MS

Morgan Stanley

62
Fundamentals71/ 100
Valuation48/ 100
Upside potential73/ 100
Risk potential11/ 100

MS has a slight edge over NET overall, supported by lower modeled downside and stronger fundamentals.

NET

Cloudflare, Inc.

62
Fundamentals60/ 100
Valuation50/ 100
Upside potential63/ 100
Risk potential32/ 100

NET offers stronger valuation, but that advantage does not outweigh its weaker overall profile.

MS Fundamentals

MetricStatus
Healthy
Strong
N/A
N/A

MS's revenue and profitability are currently healthy. Free cash flow and net leverage aren't meaningful measures for financial services companies like MS.

NET Fundamentals

MetricStatus
Strong
Weak
Strong
Unavailable

NET's revenue and cash flow are currently strong, but its profitability is weak. There isn't enough data to rate its balance sheet.

MS PE Valuation

CHEAPFAIREXPENSIVE5.5x11x17x22x
CHEAPFAIREXPENSIVE5.5x11x17x22x
LevelPEPriceVs current
Cheap11x$134-29%
Fair14x$178-5.7%
Forward14x$189—
Current15x$189—
Expensive18x$223+18%

Historical ranges are pointers, not guarantees.

MS's PE is in its fair range at 15x. If earnings grow as analysts expect, today's price would be 14x next year's earnings.

NET PE Valuation

NET has no meaningful PE right now: it lost money over the past year.

MS Forward outlook

MetricOutlook
Improving
Growth
Growth
Improving
Limited
Moderate

Analysts expect earnings and revenue growth for MS, with profitability improving.

NET Forward outlook

MetricOutlook
--
Strong growth
Strong growth
Strongly improving
Moderate
Low

Analysts expect strong earnings and revenue growth for NET, with profitability improving. However, they disagree widely on these estimates.

MS Risk to reward

ScenarioChangePrice
Upside+29%$243.85
Downside-11%$168.44

Calculated from the latest close: $189.17 on Nov 12.

MS has a better modeled risk to reward balance than NET, with more potential upside relative to its potential downside.

NET Risk to reward

ScenarioChangePrice
Upside+54%$489.89
Downside-32%$215.91

Calculated from the latest close: $318.50 on Nov 12.

NET trails MS on modeled risk to reward, with less potential upside relative to its potential downside.

MS Earnings Per Share

Q4 2023: $5.18Q1 2024: $5.50Q2 2024: $6.08Q3 2024: $6.58Q4 2024: $7.95Q1 2025: $8.53Q2 2025: $8.84Q3 2025: $9.76Q4 2025: $10.21Q1 2026: $11.04Q2 2026: $12.37Q3 2026: $12.60Forward: $13.39
Q4 2023: $5.18Q1 2024: $5.50Q2 2024: $6.08Q3 2024: $6.58Q4 2024: $7.95Q1 2025: $8.53Q2 2025: $8.84Q3 2025: $9.76Q4 2025: $10.21Q1 2026: $11.04Q2 2026: $12.37Q3 2026: $12.60Forward: $13.39
QuarterTTM EPSYoY
Forward$13.39+6.3%
Q3 2026$12.60+29%
Q2 2026$12.37+40%
Q1 2026$11.04+29%
Q4 2025$10.21+28%
Q3 2025$9.76+48%
Q2 2025$8.84+45%
Q1 2025$8.53+55%
Q4 2024$7.95+53%

MS has the edge over NET on earnings quality, reporting a profit while its opponent remains loss making.

NET Earnings Per Share

Q4 2023: $-0.55Q1 2024: $-0.53Q2 2024: $-0.29Q3 2024: $-0.26Q4 2024: $-0.23Q1 2025: $-0.24Q2 2025: $-0.35Q3 2025: $-0.31Q4 2025: $-0.29Q1 2026: $-0.25Q2 2026: $-0.58Q3 2026: $-0.68Forward: $1.75
Q4 2023: $-0.55Q1 2024: $-0.53Q2 2024: $-0.29Q3 2024: $-0.26Q4 2024: $-0.23Q1 2025: $-0.24Q2 2025: $-0.35Q3 2025: $-0.31Q4 2025: $-0.29Q1 2026: $-0.25Q2 2026: $-0.58Q3 2026: $-0.68Forward: $1.75
QuarterTTM EPSYoY
Forward$1.75—
Q3 2026-$0.68-$0.37
Q2 2026-$0.58-$0.23
Q1 2026-$0.25-$0.01
Q4 2025-$0.29-$0.06
Q3 2025-$0.31-$0.05
Q2 2025-$0.35-$0.06
Q1 2025-$0.24+$0.29
Q4 2024-$0.23+$0.32

NET is still losing money, but less than at its worst: $0.68 per share over the past year, against $0.91 at its worst in mid-2022.

MS Quarterly Revenue

Q4 2023: $12.9BQ1 2024: $15.1BQ2 2024: $15BQ3 2024: $15.4BQ4 2024: $16.2BQ1 2025: $17.7BQ2 2025: $16.8BQ3 2025: $18.2BQ4 2025: $17.9BQ1 2026: $20.6BQ2 2026: $21.3BQ3 2026: $20.3B
Q4 2023: $12.9BQ1 2024: $15.1BQ2 2024: $15BQ3 2024: $15.4BQ4 2024: $16.2BQ1 2025: $17.7BQ2 2025: $16.8BQ3 2025: $18.2BQ4 2025: $17.9BQ1 2026: $20.6BQ2 2026: $21.3BQ3 2026: $20.3B
QuarterRevenueYoY
Q3 2026$20.3B+12%
Q2 2026$21.3B+27%
Q1 2026$20.6B+16%
Q4 2025$17.9B+10%
Q3 2025$18.2B+18%
Q2 2025$16.8B+12%
Q1 2025$17.7B+17%
Q4 2024$16.2B+26%

MS's revenue has grown year over year for 14 quarters in a row: $20.3B last quarter, up 12% from the same quarter a year ago.

NET Quarterly Revenue

Q4 2023: $362MQ1 2024: $379MQ2 2024: $401MQ3 2024: $430MQ4 2024: $460MQ1 2025: $479MQ2 2025: $512MQ3 2025: $562MQ4 2025: $615MQ1 2026: $640MQ2 2026: $696MQ3 2026: $783M
Q4 2023: $362MQ1 2024: $379MQ2 2024: $401MQ3 2024: $430MQ4 2024: $460MQ1 2025: $479MQ2 2025: $512MQ3 2025: $562MQ4 2025: $615MQ1 2026: $640MQ2 2026: $696MQ3 2026: $783M
QuarterRevenueYoY
Q3 2026$782.5M+39%
Q2 2026$696.1M+36%
Q1 2026$639.8M+34%
Q4 2025$614.5M+34%
Q3 2025$562M+31%
Q2 2025$512.3M+28%
Q1 2025$479.1M+27%
Q4 2024$459.9M+27%

NET has the edge over MS on sales, with stronger typical year-over-year growth.

MS Free Cash Flow

Q4 2023: −$17.8BQ1 2024: $4.4BQ2 2024: $2.5BQ3 2024: −$17.3BQ4 2024: $11.8BQ1 2025: −$24BQ2 2025: $11.8BQ3 2025: −$3.3BQ4 2025: −$2.4BQ1 2026: −$7.1BQ2 2026: −$2.7BQ3 2026: −$46B
Q4 2023: −$17.8BQ1 2024: $4.4BQ2 2024: $2.5BQ3 2024: −$17.3BQ4 2024: $11.8BQ1 2025: −$24BQ2 2025: $11.8BQ3 2025: −$3.3BQ4 2025: −$2.4BQ1 2026: −$7.1BQ2 2026: −$2.7BQ3 2026: −$46B
QuarterFree cash flowYoY
Q3 2026-$46B-$42.7B
Q2 2026-$2.7B-123%
Q1 2026-$7.1B+$16.9B
Q4 2025-$2.4B-120%
Q3 2025-$3.3B+$14B
Q2 2025$11.8B+368%
Q1 2025-$24B-650%
Q4 2024$11.8B+$29.6B

MS's free cash flow was −$58.3B over the past year, against −$3.7B the year before. Free cash flow isn't a meaningful measure for financial services companies like MS.

NET Free Cash Flow

Q4 2023: $55MQ1 2024: $42MQ2 2024: $45MQ3 2024: $55MQ4 2024: $54MQ1 2025: $60MQ2 2025: $40MQ3 2025: $82MQ4 2025: $105MQ1 2026: $93MQ2 2026: $68MQ3 2026: $94M
Q4 2023: $55MQ1 2024: $42MQ2 2024: $45MQ3 2024: $55MQ4 2024: $54MQ1 2025: $60MQ2 2025: $40MQ3 2025: $82MQ4 2025: $105MQ1 2026: $93MQ2 2026: $68MQ3 2026: $94M
QuarterFree cash flowYoY
Q3 2026$93.6M+13%
Q2 2026$67.6M+69%
Q1 2026$93.1M+55%
Q4 2025$105.2M+94%
Q3 2025$82.5M+51%
Q2 2025$39.9M-12%
Q1 2025$59.9M+44%
Q4 2024$54.2M-0.9%

NET has the edge over MS on cash generation, producing positive trailing cash flow while its opponent burns cash.

MS Total Shares

Q4 2023: 1.6BQ1 2024: 1.6BQ2 2024: 1.6BQ3 2024: 1.6BQ4 2024: 1.6BQ1 2025: 1.6BQ2 2025: 1.6BQ3 2025: 1.6BQ4 2025: 1.6BQ1 2026: 1.6BQ2 2026: 1.6BQ3 2026: 1.6B
Q4 2023: 1.6BQ1 2024: 1.6BQ2 2024: 1.6BQ3 2024: 1.6BQ4 2024: 1.6BQ1 2025: 1.6BQ2 2025: 1.6BQ3 2025: 1.6BQ4 2025: 1.6BQ1 2026: 1.6BQ2 2026: 1.6BQ3 2026: 1.6B
PeriodChange %Net change
Quarterly-0.2%-3M shares
1 year-1.5%-24M shares
3 years-4.7%-77M shares
5 years-14%-246M shares
Available history-4.5%-74M shares

MS has the edge over NET on shareholder dilution, with a more favorable share count trend.

NET Total Shares

Q4 2023: 334MQ1 2024: 339MQ2 2024: 341MQ3 2024: 342MQ4 2024: 341MQ1 2025: 346MQ2 2025: 347MQ3 2025: 349MQ4 2025: 348MQ1 2026: 353MQ2 2026: 354MQ3 2026: 357M
Q4 2023: 334MQ1 2024: 339MQ2 2024: 341MQ3 2024: 342MQ4 2024: 341MQ1 2025: 346MQ2 2025: 347MQ3 2025: 349MQ4 2025: 348MQ1 2026: 353MQ2 2026: 354MQ3 2026: 357M
PeriodChange %Net change
Quarterly+0.8%+2.8M shares
1 year+2.2%+7.8M shares
3 years+6.7%+22.5M shares
5 years+14%+42.6M shares
Available history+144%+211M shares

NET has 357M diluted shares, up 2.2% from a year ago.

MS Net Leverage

Q4 2023: 10.7xQ1 2024: 9.8xQ2 2024: 9.8xQ3 2024: 10.2xQ4 2024: 7.9xQ1 2025: 8.7xQ2 2025: 8.7xQ3 2025: 8.4xQ4 2025: 8.6xQ1 2026: 8.2xQ2 2026: 7.3xQ3 2026: 7.8x
Q4 2023: 10.7xQ1 2024: 9.8xQ2 2024: 9.8xQ3 2024: 10.2xQ4 2024: 7.9xQ1 2025: 8.7xQ2 2025: 8.7xQ3 2025: 8.4xQ4 2025: 8.6xQ1 2026: 8.2xQ2 2026: 7.3xQ3 2026: 7.8x
QuarterNet LeverageStatus
Q3 20267.8xHigh
Q2 20267.3xHigh
Q1 20268.2xHigh
Q4 20258.6xHigh
Q3 20258.4xHigh
Q2 20258.7xHigh
Q1 20258.7xHigh
Q4 20247.9xHigh

MS's net debt is about 7.8 years of its operating earnings (EBITDA), down from 8.4 years a year ago. Net leverage isn't a meaningful measure for financial services companies like MS.

NET Net Leverage

NET's operating earnings (EBITDA) were negative over the past year, so its debt can't be measured against them.

MS Weekly Momentum

MetricValueStatus
RSI45.0Neutral
Stochastic18.7Oversold

MS's weekly RSI is 45 (neutral) and its Stochastic is 19 (oversold).

NET Weekly Momentum

MetricValueStatus
RSI55.9Neutral
Stochastic37.6Neutral

NET's weekly RSI is 56 (neutral) and its Stochastic is 38 (neutral).

MS PE vs Financial Services Sector

MetricMSSector medianRelative
PE15x13x15% above
PE %59634 pts below

MS is trading at 15x earnings, a 15% premium to the Financial Services sector's median of 13x.

NET PE vs Technology Sector

NET has no meaningful PE right now: it lost money over the past year.

MS Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$186.51.5% above
20 week MA$203.36.9% below
50 week MA$191.91.4% below
100 week MA$164.915% above
200 week MA$129.346% above

MS's trend is mixed: it's above three of its five weekly moving averages, and 46% above its 200-week average.

NET Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$318.60% below
20 week MA$299.86.2% above
50 week MA$241.032% above
100 week MA$204.955% above
200 week MA$139.8128% above

NET has the edge over MS on trend strength, trading above more of its moving averages.

MS Yearly ROI

YearStart priceEnd priceROI
2020$51.1$68.1+33%
2021$68.1$99.3+46%
2022$99.3$86.1-13%
2023$86.1$93.3+8.3%
2024$93.3$126.8+36%
2025$126.8$181.9+43%
2026 YTD$181.9$189.2+4%

MS has finished higher in five of the last six years. It's up 4% so far in 2026.

NET Yearly ROI

YearStart priceEnd priceROI
2020$16.7$85.0+409%
2021$85.0$137.3+62%
2022$137.3$43.8-68%
2023$43.8$83.3+90%
2024$83.3$110.6+33%
2025$110.6$202.4+83%
2026 YTD$202.4$318.5+57%

NET has the edge over MS on returns for 2026, with the stronger performance.

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