historical ranges are pointers, not guarantees.
TROW's PE is in its cheap range at 10.9x. On analysts' estimates for next year's earnings, today's price would be 10.8x.
SOFI Forward outlook
| Metric | Outlook |
|---|---|
| Strongly improving | |
| Strong growth | |
| Strong growth | |
| Strongly improving | |
| Limited | |
| Moderate |
SOFI has the edge over TROW on the outlook, with more favorable valuation and earnings expectations.
TROW Forward outlook
| Metric | Outlook |
|---|---|
| Stable | |
| Stable | |
| Stable | |
| Stable | |
| Limited | |
| Moderate |
Analysts expect TROW's earnings, revenue and profitability to hold roughly steady.
SOFI Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Forward | $0.82 | +47% |
| Q3 2026 | $0.56 | 0% |
| Q2 2026 | $0.49 | -2% |
| Q1 2026 | $0.45 | +4.7% |
| Q4 2025 | $0.39 | 0% |
| Q3 2025 | $0.56 | +367% |
| Q2 2025 | $0.50 | +$0.72 |
| Q1 2025 | $0.43 | +$0.72 |
| Q4 2024 | $0.39 | +$0.75 |
SOFI earned $0.56 per share over the past year, about the same as the year before.
TROW Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Forward | $10.04 | +1.7% |
| Q3 2026 | $9.88 | +7.7% |
| Q2 2026 | $9.96 | +11% |
| Q1 2026 | $9.32 | +5.8% |
| Q4 2025 | $9.24 | +1% |
| Q3 2025 | $9.17 | +0.3% |
| Q2 2025 | $8.94 | +5.5% |
| Q1 2025 | $8.81 | +4.6% |
| Q4 2024 | $9.15 | +18% |
TROW has the edge over SOFI on earnings, with more consistent year-over-year improvement.
SOFI Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q3 2026 | $1.4B | +44% |
| Q2 2026 | $1.2B | +43% |
| Q1 2026 | $1.1B | +43% |
| Q4 2025 | $1B | +40% |
| Q3 2025 | $961.6M | +38% |
| Q2 2025 | $854.9M | +43% |
| Q1 2025 | $771.8M | +20% |
| Q4 2024 | $734.1M | +19% |
SOFI has the edge over TROW on sales, with more consistent year-over-year improvement.
| Quarter | Margin | YoY |
|---|---|---|
| Q3 2026 | 23% | +7.5 points |
| Q2 2026 | 17% | +3.6 points |
| Q1 2026 | 18% | +7.8 points |
| Q4 2025 | 18% | +9.9 points |
| Q3 2025 | 15% | +6.3 points |
| Q2 2025 | 13% | +11 points |
| Q1 2025 | 10% | -4.3 points |
| Q4 2024 | 8.2% | -0.2 points |
SOFI's operating margin was 23% last quarter, up 7.5 points from the same quarter a year ago, near the top of its range since 2021.
TROW Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q3 2026 | $2B | +5.9% |
| Q2 2026 | $1.9B | +11% |
| Q1 2026 | $1.9B | +5.3% |
| Q4 2025 | $1.9B | +6% |
| Q3 2025 | $1.9B | +6% |
| Q2 2025 | $1.7B | -0.6% |
| Q1 2025 | $1.8B | +0.8% |
| Q4 2024 | $1.8B | +11% |
TROW's revenue has grown year over year for five quarters in a row: $2B last quarter, up 5.9% from the same quarter a year ago.
| Quarter | Margin | YoY |
|---|---|---|
| Q3 2026 | 38% | +4.4 points |
| Q2 2026 | 28% | +0.6 points |
| Q1 2026 | 37% | +2.8 points |
| Q4 2025 | 24% | -6.8 points |
| Q3 2025 | 34% | -0.4 points |
| Q2 2025 | 28% | -4.8 points |
| Q1 2025 | 34% | +0.3 points |
| Q4 2024 | 31% | +7.6 points |
TROW has the edge over SOFI on profitability, with a higher operating margin.
SOFI Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q3 2026 | -$3.1B | -$1.7B |
| Q2 2026 | -$4B | -$2.5B |
| Q1 2026 | -$2.4B | -$2.4B |
| Q4 2025 | -$1.1B | -$815.2M |
| Q3 2025 | -$1.4B | -$149M |
| Q2 2025 | -$1.5B | -$1B |
| Q1 2025 | -$31.1M | -104% |
| Q4 2024 | -$242.4M | +$39.9M |
SOFI's free cash flow was −$10.5B over the past year, against −$3.2B the year before. Free cash flow isn't a meaningful measure for financial services companies like SOFI.
TROW Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q3 2026 | $470.6M | -14% |
| Q2 2026 | $450.9M | -3.6% |
| Q1 2026 | $762.3M | +38% |
| Q4 2025 | -$85.4M | +$309.5M |
| Q3 2025 | $546M | -0.3% |
| Q2 2025 | $467.7M | -19% |
| Q1 2025 | $550.9M | +3% |
| Q4 2024 | -$394.9M | -$155.6M |
TROW has the edge over SOFI on cash generation, producing positive trailing cash flow while its opponent burns cash.
SOFI Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | +0.4% | +5.8M shares |
| 1 year | +5.2% | +66.8M shares |
| 3 years | +43% | +407M shares |
| 5 years | +272% | +993M shares |
SOFI has 1.4B diluted shares, up 5.2% from a year ago.
| Quarter | Spent |
|---|---|
| Q4 2022 | — |
| Q3 2022 | — |
| Q2 2022 | — |
| Q1 2022 | — |
| Q4 2021 | — |
| Q3 2021 | — |
TROW Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | -0.3% | -600K shares |
| 1 year | -2.8% | -6.1M shares |
| 3 years | -5% | -11.2M shares |
| 5 years | -6.8% | -15.5M shares |
| Available history | -10% | -25M shares |
TROW has the edge over SOFI on shareholder dilution, with a more favorable share count trend.
| Quarter | Spent |
|---|---|
| Q3 2026 | $100,000 |
| Q2 2026 | $167.3M |
| Q1 2026 | $333.5M |
| Q4 2025 | $139.1M |
| Q3 2025 | $153.5M |
| Q2 2025 | $113.1M |
| Q1 2025 | $215.2M |
| Q4 2024 | $68.1M |
TROW spent $640M buying back its own shares over the past year, up 16% from the year before.
SOFI Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q3 2026 | -2.4x | Net Cash |
| Q2 2026 | -3.1x | Net Cash |
| Q1 2026 | -3.8x | Net Cash |
| Q4 2025 | -6.5x | Net Cash |
| Q3 2025 | -5.2x | Net Cash |
| Q2 2025 | -4.0x | Net Cash |
| Q1 2025 | -4.9x | Net Cash |
| Q4 2024 | -5.8x | Net Cash |
SOFI has more cash than debt. Net leverage isn't a meaningful measure for financial services companies like SOFI.
TROW Net Leverage
SOFI Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 43.1 | Neutral |
| Stochastic | 41.5 | Neutral |
SOFI's weekly RSI is 43 (neutral) and its Stochastic is 41 (neutral).
TROW Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 53.1 | Neutral |
| Stochastic | 46.5 | Neutral |
TROW's weekly RSI is 53 (neutral) and its Stochastic is 46 (neutral).
SOFI PE vs Financial Services Sector
| Metric | SOFI | Sector median | Relative |
|---|---|---|---|
| PE | 28x | 13x | 114% above |
| PE % | 2 | 61 | 59 pts below |
SOFI is trading at 28x earnings, a 114% premium to the Financial Services sector's median of 13x.
TROW PE vs Financial Services Sector
| Metric | TROW | Sector median | Relative |
|---|---|---|---|
| PE | 11x | 13x | 16% below |
| PE % | 17 | 63 | 46 pts below |
TROW has the edge over SOFI on valuation relative to its sector.
SOFI Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $15.7 | 0.7% below |
| 20 week MA | $17.0 | 7.8% below |
| 50 week MA | $18.9 | 17% below |
| 100 week MA | $18.9 | 17% below |
| 200 week MA | $13.5 | 16% above |
SOFI has fallen below most of its moving averages, though it's still 16% above its 200-week average.
TROW Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $105.1 | 2.9% above |
| 20 week MA | $109.6 | 1.2% below |
| 50 week MA | $104.1 | 4% above |
| 100 week MA | $102.9 | 5.2% above |
| 200 week MA | $106.9 | 1.2% above |
TROW has the edge over SOFI on trend strength, trading above more of its moving averages.
SOFI Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $10.4 | $12.4 | +19% |
| 2021 | $12.4 | $15.1 | +22% |
| 2022 | $15.1 | $4.61 | -69% |
| 2023 | $4.61 | $9.95 | +116% |
| 2024 | $9.95 | $16.0 | +61% |
| 2025 | $16.0 | $27.1 | +69% |
| 2026 YTD | $27.1 | $15.6 | -42% |
SOFI's yearly returns have swung widely, from +116% in 2023 to −69% in 2022. It's down 42% so far in 2026.
TROW Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $122.8 | $148.3 | +21% |
| 2021 | $148.3 | $195.3 | +32% |
| 2022 | $195.3 | $111.1 | -43% |
| 2023 | $111.1 | $107.7 | -3.1% |
| 2024 | $107.7 | $115.7 | +7.4% |
| 2025 | $115.7 | $104.8 | -9.4% |
| 2026 YTD | $104.8 | $108.2 | +3.3% |
TROW has the edge over SOFI on returns for 2026, with the stronger performance.