NKE

NIKE, Inc.

60
Fundamentals56/ 100
Valuation80/ 100
Upside potential58/ 100
Risk potential18/ 100

NKE trails on the overall score without a compensating advantage in the available component scores.

PLNT

Planet Fitness, Inc.

74
Fundamentals70/ 100
Valuation89/ 100
Upside potential76/ 100
Risk potential13/ 100

PLNT has the edge over NKE overall, supported by stronger modeled upside and stronger fundamentals.

NKE Fundamentals

MetricStatus
Stable
Healthy
Stable
Strong

NKE's profitability and balance sheet are currently healthy, and its revenue and cash flow are stable.

PLNT Fundamentals

MetricStatus
Stable
Strong
Healthy
Under pressure

PLNT's profitability and cash flow are currently healthy, and its revenue is stable, but its balance sheet is under pressure.

NKE PE Valuation

CHEAPFAIREXPENSIVE21x43x64x86x
CHEAPFAIREXPENSIVE21x43x64x86x
LevelPEPriceVs current
Current18x$37.76—
Cheap23x$47.70+26%
Forward30x$37.76—
Fair33x$68.16+80%
Expensive47x$97.86+159%

Historical ranges are pointers, not guarantees.

NKE has the edge over PLNT in the historical PE scenario, which offers more potential upside but is not a forecast.

PLNT PE Valuation

CHEAPFAIREXPENSIVE314x629x943x1257x
CHEAPFAIREXPENSIVE314x629x943x1257x
LevelPEPriceVs current
Forward17x$60.15—
Current20x$60.15—
Cheap37x$110+82%
Fair51x$150+150%
Expensive148x$437+627%

Historical ranges are pointers, not guarantees.

PLNT's PE is in its cheap range at 20x. If earnings grow as analysts expect, today's price would be 17x next year's earnings.

NKE Forward outlook

MetricOutlook
Strongly deteriorating
Stable
Decline
Improving
Moderate
Low

Analysts expect NKE's profitability to improve, but its revenue to decline. However, they disagree widely on these estimates.

PLNT Forward outlook

MetricOutlook
Improving
Growth
Growth
Improving
Limited
Low

PLNT has the edge over NKE on the outlook, with more favorable valuation and earnings expectations.

NKE Risk to reward

ScenarioChangePrice
Upside+25%$47.36
Downside-18%$30.83

Calculated from the latest close: $37.76 on Nov 12.

NKE trails PLNT on modeled risk to reward, with less potential upside and more potential downside.

PLNT Risk to reward

ScenarioChangePrice
Upside+41%$84.71
Downside-13%$52.52

Calculated from the latest close: $60.15 on Nov 12.

PLNT has a better modeled risk to reward balance than NKE, with more potential upside and less potential downside.

NKE Earnings Per Share

Q4 2023: $3.42Q1 2024: $3.40Q2 2024: $3.73Q3 2024: $3.49Q4 2024: $3.24Q1 2025: $3.01Q2 2025: $2.16Q3 2025: $1.95Q4 2025: $1.70Q1 2026: $1.51Q2 2026: $2.10Q3 2026: $2.09Forward: $1.27
Q4 2023: $3.42Q1 2024: $3.40Q2 2024: $3.73Q3 2024: $3.49Q4 2024: $3.24Q1 2025: $3.01Q2 2025: $2.16Q3 2025: $1.95Q4 2025: $1.70Q1 2026: $1.51Q2 2026: $2.10Q3 2026: $2.09Forward: $1.27
QuarterTTM EPSYoY
Forward$1.27-39%
Q3 2026$2.09+7.2%
Q2 2026$2.10-2.8%
Q1 2026$1.51-50%
Q4 2025$1.70-48%
Q3 2025$1.95-44%
Q2 2025$2.16-42%
Q1 2025$3.01-11%
Q4 2024$3.24-5.3%

NKE's earnings per share have fallen from their peak: $2.09 over the past year, against $3.82 in late 2021.

PLNT Earnings Per Share

Q4 2023: $1.62Q1 2024: $1.74Q2 2024: $1.82Q3 2024: $1.86Q4 2024: $2.01Q1 2025: $2.12Q2 2025: $2.25Q3 2025: $2.45Q4 2025: $2.62Q1 2026: $2.77Q2 2026: $2.95Q3 2026: $2.95Forward: $3.61
Q4 2023: $1.62Q1 2024: $1.74Q2 2024: $1.82Q3 2024: $1.86Q4 2024: $2.01Q1 2025: $2.12Q2 2025: $2.25Q3 2025: $2.45Q4 2025: $2.62Q1 2026: $2.77Q2 2026: $2.95Q3 2026: $2.95Forward: $3.61
QuarterTTM EPSYoY
Forward$3.61+22%
Q3 2026$2.95+20%
Q2 2026$2.95+31%
Q1 2026$2.77+31%
Q4 2025$2.62+30%
Q3 2025$2.45+32%
Q2 2025$2.25+24%
Q1 2025$2.12+22%
Q4 2024$2.01+24%

PLNT has the edge over NKE on earnings, with more consistent year-over-year improvement.

NKE Quarterly Revenue

Q4 2023: $13.4BQ1 2024: $12.4BQ2 2024: $12.6BQ3 2024: $11.6BQ4 2024: $12.4BQ1 2025: $11.3BQ2 2025: $11.1BQ3 2025: $11.7BQ4 2025: $12.4BQ1 2026: $11.3BQ2 2026: $11BQ3 2026: $11.2B
Q4 2023: $13.4BQ1 2024: $12.4BQ2 2024: $12.6BQ3 2024: $11.6BQ4 2024: $12.4BQ1 2025: $11.3BQ2 2025: $11.1BQ3 2025: $11.7BQ4 2025: $12.4BQ1 2026: $11.3BQ2 2026: $11BQ3 2026: $11.2B
QuarterRevenueYoY
Q3 2026$11.2B-4.3%
Q2 2026$11B-1.1%
Q1 2026$11.3B+0.1%
Q4 2025$12.4B+0.6%
Q3 2025$11.7B+1.1%
Q2 2025$11.1B-12%
Q1 2025$11.3B-9.3%
Q4 2024$12.4B-7.7%

NKE's revenue fell from its 2023 peak and has held roughly level since: $11.2B last quarter, down 4.3% from the same quarter a year ago.

PLNT Quarterly Revenue

Q4 2023: $285MQ1 2024: $248MQ2 2024: $301MQ3 2024: $292MQ4 2024: $340MQ1 2025: $277MQ2 2025: $341MQ3 2025: $330MQ4 2025: $376MQ1 2026: $337MQ2 2026: $365MQ3 2026: $360M
Q4 2023: $285MQ1 2024: $248MQ2 2024: $301MQ3 2024: $292MQ4 2024: $340MQ1 2025: $277MQ2 2025: $341MQ3 2025: $330MQ4 2025: $376MQ1 2026: $337MQ2 2026: $365MQ3 2026: $360M
QuarterRevenueYoY
Q3 2026$360M+9%
Q2 2026$365.2M+7.1%
Q1 2026$337.2M+22%
Q4 2025$376.3M+11%
Q3 2025$330.3M+13%
Q2 2025$340.9M+13%
Q1 2025$276.7M+12%
Q4 2024$340.5M+19%

PLNT has the edge over NKE on sales, with more consistent year-over-year improvement.

NKE Free Cash Flow

Q4 2023: $2.6BQ1 2024: $1.9BQ2 2024: $2.4BQ3 2024: $274MQ4 2024: $920MQ1 2025: $1.7BQ2 2025: $363MQ3 2025: $15MQ4 2025: $386MQ1 2026: $284MQ2 2026: $1.5BQ3 2026: −$64M
Q4 2023: $2.6BQ1 2024: $1.9BQ2 2024: $2.4BQ3 2024: $274MQ4 2024: $920MQ1 2025: $1.7BQ2 2025: $363MQ3 2025: $15MQ4 2025: $386MQ1 2026: $284MQ2 2026: $1.5BQ3 2026: −$64M
QuarterFree cash flowYoY
Q3 2026-$64M-527%
Q2 2026$1.5B+313%
Q1 2026$284M-83%
Q4 2025$386M-58%
Q3 2025$15M-95%
Q2 2025$363M-85%
Q1 2025$1.7B-11%
Q4 2024$920M-65%

NKE usually generates cash, though not every quarter: the latest was −$64M, but it generated $2.1B over the past year.

PLNT Free Cash Flow

Q4 2023: $12MQ1 2024: $63MQ2 2024: $40MQ3 2024: $78MQ4 2024: $7MQ1 2025: $109MQ2 2025: $10MQ3 2025: $77MQ4 2025: $59MQ1 2026: $122MQ2 2026: $4MQ3 2026: $29M
Q4 2023: $12MQ1 2024: $63MQ2 2024: $40MQ3 2024: $78MQ4 2024: $7MQ1 2025: $109MQ2 2025: $10MQ3 2025: $77MQ4 2025: $59MQ1 2026: $122MQ2 2026: $4MQ3 2026: $29M
QuarterFree cash flowYoY
Q3 2026$28.9M-62%
Q2 2026$4M-59%
Q1 2026$122M+12%
Q4 2025$59M+738%
Q3 2025$76.7M-1.9%
Q2 2025$9.7M-76%
Q1 2025$109.4M+72%
Q4 2024$7M-41%

PLNT has the edge over NKE on cash flow, with more consistent year-over-year improvement.

NKE Total Shares

Q4 2023: 1.5BQ1 2024: 1.5BQ2 2024: 1.5BQ3 2024: 1.5BQ4 2024: 1.5BQ1 2025: 1.5BQ2 2025: 1.5BQ3 2025: 1.5BQ4 2025: 1.5BQ1 2026: 1.5BQ2 2026: 1.5BQ3 2026: 1.5B
Q4 2023: 1.5BQ1 2024: 1.5BQ2 2024: 1.5BQ3 2024: 1.5BQ4 2024: 1.5BQ1 2025: 1.5BQ2 2025: 1.5BQ3 2025: 1.5BQ4 2025: 1.5BQ1 2026: 1.5BQ2 2026: 1.5BQ3 2026: 1.5B
PeriodChange %Net change
Quarterly+0.2%+3.2M shares
1 year+0.4%+5.2M shares
3 years-3.8%-59.1M shares
5 years-8.4%-135M shares
Available history-6.9%-110M shares

NKE has 1.5B diluted shares, about the same as a year ago.

PLNT Total Shares

Q4 2023: 86MQ1 2024: 87MQ2 2024: 87MQ3 2024: 85MQ4 2024: 84MQ1 2025: 84MQ2 2025: 84MQ3 2025: 84MQ4 2025: 83MQ1 2026: 80MQ2 2026: 77MQ3 2026: 75M
Q4 2023: 86MQ1 2024: 87MQ2 2024: 87MQ3 2024: 85MQ4 2024: 84MQ1 2025: 84MQ2 2025: 84MQ3 2025: 84MQ4 2025: 83MQ1 2026: 80MQ2 2026: 77MQ3 2026: 75M
PeriodChange %Net change
Quarterly-3.4%-2.6M shares
1 year-11%-9.2M shares
3 years-12%-10.4M shares
5 years-11%-9.4M shares
Available history-8.5%-6.9M shares

PLNT has the edge over NKE on shareholder dilution, with a more favorable share count trend.

NKE Net Leverage

Q4 2023: 0.1xQ1 2024: -0.0xQ2 2024: -0.1xQ3 2024: 0.1xQ4 2024: 0.2xQ1 2025: 0.1xQ2 2026: 0.1xQ3 2026: 0.2x
Q4 2023: 0.1xQ1 2024: -0.0xQ2 2024: -0.1xQ3 2024: 0.1xQ4 2024: 0.2xQ1 2025: 0.1xQ2 2026: 0.1xQ3 2026: 0.2x
QuarterNet LeverageStatus
Q3 20260.2xVery low
Q2 20260.1xVery low
Q1 20250.1xVery low
Q4 20240.2xVery low
Q3 20240.1xVery low
Q2 2024-0.1xNet Cash
Q1 2024-0.0xVery low
Q4 20230.1xVery low

NKE has the edge over PLNT on leverage, with a lower net debt burden relative to earnings.

PLNT Net Leverage

Q4 2023: 4.7xQ1 2024: 4.5xQ2 2024: 4.9xQ3 2024: 4.7xQ4 2024: 4.5xQ1 2025: 4.3xQ2 2025: 4.2xQ3 2025: 4.0xQ4 2025: 4.5xQ1 2026: 4.2xQ2 2026: 4.4xQ3 2026: 3.7x
Q4 2023: 4.7xQ1 2024: 4.5xQ2 2024: 4.9xQ3 2024: 4.7xQ4 2024: 4.5xQ1 2025: 4.3xQ2 2025: 4.2xQ3 2025: 4.0xQ4 2025: 4.5xQ1 2026: 4.2xQ2 2026: 4.4xQ3 2026: 3.7x
QuarterNet LeverageStatus
Q3 20263.7xElevated
Q2 20264.4xHigh
Q1 20264.2xHigh
Q4 20254.5xHigh
Q3 20254.0xHigh
Q2 20254.2xHigh
Q1 20254.3xHigh
Q4 20244.5xHigh

PLNT's net debt is about 3.7 years of its operating earnings (EBITDA), down from 4.0 years a year ago.

NKE Weekly Momentum

MetricValueStatus
RSI40.0Neutral
Stochastic57.5Neutral

NKE's weekly RSI is 40 (neutral) and its Stochastic is 58 (neutral).

PLNT Weekly Momentum

MetricValueStatus
RSI55.5Neutral
Stochastic89.1Overbought

PLNT's weekly RSI is 55 (neutral) and its Stochastic is 89 (overbought).

NKE PE vs Consumer Cyclical Sector

MetricNKESector medianRelative
PE18x18x0.3% above
PE %24745 pts below

NKE has the edge over PLNT on valuation relative to its sector.

PLNT PE vs Consumer Cyclical Sector

MetricPLNTSector medianRelative
PE20x18x13% above
PE %84739 pts below

PLNT is trading at 20x earnings, a 13% premium to the Consumer Cyclical sector's median of 18x.

NKE Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$36.72.8% above
20 week MA$39.23.6% below
50 week MA$48.021% below
100 week MA$58.435% below
200 week MA$79.252% below

NKE has bounced recently, but its long-term trend is still down: it's above its 8-week average, but 52% below its 200-week average.

PLNT Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$51.317% above
20 week MA$51.816% above
50 week MA$67.911% below
100 week MA$85.029% below
200 week MA$78.123% below

PLNT has the edge over NKE on trend strength, trading above more of its moving averages.

NKE Yearly ROI

YearStart priceEnd priceROI
2020$101.6$141.6+39%
2021$141.6$165.7+17%
2022$165.7$116.3-30%
2023$116.3$108.6-6.6%
2024$108.6$76.4-30%
2025$76.4$60.9-20%
2026 YTD$60.9$37.8-38%

NKE has the edge over PLNT on returns for 2026, with the stronger performance.

PLNT Yearly ROI

YearStart priceEnd priceROI
2020$75.5$77.7+3%
2021$77.7$91.0+17%
2022$91.0$79.1-13%
2023$79.1$73.0-7.7%
2024$73.0$99.8+37%
2025$99.8$109.1+9.3%
2026 YTD$109.1$60.2-45%

PLNT is down 45% so far in 2026, after finishing higher in four of the previous six years.

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