ISBA

Isabella Bank Corporation

48
Fundamentals67/ 100
Valuation40/ 100
Upside potential61/ 100
Risk potential16/ 100

ISBA trails on the overall score without a compensating advantage in the available component scores.

MS

Morgan Stanley

62
Fundamentals71/ 100
Valuation48/ 100
Upside potential73/ 100
Risk potential11/ 100

MS has the edge over ISBA overall, supported by stronger modeled upside and stronger valuation.

ISBA Fundamentals

MetricStatus
Healthy
Strong
N/A
N/A

ISBA's revenue and profitability are currently healthy. Free cash flow and net leverage aren't meaningful measures for financial services companies like ISBA.

MS Fundamentals

MetricStatus
Healthy
Strong
N/A
N/A

MS's revenue and profitability are currently healthy. Free cash flow and net leverage aren't meaningful measures for financial services companies like MS.

ISBA PE Valuation

CHEAPFAIREXPENSIVE6.0x12x18x24x
CHEAPFAIREXPENSIVE6.0x12x18x24x
LevelPEPriceVs current
Cheap8.1x$23.34-41%
Forward11x$39.60—
Fair12x$35.44-11%
Current14x$39.60—
Expensive16x$44.67+13%

Historical ranges are pointers, not guarantees.

ISBA has the edge over MS in the historical PE scenario, which offers more potential upside but is not a forecast.

MS PE Valuation

CHEAPFAIREXPENSIVE5.5x11x17x22x
CHEAPFAIREXPENSIVE5.5x11x17x22x
LevelPEPriceVs current
Cheap11x$134-29%
Fair14x$178-5.7%
Forward14x$189—
Current15x$189—
Expensive18x$223+18%

Historical ranges are pointers, not guarantees.

MS's PE is in its fair range at 15x. If earnings grow as analysts expect, today's price would be 14x next year's earnings.

ISBA Forward outlook

MetricOutlook
Strongly improving
Growth
Strong growth
Strongly weakening
Limited
High

Analysts expect earnings and revenue growth for ISBA, but weaker profitability.

MS Forward outlook

MetricOutlook
Improving
Growth
Growth
Improving
Limited
Moderate

MS has the edge over ISBA on the outlook, with more favorable profitability expectations.

ISBA Risk to reward

ScenarioChangePrice
Upside+25%$49.47
Downside-16%$33.41

Calculated from the latest close: $39.60 on Nov 12.

ISBA trails MS on modeled risk to reward, with less potential upside and more potential downside.

MS Risk to reward

ScenarioChangePrice
Upside+29%$243.85
Downside-11%$168.44

Calculated from the latest close: $189.17 on Nov 12.

MS has a better modeled risk to reward balance than ISBA, with more potential upside and less potential downside.

ISBA Earnings Per Share

Q4 2023: $2.40Q1 2024: $2.12Q2 2024: $1.97Q3 2024: $1.83Q4 2024: $1.86Q1 2025: $1.97Q2 2025: $2.19Q3 2025: $2.46Q4 2025: $2.56Q1 2026: $2.71Q2 2026: $2.72Q3 2026: $2.87Forward: $3.65
Q4 2023: $2.40Q1 2024: $2.12Q2 2024: $1.97Q3 2024: $1.83Q4 2024: $1.86Q1 2025: $1.97Q2 2025: $2.19Q3 2025: $2.46Q4 2025: $2.56Q1 2026: $2.71Q2 2026: $2.72Q3 2026: $2.87Forward: $3.65
QuarterTTM EPSYoY
Forward$3.65+27%
Q3 2026$2.87+17%
Q2 2026$2.72+24%
Q1 2026$2.71+38%
Q4 2025$2.56+38%
Q3 2025$2.46+34%
Q2 2025$2.19+11%
Q1 2025$1.97-7.1%
Q4 2024$1.86-22%

ISBA earned $2.87 per share over the past year, up 17% from the year before.

MS Earnings Per Share

Q4 2023: $5.18Q1 2024: $5.50Q2 2024: $6.08Q3 2024: $6.58Q4 2024: $7.95Q1 2025: $8.53Q2 2025: $8.84Q3 2025: $9.76Q4 2025: $10.21Q1 2026: $11.04Q2 2026: $12.37Q3 2026: $12.60Forward: $13.39
Q4 2023: $5.18Q1 2024: $5.50Q2 2024: $6.08Q3 2024: $6.58Q4 2024: $7.95Q1 2025: $8.53Q2 2025: $8.84Q3 2025: $9.76Q4 2025: $10.21Q1 2026: $11.04Q2 2026: $12.37Q3 2026: $12.60Forward: $13.39
QuarterTTM EPSYoY
Forward$13.39+6.3%
Q3 2026$12.60+29%
Q2 2026$12.37+40%
Q1 2026$11.04+29%
Q4 2025$10.21+28%
Q3 2025$9.76+48%
Q2 2025$8.84+45%
Q1 2025$8.53+55%
Q4 2024$7.95+53%

MS has the edge over ISBA on earnings, with more consistent year-over-year improvement.

ISBA Quarterly Revenue

Q4 2023: $17MQ1 2024: $17MQ2 2024: $17MQ3 2024: $18MQ4 2024: $19MQ1 2025: $18MQ2 2025: $19MQ3 2025: $20MQ4 2025: $21MQ1 2026: $21MQ2 2026: $22MQ3 2026: $24M
Q4 2023: $17MQ1 2024: $17MQ2 2024: $17MQ3 2024: $18MQ4 2024: $19MQ1 2025: $18MQ2 2025: $19MQ3 2025: $20MQ4 2025: $21MQ1 2026: $21MQ2 2026: $22MQ3 2026: $24M
QuarterRevenueYoY
Q3 2026$23.9M+17%
Q2 2026$22.5M+19%
Q1 2026$21.2M+18%
Q4 2025$21.2M+14%
Q3 2025$20.5M+14%
Q2 2025$18.8M+9.7%
Q1 2025$18.1M+8%
Q4 2024$18.5M+8.2%

ISBA's revenue has grown year over year for nine quarters in a row: $24M last quarter, up 17% from the same quarter a year ago.

MS Quarterly Revenue

Q4 2023: $12.9BQ1 2024: $15.1BQ2 2024: $15BQ3 2024: $15.4BQ4 2024: $16.2BQ1 2025: $17.7BQ2 2025: $16.8BQ3 2025: $18.2BQ4 2025: $17.9BQ1 2026: $20.6BQ2 2026: $21.3BQ3 2026: $20.3B
Q4 2023: $12.9BQ1 2024: $15.1BQ2 2024: $15BQ3 2024: $15.4BQ4 2024: $16.2BQ1 2025: $17.7BQ2 2025: $16.8BQ3 2025: $18.2BQ4 2025: $17.9BQ1 2026: $20.6BQ2 2026: $21.3BQ3 2026: $20.3B
QuarterRevenueYoY
Q3 2026$20.3B+12%
Q2 2026$21.3B+27%
Q1 2026$20.6B+16%
Q4 2025$17.9B+10%
Q3 2025$18.2B+18%
Q2 2025$16.8B+12%
Q1 2025$17.7B+17%
Q4 2024$16.2B+26%

MS has the edge over ISBA on sales, with stronger typical year-over-year growth.

ISBA Free Cash Flow

Q4 2023: $4MQ1 2024: $3MQ2 2024: $5MQ3 2024: $3MQ4 2024: $7MQ1 2025: $4MQ2 2025: $7MQ3 2025: $2MQ4 2025: $11MQ1 2026: $3MQ2 2026: $7MQ3 2026: $5M
Q4 2023: $4MQ1 2024: $3MQ2 2024: $5MQ3 2024: $3MQ4 2024: $7MQ1 2025: $4MQ2 2025: $7MQ3 2025: $2MQ4 2025: $11MQ1 2026: $3MQ2 2026: $7MQ3 2026: $5M
QuarterFree cash flowYoY
Q3 2026$4.9M+181%
Q2 2026$7.3M+0.8%
Q1 2026$3.2M-13%
Q4 2025$10.6M+61%
Q3 2025$1.7M-49%
Q2 2025$7.2M+44%
Q1 2025$3.7M+47%
Q4 2024$6.6M+62%

ISBA has the edge over MS on cash generation, producing positive trailing cash flow while its opponent burns cash.

MS Free Cash Flow

Q4 2023: −$17.8BQ1 2024: $4.4BQ2 2024: $2.5BQ3 2024: −$17.3BQ4 2024: $11.8BQ1 2025: −$24BQ2 2025: $11.8BQ3 2025: −$3.3BQ4 2025: −$2.4BQ1 2026: −$7.1BQ2 2026: −$2.7BQ3 2026: −$46B
Q4 2023: −$17.8BQ1 2024: $4.4BQ2 2024: $2.5BQ3 2024: −$17.3BQ4 2024: $11.8BQ1 2025: −$24BQ2 2025: $11.8BQ3 2025: −$3.3BQ4 2025: −$2.4BQ1 2026: −$7.1BQ2 2026: −$2.7BQ3 2026: −$46B
QuarterFree cash flowYoY
Q3 2026-$46B-$42.7B
Q2 2026-$2.7B-123%
Q1 2026-$7.1B+$16.9B
Q4 2025-$2.4B-120%
Q3 2025-$3.3B+$14B
Q2 2025$11.8B+368%
Q1 2025-$24B-650%
Q4 2024$11.8B+$29.6B

MS's free cash flow was −$58.3B over the past year, against −$3.7B the year before. Free cash flow isn't a meaningful measure for financial services companies like MS.

ISBA Total Shares

Q4 2023: 8MQ1 2024: 8MQ2 2024: 7MQ3 2024: 7MQ4 2024: 7MQ1 2025: 7MQ2 2025: 7MQ3 2025: 7MQ4 2025: 7MQ1 2026: 7MQ2 2026: 7MQ3 2026: 8M
Q4 2023: 8MQ1 2024: 8MQ2 2024: 7MQ3 2024: 7MQ4 2024: 7MQ1 2025: 7MQ2 2025: 7MQ3 2025: 7MQ4 2025: 7MQ1 2026: 7MQ2 2026: 7MQ3 2026: 8M
PeriodChange %Net change
Quarterly+4.2%+306K shares
1 year+3.7%+271K shares
3 years+1%+72.5K shares
5 years-5%-402K shares
Available history-5.6%-452K shares

ISBA has 8M diluted shares, up 3.7% from a year ago.

MS Total Shares

Q4 2023: 1.6BQ1 2024: 1.6BQ2 2024: 1.6BQ3 2024: 1.6BQ4 2024: 1.6BQ1 2025: 1.6BQ2 2025: 1.6BQ3 2025: 1.6BQ4 2025: 1.6BQ1 2026: 1.6BQ2 2026: 1.6BQ3 2026: 1.6B
Q4 2023: 1.6BQ1 2024: 1.6BQ2 2024: 1.6BQ3 2024: 1.6BQ4 2024: 1.6BQ1 2025: 1.6BQ2 2025: 1.6BQ3 2025: 1.6BQ4 2025: 1.6BQ1 2026: 1.6BQ2 2026: 1.6BQ3 2026: 1.6B
PeriodChange %Net change
Quarterly-0.2%-3M shares
1 year-1.5%-24M shares
3 years-4.7%-77M shares
5 years-14%-246M shares
Available history-4.5%-74M shares

MS has the edge over ISBA on shareholder dilution, with a more favorable share count trend.

ISBA Net Leverage

Q4 2023: -0.2xQ1 2024: 0.2xQ2 2024: 0.3xQ3 2024: 0.1xQ4 2024: 0.3xQ1 2025: -2.0xQ2 2025: -3.6xQ3 2025: -5.4xQ4 2025: 0.1xQ1 2026: -0.8xQ2 2026: -0.4xQ3 2026: -3.7x
Q4 2023: -0.2xQ1 2024: 0.2xQ2 2024: 0.3xQ3 2024: 0.1xQ4 2024: 0.3xQ1 2025: -2.0xQ2 2025: -3.6xQ3 2025: -5.4xQ4 2025: 0.1xQ1 2026: -0.8xQ2 2026: -0.4xQ3 2026: -3.7x
QuarterNet LeverageStatus
Q3 2026-3.7xNet Cash
Q2 2026-0.4xNet Cash
Q1 2026-0.8xNet Cash
Q4 20250.1xVery low
Q3 2025-5.4xNet Cash
Q2 2025-3.6xNet Cash
Q1 2025-2.0xNet Cash
Q4 20240.3xVery low

ISBA has the edge over MS on leverage, with a lower net debt burden relative to earnings.

MS Net Leverage

Q4 2023: 10.7xQ1 2024: 9.8xQ2 2024: 9.8xQ3 2024: 10.2xQ4 2024: 7.9xQ1 2025: 8.7xQ2 2025: 8.7xQ3 2025: 8.4xQ4 2025: 8.6xQ1 2026: 8.2xQ2 2026: 7.3xQ3 2026: 7.8x
Q4 2023: 10.7xQ1 2024: 9.8xQ2 2024: 9.8xQ3 2024: 10.2xQ4 2024: 7.9xQ1 2025: 8.7xQ2 2025: 8.7xQ3 2025: 8.4xQ4 2025: 8.6xQ1 2026: 8.2xQ2 2026: 7.3xQ3 2026: 7.8x
QuarterNet LeverageStatus
Q3 20267.8xHigh
Q2 20267.3xHigh
Q1 20268.2xHigh
Q4 20258.6xHigh
Q3 20258.4xHigh
Q2 20258.7xHigh
Q1 20258.7xHigh
Q4 20247.9xHigh

MS's net debt is about 7.8 years of its operating earnings (EBITDA), down from 8.4 years a year ago. Net leverage isn't a meaningful measure for financial services companies like MS.

ISBA Weekly Momentum

MetricValueStatus
RSI48.7Neutral
Stochastic61.5Neutral

ISBA's weekly RSI is 49 (neutral) and its Stochastic is 61 (neutral).

MS Weekly Momentum

MetricValueStatus
RSI45.0Neutral
Stochastic18.7Oversold

MS's weekly RSI is 45 (neutral) and its Stochastic is 19 (oversold).

ISBA PE vs Financial Services Sector

MetricISBASector medianRelative
PE14x13x6% above
PE %62631 pt below

ISBA has the edge over MS on valuation relative to its sector.

MS PE vs Financial Services Sector

MetricMSSector medianRelative
PE15x13x15% above
PE %59634 pts below

MS is trading at 15x earnings, a 15% premium to the Financial Services sector's median of 13x.

ISBA Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$38.62.5% above
20 week MA$39.21.1% above
50 week MA$43.48.8% below
100 week MA$36.87.7% above
200 week MA$28.937% above

ISBA has the edge over MS on trend strength, trading above more of its moving averages.

MS Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$186.51.5% above
20 week MA$203.36.9% below
50 week MA$191.91.4% below
100 week MA$164.915% above
200 week MA$129.346% above

MS's trend is mixed: it's above three of its five weekly moving averages, and 46% above its 200-week average.

ISBA Yearly ROI

YearStart priceEnd priceROI
2020$24.2$19.8-18%
2021$19.8$26.3+33%
2022$26.3$23.0-13%
2023$23.0$21.5-6.5%
2024$21.5$26.0+21%
2025$26.0$51.6+99%
2026 YTD$51.6$39.6-23%

ISBA has finished lower in three of the last six years. It's down 23% so far in 2026.

MS Yearly ROI

YearStart priceEnd priceROI
2020$51.1$68.1+33%
2021$68.1$99.3+46%
2022$99.3$86.1-13%
2023$86.1$93.3+8.3%
2024$93.3$126.8+36%
2025$126.8$181.9+43%
2026 YTD$181.9$189.2+4%

MS has the edge over ISBA on returns for 2026, with the stronger performance.

Give your agent the market.

Get API key