GOOGL
Alphabet Inc.
GOOGL's fundamentals are strong: revenue grew 22% and its operating margin rose 1 points to 33%, though free cash flow fell 73%. Its PE of 16x looks cheaper than it really is, because one-off gains boosted its recent earnings. Analysts expect GOOGL's strong growth to continue.
WPP
WPP plc
There isn't enough reported data to score WPP yet.
GOOGL Fundamentals
| Metric | Status |
|---|---|
| Healthy | |
| Strong | |
| Under pressure | |
| Healthy |
GOOGL's revenue, profitability and balance sheet are currently healthy, but its cash flow is under pressure.
WPP Fundamentals
| Metric | Status |
|---|---|
| Unavailable | |
| Weak | |
| Unavailable | |
| Weak |
WPP's profitability and balance sheet are currently weak. There isn't enough data to rate its revenue and cash flow.
GOOGL PE Valuation
| Level | PE | Price | Vs current |
|---|---|---|---|
| Current | 16x | $299 | — |
| Cheap | 20x | $378 | +27% |
| Forward | 22x | $299 | — |
| Fair | 26x | $497 | +66% |
| Expensive | 31x | $586 | +96% |
Historical ranges are pointers, not guarantees.
GOOGL's PE is in its cheap range at 16x, but its recent earnings include one-off gains. On analysts' estimates for next year's earnings, today's price would be 22x.
WPP PE Valuation
WPP has no meaningful PE right now: it lost money over the past year.
GOOGL Forward outlook
| Metric | Outlook |
|---|---|
| Strongly deteriorating | |
| Strong growth | |
| Strong growth | |
| Weakening | |
| Moderate | |
| Moderate |
Analysts expect strong earnings and revenue growth for GOOGL, but weaker profitability.
WPP Forward outlook
There aren't enough analyst estimates for WPP to show an outlook.
GOOGL Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Forward | $13.89 | -28% |
| Q3 2026 | $19.16 | +89% |
| Q2 2026 | $19.91 | +112% |
| Q1 2026 | $13.11 | +46% |
| Q4 2025 | $10.81 | +34% |
| Q3 2025 | $10.13 | +34% |
| Q2 2025 | $9.38 | +35% |
| Q1 2025 | $8.96 | +37% |
| Q4 2024 | $8.04 | +39% |
GOOGL has the edge over WPP in the latest year-over-year earnings comparison.
WPP Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Q4 2025 | -$0.27 | -141% |
| Q2 2025 | $0.46 | +84% |
| Q4 2024 | $0.66 | +408% |
| Q2 2024 | $0.25 | -62% |
| Q4 2023 | $0.13 | -84% |
| Q2 2023 | $0.65 | -11% |
| Q4 2022 | $0.81 | +16% |
| Q2 2022 | $0.73 | +284% |
WPP has swung to a loss: it lost $0.27 per share over the past year, after a profit the year before.
GOOGL Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q3 2026 | $127.6B | +25% |
| Q2 2026 | $119.8B | +24% |
| Q1 2026 | $109.9B | +22% |
| Q4 2025 | $113.8B | +18% |
| Q3 2025 | $102.3B | +16% |
| Q2 2025 | $96.4B | +14% |
| Q1 2025 | $90.2B | +12% |
| Q4 2024 | $96.5B | +12% |
GOOGL has the edge over WPP in the latest year-over-year revenue comparison.
| Quarter | Margin | YoY |
|---|---|---|
| Q3 2026 | 32% | +1.3 points |
| Q2 2026 | 34% | +1.6 points |
| Q1 2026 | 36% | +2.2 points |
| Q4 2025 | 32% | -0.5 points |
| Q3 2025 | 31% | -1.8 points |
| Q2 2025 | 32% | +0.1 points |
| Q1 2025 | 34% | +2.3 points |
| Q4 2024 | 32% | +4.6 points |
GOOGL has the edge over WPP on profitability, with a higher operating margin.
WPP Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q2 2026 | $8.5B | -3.6% |
| Q4 2025 | $9.2B | -8.3% |
| Q2 2025 | $8.9B | -7.8% |
| Q4 2024 | $10B | -1.4% |
| Q2 2024 | $9.6B | +0.1% |
| Q4 2023 | $10.1B | -0.6% |
| Q2 2023 | $9.6B | +6.9% |
| Q4 2022 | $10.2B | +15% |
WPP's revenue has slid since its 2017 peak: $8.5B last quarter, down 11% from the same quarter a year ago.
| Quarter | Margin | YoY |
|---|---|---|
| Q2 2026 | 5.7% | -0.1 points |
| Q4 2025 | 2.3% | -0.6 points |
| Q2 2025 | 3.3% | -0.9 points |
| Q4 2024 | 12% | +1.3 points |
| Q2 2024 | 5.8% | -2.1 points |
| Q4 2023 | 3% | -8.2 points |
| Q2 2023 | 4.2% | -3.6 points |
| Q4 2022 | 11% | +8.5 points |
WPP's operating margin was 5.7% last quarter, about level with the same quarter a year ago.
GOOGL Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q3 2026 | -$9.1B | -137% |
| Q2 2026 | -$5.9B | -210% |
| Q1 2026 | $10.1B | -47% |
| Q4 2025 | $24.6B | -1.2% |
| Q3 2025 | $24.5B | +39% |
| Q2 2025 | $5.3B | -61% |
| Q1 2025 | $19B | +13% |
| Q4 2024 | $24.8B | +215% |
GOOGL usually generates cash, though not every quarter: the latest was −$9.1B, but it generated $19.7B over the past year.
WPP Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q2 2026 | -$930M | +$504M |
| Q4 2025 | $2.3B | -7.1% |
| Q2 2025 | -$1.4B | -$606.6M |
| Q4 2024 | $2.4B | +16% |
| Q2 2024 | -$827.4M | -$129.3M |
| Q4 2023 | $2.1B | -7% |
| Q2 2023 | -$698.1M | +$915.7M |
| Q4 2022 | $2.3B | -7.4% |
WPP usually generates cash, though not every quarter: the latest was −$930M, but it generated $2.4B over the past year.
GOOGL Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | +0.5% | +59M shares |
| 1 year | +1.4% | +165M shares |
| 3 years | -1.2% | -148M shares |
| 5 years | -6.8% | -907M shares |
| Available history | -10% | -1.4B shares |
GOOGL has 12.4B diluted shares, up 1.4% from a year ago.
| Quarter | Spent |
|---|---|
| Q3 2026 | — |
| Q2 2026 | — |
| Q1 2026 | — |
| Q4 2025 | $5.5B |
| Q3 2025 | $11.5B |
| Q2 2025 | $13.6B |
| Q1 2025 | $15.1B |
| Q4 2024 | $15.6B |
GOOGL spent $5.5B buying back its own shares over the past year, down 90% from the year before.
WPP Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | -80% | -856M shares |
| 1 year | -80% | -872M shares |
| 3 years | -82% | -1B shares |
| 5 years | -16% | -40.4M shares |
| Available history | -20% | -53.3M shares |
WPP has the edge over GOOGL on shareholder dilution, with a more favorable share count trend.
| Quarter | Spent |
|---|---|
| Q2 2026 | $26.8M |
| Q4 2025 | $6.7M |
| Q2 2025 | $122.4M |
| Q4 2024 | $33.3M |
| Q2 2024 | $75.8M |
| Q4 2023 | $22.5M |
| Q2 2023 | $49.2M |
| Q4 2022 | $242.4M |
GOOGL Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q3 2026 | 0.4x | Very low |
| Q2 2026 | 0.3x | Very low |
| Q1 2026 | 0.3x | Very low |
| Q4 2025 | 0.1x | Very low |
| Q3 2025 | 0.0x | Very low |
| Q2 2025 | 0.1x | Very low |
| Q1 2025 | -0.1x | Net Cash |
| Q4 2024 | -0.1x | Net Cash |
GOOGL's net debt is less than a year of its operating earnings (EBITDA).
WPP Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q4 2025 | 4.3x | High |
| Q2 2025 | 2.6x | Moderate |
| Q4 2024 | 1.1x | Healthy |
| Q2 2024 | 4.2x | High |
| Q4 2023 | 3.1x | Elevated |
| Q2 2023 | 2.7x | Moderate |
| Q4 2022 | 1.3x | Healthy |
| Q2 2022 | 2.2x | Moderate |
WPP's net debt is about 4.3 years of its operating earnings (EBITDA), up from 3.1 years a year ago.
GOOGL Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 40.2 | Neutral |
| Stochastic | 11.7 | Oversold |
GOOGL's weekly RSI is 40 (neutral) and its Stochastic is 12 (oversold).
WPP Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 64.8 | Neutral |
| Stochastic | 82.7 | Overbought |
WPP's weekly RSI is 65 (neutral) and its Stochastic is 83 (overbought).
GOOGL PE vs Communication Services Sector
| Metric | GOOGL | Sector median | Relative |
|---|---|---|---|
| PE | 16x | 16x | 6% below |
| PE % | 1 | 26 | 25 pts below |
GOOGL is trading at 16x earnings, in line with the Communication Services sector's median of 16x, though its recent earnings include one-off gains.
WPP PE vs Communication Services Sector
| Metric | WPP | Sector median | Relative |
|---|---|---|---|
| PE | N/A | 16x | — |
WPP has no meaningful PE right now: it lost money over the past year.
GOOGL Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $320.4 | 6.8% below |
| 20 week MA | $336.1 | 11% below |
| 50 week MA | $334.5 | 11% below |
| 100 week MA | $267.8 | 12% above |
| 200 week MA | $204.7 | 46% above |
GOOGL has pulled back, but its long-term trend is still up: it's below its 8-, 20- and 50-week averages, but 46% above its 200-week average.
WPP Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $26.5 | 4.2% above |
| 20 week MA | $24.4 | 13% above |
| 50 week MA | $21.1 | 31% above |
| 100 week MA | $27.7 | 0.4% below |
| 200 week MA | $39.2 | 30% below |
WPP has the edge over GOOGL on trend strength, trading above more of its moving averages.
GOOGL Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $67.7 | $86.7 | +28% |
| 2021 | $86.7 | $146.9 | +69% |
| 2022 | $146.9 | $89.2 | -39% |
| 2023 | $89.2 | $139.7 | +57% |
| 2024 | $139.7 | $192.8 | +38% |
| 2025 | $192.8 | $313.5 | +63% |
| 2026 YTD | $313.5 | $298.7 | -4.7% |
GOOGL has finished higher in five of the last six years, three of them by more than 50%. It's down 4.7% so far in 2026.
WPP Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $70.1 | $54.7 | -22% |
| 2021 | $54.7 | $74.5 | +36% |
| 2022 | $74.5 | $49.6 | -33% |
| 2023 | $49.6 | $47.6 | -4.2% |
| 2024 | $47.6 | $52.0 | +9.4% |
| 2025 | $52.0 | $22.4 | -57% |
| 2026 YTD | $22.4 | $27.6 | +23% |
WPP has the edge over GOOGL on returns for 2026, with the stronger performance.