NKE
NIKE, Inc.
NKE has the edge over REYN overall, supported by stronger valuation and stronger modeled upside.
REYN
Reynolds Consumer Products Inc.
REYN offers stronger fundamentals, but that advantage does not outweigh its weaker overall profile.
NKE Fundamentals
| Metric | Status |
|---|---|
| Stable | |
| Healthy | |
| Stable | |
| Strong |
NKE's profitability and balance sheet are currently healthy, and its revenue and cash flow are stable.
REYN Fundamentals
| Metric | Status |
|---|---|
| Stable | |
| Healthy | |
| Healthy | |
| Stable |
REYN's profitability and cash flow are currently healthy, and its revenue and balance sheet are stable.
NKE PE Valuation
| Level | PE | Price | Vs current |
|---|---|---|---|
| Current | 18x | $37.76 | — |
| Cheap | 23x | $47.70 | +26% |
| Forward | 30x | $37.76 | — |
| Fair | 33x | $68.16 | +80% |
| Expensive | 47x | $97.86 | +159% |
Historical ranges are pointers, not guarantees.
NKE has the edge over REYN in the historical PE scenario, which offers more potential upside but is not a forecast.
REYN PE Valuation
| Level | PE | Price | Vs current |
|---|---|---|---|
| Cheap | 15x | $23.30 | -4.9% |
| Forward | 15x | $24.50 | — |
| Current | 16x | $24.50 | — |
| Fair | 18x | $27.78 | +13% |
| Expensive | 22x | $34.23 | +40% |
Historical ranges are pointers, not guarantees.
REYN's PE is in its cheap range at 16x. On analysts' estimates for next year's earnings, today's price would be 15x.
NKE Forward outlook
| Metric | Outlook |
|---|---|
| Strongly deteriorating | |
| Stable | |
| Decline | |
| Improving | |
| Moderate | |
| Low |
Analysts expect NKE's profitability to improve, but its revenue to decline. However, they disagree widely on these estimates.
REYN Forward outlook
| Metric | Outlook |
|---|---|
| Improving | |
| Stable | |
| Stable | |
| Weakening | |
| Limited | |
| High |
Analysts expect REYN's profitability to weaken, with its earnings and revenue holding steady.
NKE Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Forward | $1.27 | -39% |
| Q3 2026 | $2.09 | +7.2% |
| Q2 2026 | $2.10 | -2.8% |
| Q1 2026 | $1.51 | -50% |
| Q4 2025 | $1.70 | -48% |
| Q3 2025 | $1.95 | -44% |
| Q2 2025 | $2.16 | -42% |
| Q1 2025 | $3.01 | -11% |
| Q4 2024 | $3.24 | -5.3% |
NKE's earnings per share have fallen from their peak: $2.09 over the past year, against $3.82 in late 2021.
REYN Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Forward | $1.64 | +7.2% |
| Q3 2026 | $1.53 | +5.5% |
| Q2 2026 | $1.63 | +10% |
| Q1 2026 | $1.56 | -1.9% |
| Q4 2025 | $1.43 | -14% |
| Q3 2025 | $1.45 | -17% |
| Q2 2025 | $1.48 | -13% |
| Q1 2025 | $1.59 | +1.3% |
| Q4 2024 | $1.67 | +18% |
REYN has the edge over NKE on earnings, with more consistent year-over-year improvement.
NKE Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q3 2026 | $11.2B | -4.3% |
| Q2 2026 | $11B | -1.1% |
| Q1 2026 | $11.3B | +0.1% |
| Q4 2025 | $12.4B | +0.6% |
| Q3 2025 | $11.7B | +1.1% |
| Q2 2025 | $11.1B | -12% |
| Q1 2025 | $11.3B | -9.3% |
| Q4 2024 | $12.4B | -7.7% |
NKE's revenue fell from its 2023 peak and has held roughly level since: $11.2B last quarter, down 4.3% from the same quarter a year ago.
| Quarter | Margin | YoY |
|---|---|---|
| Q3 2026 | 8.2% | +0.3 points |
| Q2 2026 | 12% | +9.2 points |
| Q1 2026 | 5.8% | -1.7 points |
| Q4 2025 | 8% | -3.4 points |
| Q3 2025 | 7.9% | -3.4 points |
| Q2 2025 | 2.9% | -11 points |
| Q1 2025 | 7.5% | -3.8 points |
| Q4 2024 | 11% | -2.9 points |
NKE has the edge over REYN on profitability, with a higher operating margin.
REYN Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q3 2026 | $944M | +1.4% |
| Q2 2026 | $944M | +0.6% |
| Q1 2026 | $877M | +7.2% |
| Q4 2025 | $1B | +1.4% |
| Q3 2025 | $931M | +2.3% |
| Q2 2025 | $938M | +0.9% |
| Q1 2025 | $818M | -1.8% |
| Q4 2024 | $1B | +1.4% |
REYN has the edge over NKE on sales, with more consistent year-over-year improvement.
| Quarter | Margin | YoY |
|---|---|---|
| Q3 2026 | 8.1% | -2.9 points |
| Q2 2026 | 12% | +2.1 points |
| Q1 2026 | 8.8% | +3.6 points |
| Q4 2025 | 15% | -0.7 points |
| Q3 2025 | 11% | -1.5 points |
| Q2 2025 | 10% | -2.1 points |
| Q1 2025 | 5.1% | -2.7 points |
| Q4 2024 | 15% | -2.2 points |
REYN's operating margin was 8.1% last quarter, down 2.9 points from the same quarter a year ago.
NKE Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q3 2026 | -$64M | -527% |
| Q2 2026 | $1.5B | +313% |
| Q1 2026 | $284M | -83% |
| Q4 2025 | $386M | -58% |
| Q3 2025 | $15M | -95% |
| Q2 2025 | $363M | -85% |
| Q1 2025 | $1.7B | -11% |
| Q4 2024 | $920M | -65% |
NKE usually generates cash, though not every quarter: the latest was −$64M, but it generated $2.1B over the past year.
REYN Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q3 2026 | $9M | -81% |
| Q2 2026 | $45M | -12% |
| Q1 2026 | $27M | +59% |
| Q4 2025 | $200M | +42% |
| Q3 2025 | $48M | -48% |
| Q2 2025 | $51M | -22% |
| Q1 2025 | $17M | -76% |
| Q4 2024 | $141M | -27% |
REYN has the edge over NKE on cash flow, with more consistent year-over-year improvement.
NKE Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | +0.2% | +3.2M shares |
| 1 year | +0.4% | +5.2M shares |
| 3 years | -3.8% | -59.1M shares |
| 5 years | -8.4% | -135M shares |
| Available history | -6.9% | -110M shares |
NKE has the edge over REYN on shareholder dilution, with a more favorable share count trend.
| Quarter | Spent |
|---|---|
| Q3 2026 | — |
| Q2 2026 | — |
| Q1 2026 | — |
| Q4 2025 | $20M |
| Q3 2025 | $126M |
| Q2 2025 | $199M |
| Q1 2025 | $506M |
| Q4 2024 | $1.1B |
NKE has spent almost nothing on buybacks in the past year.
REYN Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | 0% | -100K shares |
| 1 year | +0.7% | +1.4M shares |
| 3 years | +0.9% | +1.8M shares |
| 5 years | +1% | +2M shares |
| Available history | +4.5% | +9.2M shares |
REYN has 212M diluted shares, up 0.7% from a year ago.
| Quarter | Spent |
|---|---|
| Q4 2019 | — |
NKE Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q3 2026 | 0.2x | Very low |
| Q2 2026 | 0.1x | Very low |
| Q1 2025 | 0.1x | Very low |
| Q4 2024 | 0.2x | Very low |
| Q3 2024 | 0.1x | Very low |
| Q2 2024 | -0.1x | Net Cash |
| Q1 2024 | -0.0x | Very low |
| Q4 2023 | 0.1x | Very low |
NKE has the edge over REYN on leverage, with a lower net debt burden relative to earnings.
REYN Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q3 2026 | 2.7x | Moderate |
| Q2 2026 | 2.5x | Moderate |
| Q1 2026 | 2.6x | Moderate |
| Q4 2025 | 2.7x | Moderate |
| Q3 2025 | 3.0x | Moderate |
| Q2 2025 | 2.9x | Moderate |
| Q1 2025 | 2.8x | Moderate |
| Q4 2024 | 2.7x | Moderate |
REYN's net debt is about 2.7 years of its operating earnings (EBITDA), down from 3.0 years a year ago.
NKE Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 40.0 | Neutral |
| Stochastic | 57.5 | Neutral |
NKE's weekly RSI is 40 (neutral) and its Stochastic is 58 (neutral).
REYN Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 55.7 | Neutral |
| Stochastic | 50.9 | Neutral |
REYN's weekly RSI is 56 (neutral) and its Stochastic is 51 (neutral).
NKE PE vs Consumer Cyclical Sector
| Metric | NKE | Sector median | Relative |
|---|---|---|---|
| PE | 18x | 18x | 0.3% above |
| PE % | 2 | 47 | 45 pts below |
NKE is trading at 18x earnings, in line with the Consumer Cyclical sector's median of 18x.
REYN PE vs Consumer Cyclical Sector
| Metric | REYN | Sector median | Relative |
|---|---|---|---|
| PE | 16x | 18x | 11% below |
| PE % | 31 | 48 | 17 pts below |
REYN has the edge over NKE on valuation relative to its sector.
NKE Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $36.7 | 2.8% above |
| 20 week MA | $39.2 | 3.6% below |
| 50 week MA | $48.0 | 21% below |
| 100 week MA | $58.4 | 35% below |
| 200 week MA | $79.2 | 52% below |
NKE has bounced recently, but its long-term trend is still down: it's above its 8-week average, but 52% below its 200-week average.
REYN Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $23.0 | 6.5% above |
| 20 week MA | $24.1 | 1.6% above |
| 50 week MA | $23.4 | 4.9% above |
| 100 week MA | $23.6 | 3.9% above |
| 200 week MA | $25.8 | 5% below |
REYN has the edge over NKE on trend strength, trading above more of its moving averages.
NKE Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $101.6 | $141.6 | +39% |
| 2021 | $141.6 | $165.7 | +17% |
| 2022 | $165.7 | $116.3 | -30% |
| 2023 | $116.3 | $108.6 | -6.6% |
| 2024 | $108.6 | $76.4 | -30% |
| 2025 | $76.4 | $60.9 | -20% |
| 2026 YTD | $60.9 | $37.8 | -38% |
NKE has finished four years in a row lower, and it's down 38% so far in 2026.
REYN Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $28.6 | $30.5 | +6.8% |
| 2021 | $30.5 | $30.3 | -0.6% |
| 2022 | $30.3 | $30.4 | +0.2% |
| 2023 | $30.4 | $26.8 | -12% |
| 2024 | $26.8 | $27.3 | +1.7% |
| 2025 | $27.3 | $23.3 | -15% |
| 2026 YTD | $23.3 | $24.5 | +5.2% |
REYN has the edge over NKE on returns for 2026, with the stronger performance.