GOOGL

Alphabet Inc.

66
Fundamentals66/ 100
Valuation51/ 100
Upside potential73/ 100
Risk potential13/ 100

GOOGL has the edge over TTGT overall, supported by lower modeled downside and stronger modeled upside.

TTGT

TechTarget, Inc.

53
Fundamentals70/ 100
Valuation50/ 100
Upside potential62/ 100
Risk potential40/ 100

TTGT offers stronger fundamentals, but that advantage does not outweigh its weaker overall profile.

GOOGL Fundamentals

MetricStatus
Healthy
Strong
Under pressure
Healthy

GOOGL's revenue, profitability and balance sheet are currently healthy, but its cash flow is under pressure.

TTGT Fundamentals

MetricStatus
Stable
Under pressure
Stable
Strong

TTGT's balance sheet is currently strong, and its revenue and cash flow are stable, but its profitability is under pressure.

GOOGL PE Valuation

CHEAPFAIREXPENSIVE10x20x30x40x
CHEAPFAIREXPENSIVE10x20x30x40x
LevelPEPriceVs current
Current16x$299โ€”
Cheap20x$378+27%
Forward22x$299โ€”
Fair26x$497+66%
Expensive31x$586+96%

Historical ranges are pointers, not guarantees.

GOOGL's PE is in its cheap range at 16x, but its recent earnings include one-off gains. On analysts' estimates for next year's earnings, today's price would be 22x.

TTGT PE Valuation

TTGT has no meaningful PE right now: it lost money over the past year.

GOOGL Forward outlook

MetricOutlook
Strongly deteriorating
Strong growth
Strong growth
Weakening
Moderate
Moderate

Analysts expect strong earnings and revenue growth for GOOGL, but weaker profitability.

TTGT Forward outlook

MetricOutlook
--
Losses steady
Stable
Stable
Limited
High

Analysts expect TTGT's earnings, revenue and profitability to hold roughly steady.

GOOGL Risk to reward

ScenarioChangePrice
Upside+36%$405.17
Downside-13%$260.15

Calculated from the latest close: $298.70 on Nov 12.

GOOGL has a better modeled risk to reward balance than TTGT, with more potential upside relative to its potential downside.

TTGT Risk to reward

ScenarioChangePrice
Upside+65%$4.65
Downside-40%$1.70

Calculated from the latest close: $2.81 on Nov 12.

TTGT trails GOOGL on modeled risk to reward, with less potential upside relative to its potential downside.

GOOGL Earnings Per Share

Q4 2023: $5.80Q1 2024: $6.52Q2 2024: $6.97Q3 2024: $7.54Q4 2024: $8.04Q1 2025: $8.96Q2 2025: $9.38Q3 2025: $10.13Q4 2025: $10.81Q1 2026: $13.11Q2 2026: $19.91Q3 2026: $19.16Forward: $13.89
Q4 2023: $5.80Q1 2024: $6.52Q2 2024: $6.97Q3 2024: $7.54Q4 2024: $8.04Q1 2025: $8.96Q2 2025: $9.38Q3 2025: $10.13Q4 2025: $10.81Q1 2026: $13.11Q2 2026: $19.91Q3 2026: $19.16Forward: $13.89
QuarterTTM EPSYoY
Forward$13.89-28%
Q3 2026$19.16+89%
Q2 2026$19.91+112%
Q1 2026$13.11+46%
Q4 2025$10.81+34%
Q3 2025$10.13+34%
Q2 2025$9.38+35%
Q1 2025$8.96+37%
Q4 2024$8.04+39%

GOOGL has the edge over TTGT on earnings quality, reporting a profit while its opponent remains loss making.

TTGT Earnings Per Share

Q4 2023: $0.16Q1 2024: $-0.25Q2 2024: $-0.30Q3 2025: $-14.74Q4 2025: $-14.06Q1 2026: $-7.72Q2 2026: $-2.44Q3 2026: $-1.62
Q4 2023: $0.16Q1 2024: $-0.25Q2 2024: $-0.30Q3 2025: $-14.74Q4 2025: $-14.06Q1 2026: $-7.72Q2 2026: $-2.44Q3 2026: $-1.62
QuarterTTM EPSYoY
Q3 2026-$1.62+$13.12
Q2 2024-$0.30-135%
Q1 2024-$0.25-122%
Q4 2023$0.16-88%
Q3 2023$0.45-18%
Q2 2023$0.85+107%
Q1 2023$1.13+465%
Q4 2022$1.30+4233%

TTGT is still losing money, but far less than before: $1.62 per share over the past year, against $14.74 at its worst in late 2025.

GOOGL Quarterly Revenue

Q4 2023: $86.3BQ1 2024: $80.5BQ2 2024: $84.7BQ3 2024: $88.3BQ4 2024: $96.5BQ1 2025: $90.2BQ2 2025: $96.4BQ3 2025: $102BQ4 2025: $114BQ1 2026: $110BQ2 2026: $120BQ3 2026: $128B
Q4 2023: $86.3BQ1 2024: $80.5BQ2 2024: $84.7BQ3 2024: $88.3BQ4 2024: $96.5BQ1 2025: $90.2BQ2 2025: $96.4BQ3 2025: $102BQ4 2025: $114BQ1 2026: $110BQ2 2026: $120BQ3 2026: $128B
QuarterRevenueYoY
Q3 2026$127.6B+25%
Q2 2026$119.8B+24%
Q1 2026$109.9B+22%
Q4 2025$113.8B+18%
Q3 2025$102.3B+16%
Q2 2025$96.4B+14%
Q1 2025$90.2B+12%
Q4 2024$96.5B+12%

GOOGL has the edge over TTGT on sales, with more consistent year-over-year improvement.

TTGT Quarterly Revenue

Q4 2023: $57MQ1 2024: $52MQ2 2024: $59MQ3 2024: $0Q4 2024: $100MQ1 2025: $104MQ2 2025: $120MQ3 2025: $122MQ4 2025: $141MQ1 2026: $106MQ2 2026: $116MQ3 2026: $119M
Q4 2023: $57MQ1 2024: $52MQ2 2024: $59MQ3 2024: $0Q4 2024: $100MQ1 2025: $104MQ2 2025: $120MQ3 2025: $122MQ4 2025: $141MQ1 2026: $106MQ2 2026: $116MQ3 2026: $119M
QuarterRevenueYoY
Q3 2026$119.2M-2.5%
Q2 2026$116.1M-3.2%
Q1 2026$106M+2.1%
Q4 2025$140.7M+40%
Q2 2025$119.9M+104%
Q1 2025$103.9M+101%
Q4 2024$100.4M+75%
Q2 2024$58.9M+0.8%

TTGT's revenue is growing: $119M last quarter, down 2.5% from the same quarter a year ago.

GOOGL Free Cash Flow

Q4 2023: $7.9BQ1 2024: $16.8BQ2 2024: $13.5BQ3 2024: $17.6BQ4 2024: $24.8BQ1 2025: $19BQ2 2025: $5.3BQ3 2025: $24.5BQ4 2025: $24.6BQ1 2026: $10.1BQ2 2026: โˆ’$5.9BQ3 2026: โˆ’$9.1B
Q4 2023: $7.9BQ1 2024: $16.8BQ2 2024: $13.5BQ3 2024: $17.6BQ4 2024: $24.8BQ1 2025: $19BQ2 2025: $5.3BQ3 2025: $24.5BQ4 2025: $24.6BQ1 2026: $10.1BQ2 2026: โˆ’$5.9BQ3 2026: โˆ’$9.1B
QuarterFree cash flowYoY
Q3 2026-$9.1B-137%
Q2 2026-$5.9B-210%
Q1 2026$10.1B-47%
Q4 2025$24.6B-1.2%
Q3 2025$24.5B+39%
Q2 2025$5.3B-61%
Q1 2025$19B+13%
Q4 2024$24.8B+215%

GOOGL usually generates cash, though not every quarter: the latest was โˆ’$9.1B, but it generated $19.7B over the past year.

TTGT Free Cash Flow

Q4 2023: $15MQ1 2024: $5MQ2 2024: $8MQ3 2024: --Q4 2024: --Q1 2025: $12MQ2 2025: $1MQ3 2025: โˆ’$9MQ4 2025: $12MQ1 2026: โˆ’$110,000Q2 2026: $1MQ3 2026: โˆ’$5M
Q4 2023: $15MQ1 2024: $5MQ2 2024: $8MQ3 2024: --Q4 2024: --Q1 2025: $12MQ2 2025: $1MQ3 2025: โˆ’$9MQ4 2025: $12MQ1 2026: โˆ’$110,000Q2 2026: $1MQ3 2026: โˆ’$5M
QuarterFree cash flowYoY
Q3 2026-$5.2M+$4.1M
Q2 2026$1.3M-5.6%
Q1 2026-$110K-101%
Q2 2025$1.4M-81%
Q1 2025$12.2M+137%
Q2 2024$7.7M+28%
Q1 2024$5.1M-65%
Q4 2023$15M-10%

TTGT usually generates cash, though not every quarter: the latest was โˆ’$5M, but it generated $8M over the past year.

GOOGL Total Shares

Q4 2023: 12.4BQ1 2024: 12.4BQ2 2024: 12.5BQ3 2024: 12.4BQ4 2024: 12.4BQ1 2025: 12.3BQ2 2025: 12.2BQ3 2025: 12.2BQ4 2025: 12.2BQ1 2026: 12.2BQ2 2026: 12.3BQ3 2026: 12.4B
Q4 2023: 12.4BQ1 2024: 12.4BQ2 2024: 12.5BQ3 2024: 12.4BQ4 2024: 12.4BQ1 2025: 12.3BQ2 2025: 12.2BQ3 2025: 12.2BQ4 2025: 12.2BQ1 2026: 12.2BQ2 2026: 12.3BQ3 2026: 12.4B
PeriodChange %Net change
Quarterly+0.5%+59M shares
1 year+1.4%+165M shares
3 years-1.2%-148M shares
5 years-6.8%-907M shares
Available history-10%-1.4B shares

GOOGL has 12.4B diluted shares, up 1.4% from a year ago.

TTGT Total Shares

Q4 2023: 28MQ1 2024: 29MQ2 2024: 29MQ1 2025: 71MQ2 2025: 71MQ3 2025: 72MQ4 2025: 72MQ1 2026: 72MQ2 2026: 72MQ3 2026: 72M
Q4 2023: 28MQ1 2024: 29MQ2 2024: 29MQ1 2025: 71MQ2 2025: 71MQ3 2025: 72MQ4 2025: 72MQ1 2026: 72MQ2 2026: 72MQ3 2026: 72M
PeriodChange %Net change
Quarterly+0.2%+153K shares
1 year+1%+705K shares
3 years+150%+43.5M shares
5 years+148%+43.2M shares

TTGT has the edge over GOOGL on shareholder dilution, with a more favorable share count trend.

GOOGL Net Leverage

Q4 2024: -0.1xQ1 2025: -0.1xQ2 2025: 0.1xQ3 2025: 0.0xQ4 2025: 0.1xQ1 2026: 0.3xQ2 2026: 0.3xQ3 2026: 0.4x
Q4 2024: -0.1xQ1 2025: -0.1xQ2 2025: 0.1xQ3 2025: 0.0xQ4 2025: 0.1xQ1 2026: 0.3xQ2 2026: 0.3xQ3 2026: 0.4x
QuarterNet LeverageStatus
Q3 20260.4xVery low
Q2 20260.3xVery low
Q1 20260.3xVery low
Q4 20250.1xVery low
Q3 20250.0xVery low
Q2 20250.1xVery low
Q1 2025-0.1xNet Cash
Q4 2024-0.1xNet Cash

GOOGL's net debt is less than a year of its operating earnings (EBITDA).

TTGT Net Leverage

Q4 2023: -13.3xQ1 2024: -36.3xQ2 2024: -70.4x
Q4 2023: -13.3xQ1 2024: -36.3xQ2 2024: -70.4x
QuarterNet LeverageStatus
Q2 2024-70.4xNet Cash
Q1 2024-36.3xNet Cash
Q4 2023-13.3xNet Cash
Q3 2023-7.4xNet Cash
Q2 2023-5.2xNet Cash
Q1 2023-4.8xNet Cash
Q4 2022-4.6xNet Cash
Q3 2022-4.7xNet Cash

TTGT has more cash than debt.

GOOGL Weekly Momentum

MetricValueStatus
RSI40.2Neutral
Stochastic11.7Oversold

GOOGL's weekly RSI is 40 (neutral) and its Stochastic is 12 (oversold).

TTGT Weekly Momentum

MetricValueStatus
RSI35.8Neutral
Stochastic11.7Oversold

TTGT's weekly RSI is 36 (neutral) and its Stochastic is 12 (oversold).

GOOGL PE vs Communication Services Sector

MetricGOOGLSector medianRelative
PE16x16x6% below
PE %12625 pts below

GOOGL is trading at 16x earnings, in line with the Communication Services sector's median of 16x, though its recent earnings include one-off gains.

TTGT PE vs Communication Services Sector

MetricTTGTSector medianRelative
PEN/A16xโ€”

TTGT has no meaningful PE right now: it lost money over the past year.

GOOGL Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$320.46.8% below
20 week MA$336.111% below
50 week MA$334.511% below
100 week MA$267.812% above
200 week MA$204.746% above

GOOGL has the edge over TTGT on trend strength, trading above more of its moving averages.

TTGT Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$3.4719% below
20 week MA$3.7224% below
50 week MA$4.3135% below
100 week MA$6.9960% below
200 week MA$19.385% below

TTGT is in a downtrend: it's below all five of its weekly moving averages, and 85% below its 200-week average.

GOOGL Yearly ROI

YearStart priceEnd priceROI
2020$67.7$86.7+28%
2021$86.7$146.9+69%
2022$146.9$89.2-39%
2023$89.2$139.7+57%
2024$139.7$192.8+38%
2025$192.8$313.5+63%
2026 YTD$313.5$298.7-4.7%

GOOGL has the edge over TTGT on returns for 2026, with the stronger performance.

TTGT Yearly ROI

YearStart priceEnd priceROI
2020$26.3$60.5+130%
2021$60.5$98.5+63%
2022$98.5$43.2-56%
2023$43.2$34.9-19%
2024$34.9$19.5-44%
2025$19.5$5.20-73%
2026 YTD$5.20$2.81-46%

TTGT has finished four years in a row lower, and it's down 46% so far in 2026.

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