GOOGL
Alphabet Inc.
GOOGL has the edge over SNAP overall, supported by lower modeled downside and stronger modeled upside.
SNAP
Snap Inc.
SNAP offers stronger fundamentals, but that advantage does not outweigh its weaker overall profile.
GOOGL Fundamentals
| Metric | Status |
|---|---|
| Healthy | |
| Strong | |
| Under pressure | |
| Healthy |
GOOGL's revenue, profitability and balance sheet are currently healthy, but its cash flow is under pressure.
SNAP Fundamentals
| Metric | Status |
|---|---|
| Healthy | |
| Stable | |
| Healthy | |
| Weak |
SNAP's revenue and cash flow are currently healthy, and its profitability is stable, but its balance sheet is weak.
GOOGL PE Valuation
| Level | PE | Price | Vs current |
|---|---|---|---|
| Current | 16x | $299 | — |
| Cheap | 20x | $378 | +27% |
| Forward | 22x | $299 | — |
| Fair | 26x | $497 | +66% |
| Expensive | 31x | $586 | +96% |
Historical ranges are pointers, not guarantees.
GOOGL's PE is in its cheap range at 16x, but its recent earnings include one-off gains. On analysts' estimates for next year's earnings, today's price would be 22x.
SNAP PE Valuation
SNAP has no meaningful PE right now: it lost money over the past year. If it returns to profit as analysts expect, today's price would be 34x next year's earnings.
GOOGL Forward outlook
| Metric | Outlook |
|---|---|
| Strongly deteriorating | |
| Strong growth | |
| Strong growth | |
| Weakening | |
| Moderate | |
| Moderate |
Analysts expect strong earnings and revenue growth for GOOGL, but weaker profitability.
SNAP Forward outlook
| Metric | Outlook |
|---|---|
| -- | |
| Returning to profit | |
| Growth | |
| Strongly improving | |
| Moderate | |
| Low |
SNAP has the edge over GOOGL on the outlook, with more favorable profitability expectations.
GOOGL Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Forward | $13.89 | -28% |
| Q3 2026 | $19.16 | +89% |
| Q2 2026 | $19.91 | +112% |
| Q1 2026 | $13.11 | +46% |
| Q4 2025 | $10.81 | +34% |
| Q3 2025 | $10.13 | +34% |
| Q2 2025 | $9.38 | +35% |
| Q1 2025 | $8.96 | +37% |
| Q4 2024 | $8.04 | +39% |
GOOGL has the edge over SNAP on earnings quality, reporting a profit while its opponent remains loss making.
SNAP Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Forward | $0.15 | — |
| Q3 2026 | -$0.09 | +$0.20 |
| Q2 2026 | -$0.18 | +$0.14 |
| Q1 2026 | -$0.24 | +$0.07 |
| Q4 2025 | -$0.27 | +$0.15 |
| Q3 2025 | -$0.29 | +$0.28 |
| Q2 2025 | -$0.32 | +$0.39 |
| Q1 2025 | -$0.31 | +$0.49 |
| Q4 2024 | -$0.42 | +$0.40 |
SNAP is still losing money, but far less than before: $0.09 per share over the past year, against $0.89 at its worst in late 2022.
GOOGL Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q3 2026 | $127.6B | +25% |
| Q2 2026 | $119.8B | +24% |
| Q1 2026 | $109.9B | +22% |
| Q4 2025 | $113.8B | +18% |
| Q3 2025 | $102.3B | +16% |
| Q2 2025 | $96.4B | +14% |
| Q1 2025 | $90.2B | +12% |
| Q4 2024 | $96.5B | +12% |
GOOGL has the edge over SNAP on sales, with stronger typical year-over-year growth.
| Quarter | Margin | YoY |
|---|---|---|
| Q3 2026 | 32% | +1.3 points |
| Q2 2026 | 34% | +1.6 points |
| Q1 2026 | 36% | +2.2 points |
| Q4 2025 | 32% | -0.5 points |
| Q3 2025 | 31% | -1.8 points |
| Q2 2025 | 32% | +0.1 points |
| Q1 2025 | 34% | +2.3 points |
| Q4 2024 | 32% | +4.6 points |
GOOGL has the edge over SNAP on profitability, with a higher operating margin.
SNAP Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q3 2026 | $1.7B | +14% |
| Q2 2026 | $1.6B | +19% |
| Q1 2026 | $1.5B | +12% |
| Q4 2025 | $1.7B | +10% |
| Q3 2025 | $1.5B | +9.8% |
| Q2 2025 | $1.3B | +8.7% |
| Q1 2025 | $1.4B | +14% |
| Q4 2024 | $1.6B | +14% |
SNAP's revenue has grown year over year for 13 quarters in a row: $1.7B last quarter, up 14% from the same quarter a year ago.
| Quarter | Margin | YoY |
|---|---|---|
| Q3 2026 | 4.5% | +13 points |
| Q2 2026 | -11% | +8.6 points |
| Q1 2026 | -4.9% | +9.4 points |
| Q4 2025 | 2.9% | +4.6 points |
| Q3 2025 | -8.5% | +4.1 points |
| Q2 2025 | -19% | +1.2 points |
| Q1 2025 | -14% | +14 points |
| Q4 2024 | -1.7% | +17 points |
SNAP's operating margin was 4.5% last quarter, up 13 points from the same quarter a year ago, near the top of its range since 2019.
GOOGL Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q3 2026 | -$9.1B | -137% |
| Q2 2026 | -$5.9B | -210% |
| Q1 2026 | $10.1B | -47% |
| Q4 2025 | $24.6B | -1.2% |
| Q3 2025 | $24.5B | +39% |
| Q2 2025 | $5.3B | -61% |
| Q1 2025 | $19B | +13% |
| Q4 2024 | $24.8B | +215% |
GOOGL usually generates cash, though not every quarter: the latest was −$9.1B, but it generated $19.7B over the past year.
SNAP Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q3 2026 | $164.5M | +76% |
| Q2 2026 | $120.5M | +407% |
| Q1 2026 | $286M | +150% |
| Q4 2025 | $205.6M | +13% |
| Q3 2025 | $93.4M | +30% |
| Q2 2025 | $23.8M | +$97.2M |
| Q1 2025 | $114.4M | +202% |
| Q4 2024 | $182.4M | +65% |
SNAP has the edge over GOOGL on cash flow, with more consistent year-over-year improvement.
GOOGL Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | +0.5% | +59M shares |
| 1 year | +1.4% | +165M shares |
| 3 years | -1.2% | -148M shares |
| 5 years | -6.8% | -907M shares |
| Available history | -10% | -1.4B shares |
GOOGL has 12.4B diluted shares, up 1.4% from a year ago.
| Quarter | Spent |
|---|---|
| Q3 2026 | — |
| Q2 2026 | — |
| Q1 2026 | — |
| Q4 2025 | $5.5B |
| Q3 2025 | $11.5B |
| Q2 2025 | $13.6B |
| Q1 2025 | $15.1B |
| Q4 2024 | $15.6B |
GOOGL spent $5.5B buying back its own shares over the past year, down 90% from the year before.
SNAP Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | +2.2% | +36.7M shares |
| 1 year | +0.2% | +3.6M shares |
| 3 years | +4.6% | +74.3M shares |
| 5 years | +7.5% | +119M shares |
| Available history | +24% | +325M shares |
SNAP has the edge over GOOGL on shareholder dilution, with a more favorable share count trend.
| Quarter | Spent |
|---|---|
| Q3 2026 | — |
| Q2 2026 | $250.5M |
| Q1 2026 | $350.5M |
| Q4 2025 | $250.3M |
| Q3 2025 | — |
| Q2 2025 | $243.5M |
| Q1 2025 | $257.1M |
| Q4 2024 | — |
SNAP spent $851M buying back its own shares over the past year, up 70% from the year before.
GOOGL Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q3 2026 | 0.4x | Very low |
| Q2 2026 | 0.3x | Very low |
| Q1 2026 | 0.3x | Very low |
| Q4 2025 | 0.1x | Very low |
| Q3 2025 | 0.0x | Very low |
| Q2 2025 | 0.1x | Very low |
| Q1 2025 | -0.1x | Net Cash |
| Q4 2024 | -0.1x | Net Cash |
GOOGL has the edge over SNAP on leverage, with a lower net debt burden relative to earnings.
SNAP Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q3 2026 | 40.5x | High |
SNAP's net debt is more than 20 years of its operating earnings (EBITDA).
GOOGL Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 40.2 | Neutral |
| Stochastic | 11.7 | Oversold |
GOOGL's weekly RSI is 40 (neutral) and its Stochastic is 12 (oversold).
SNAP Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 46.4 | Neutral |
| Stochastic | 21.9 | Neutral |
SNAP's weekly RSI is 46 (neutral) and its Stochastic is 22 (neutral).
GOOGL PE vs Communication Services Sector
| Metric | GOOGL | Sector median | Relative |
|---|---|---|---|
| PE | 16x | 16x | 6% below |
| PE % | 1 | 26 | 25 pts below |
GOOGL is trading at 16x earnings, in line with the Communication Services sector's median of 16x, though its recent earnings include one-off gains.
SNAP PE vs Communication Services Sector
SNAP has no meaningful PE right now: it lost money over the past year.
GOOGL Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $320.4 | 6.8% below |
| 20 week MA | $336.1 | 11% below |
| 50 week MA | $334.5 | 11% below |
| 100 week MA | $267.8 | 12% above |
| 200 week MA | $204.7 | 46% above |
GOOGL has the edge over SNAP on trend strength, trading above more of its moving averages.
SNAP Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $5.65 | 7.6% below |
| 20 week MA | $5.32 | 1.9% below |
| 50 week MA | $5.69 | 8.3% below |
| 100 week MA | $7.30 | 28% below |
| 200 week MA | $9.54 | 45% below |
SNAP is in a downtrend: it's below all five of its weekly moving averages, and 45% below its 200-week average.
GOOGL Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $67.7 | $86.7 | +28% |
| 2021 | $86.7 | $146.9 | +69% |
| 2022 | $146.9 | $89.2 | -39% |
| 2023 | $89.2 | $139.7 | +57% |
| 2024 | $139.7 | $192.8 | +38% |
| 2025 | $192.8 | $313.5 | +63% |
| 2026 YTD | $313.5 | $298.7 | -4.7% |
GOOGL has the edge over SNAP on returns for 2026, with the stronger performance.
SNAP Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $16.0 | $50.2 | +213% |
| 2021 | $50.2 | $48.7 | -2.9% |
| 2022 | $48.7 | $8.58 | -82% |
| 2023 | $8.58 | $16.9 | +97% |
| 2024 | $16.9 | $11.0 | -35% |
| 2025 | $11.0 | $7.86 | -28% |
| 2026 YTD | $7.86 | $5.22 | -34% |
SNAP's yearly returns have swung widely, from +213% in 2020 to −82% in 2022. It's down 34% so far in 2026.