GOOGL
Alphabet Inc.
GOOGL has lower modeled downside risk, despite its lower overall score.
SHOP
Shopify Inc.
SHOP has the edge over GOOGL overall, supported by stronger valuation and stronger fundamentals.
GOOGL Fundamentals
| Metric | Status |
|---|---|
| Healthy | |
| Strong | |
| Under pressure | |
| Healthy |
GOOGL's revenue, profitability and balance sheet are currently healthy, but its cash flow is under pressure.
SHOP Fundamentals
| Metric | Status |
|---|---|
| Healthy | |
| Healthy | |
| Strong | |
| Strong |
SHOP's revenue, profitability, cash flow and balance sheet are all currently healthy.
GOOGL PE Valuation
| Level | PE | Price | Vs current |
|---|---|---|---|
| Current | 16x | $299 | — |
| Cheap | 20x | $378 | +27% |
| Forward | 22x | $299 | — |
| Fair | 26x | $497 | +66% |
| Expensive | 31x | $586 | +96% |
Historical ranges are pointers, not guarantees.
GOOGL has the edge over SHOP in the historical PE scenario, which offers more potential upside but is not a forecast.
SHOP PE Valuation
| Level | PE | Price | Vs current |
|---|---|---|---|
| Forward | 67x | $147 | — |
| Cheap | 78x | $129 | -12% |
| Current | 89x | $147 | — |
| Fair | 107x | $177 | +21% |
| Expensive | 338x | $557 | +280% |
Historical ranges are pointers, not guarantees.
SHOP's PE is in its cheap range at 89x. If earnings grow as analysts expect, today's price would be 67x next year's earnings.
GOOGL Forward outlook
| Metric | Outlook |
|---|---|
| Strongly deteriorating | |
| Strong growth | |
| Strong growth | |
| Weakening | |
| Moderate | |
| Moderate |
Analysts expect strong earnings and revenue growth for GOOGL, but weaker profitability.
SHOP Forward outlook
| Metric | Outlook |
|---|---|
| Strongly improving | |
| Strong growth | |
| Strong growth | |
| Stable | |
| Moderate | |
| Low |
SHOP has the edge over GOOGL on the outlook, with more favorable valuation and profitability expectations.
GOOGL Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Forward | $13.89 | -28% |
| Q3 2026 | $19.16 | +89% |
| Q2 2026 | $19.91 | +112% |
| Q1 2026 | $13.11 | +46% |
| Q4 2025 | $10.81 | +34% |
| Q3 2025 | $10.13 | +34% |
| Q2 2025 | $9.38 | +35% |
| Q1 2025 | $8.96 | +37% |
| Q4 2024 | $8.04 | +39% |
GOOGL has the edge over SHOP on earnings, with more consistent year-over-year improvement.
SHOP Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Forward | $2.20 | +33% |
| Q3 2026 | $1.65 | +21% |
| Q2 2026 | $1.49 | -17% |
| Q1 2026 | $1.02 | -18% |
| Q4 2025 | $0.94 | -40% |
| Q3 2025 | $1.36 | +27% |
| Q2 2025 | $1.80 | +84% |
| Q1 2025 | $1.24 | +$1.41 |
| Q4 2024 | $1.56 | +1633% |
SHOP's earnings per share have fallen from their peak: $1.65 over the past year, against $2.68 in late 2021.
GOOGL Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q3 2026 | $127.6B | +25% |
| Q2 2026 | $119.8B | +24% |
| Q1 2026 | $109.9B | +22% |
| Q4 2025 | $113.8B | +18% |
| Q3 2025 | $102.3B | +16% |
| Q2 2025 | $96.4B | +14% |
| Q1 2025 | $90.2B | +12% |
| Q4 2024 | $96.5B | +12% |
GOOGL's revenue has grown year over year every quarter since late 2020: $128B last quarter, up 25% from the same quarter a year ago.
| Quarter | Margin | YoY |
|---|---|---|
| Q3 2026 | 32% | +1.3 points |
| Q2 2026 | 34% | +1.6 points |
| Q1 2026 | 36% | +2.2 points |
| Q4 2025 | 32% | -0.5 points |
| Q3 2025 | 31% | -1.8 points |
| Q2 2025 | 32% | +0.1 points |
| Q1 2025 | 34% | +2.3 points |
| Q4 2024 | 32% | +4.6 points |
GOOGL has the edge over SHOP on profitability, with a higher operating margin.
SHOP Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q3 2026 | $3.7B | +32% |
| Q2 2026 | $3.6B | +34% |
| Q1 2026 | $3.2B | +34% |
| Q4 2025 | $3.7B | +31% |
| Q3 2025 | $2.8B | +32% |
| Q2 2025 | $2.7B | +31% |
| Q1 2025 | $2.4B | +27% |
| Q4 2024 | $2.8B | +31% |
SHOP has the edge over GOOGL on sales, with stronger typical year-over-year growth.
| Quarter | Margin | YoY |
|---|---|---|
| Q3 2026 | 15% | +3.1 points |
| Q2 2026 | 14% | +2.8 points |
| Q1 2026 | 12% | +3.5 points |
| Q4 2025 | 17% | +0.6 points |
| Q3 2025 | 12% | -1 points |
| Q2 2025 | 11% | -0.9 points |
| Q1 2025 | 8.6% | +4 points |
| Q4 2024 | 17% | +3.1 points |
SHOP's operating margin was 15% last quarter, up 3.1 points from the same quarter a year ago.
GOOGL Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q3 2026 | -$9.1B | -137% |
| Q2 2026 | -$5.9B | -210% |
| Q1 2026 | $10.1B | -47% |
| Q4 2025 | $24.6B | -1.2% |
| Q3 2025 | $24.5B | +39% |
| Q2 2025 | $5.3B | -61% |
| Q1 2025 | $19B | +13% |
| Q4 2024 | $24.8B | +215% |
GOOGL usually generates cash, though not every quarter: the latest was −$9.1B, but it generated $19.7B over the past year.
SHOP Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q3 2026 | $816M | +61% |
| Q2 2026 | $654M | +55% |
| Q1 2026 | $476M | +31% |
| Q4 2025 | $715M | +17% |
| Q3 2025 | $507M | +20% |
| Q2 2025 | $422M | +27% |
| Q1 2025 | $363M | +56% |
| Q4 2024 | $611M | +37% |
SHOP has the edge over GOOGL on cash flow, with more consistent year-over-year improvement.
GOOGL Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | +0.5% | +59M shares |
| 1 year | +1.4% | +165M shares |
| 3 years | -1.2% | -148M shares |
| 5 years | -6.8% | -907M shares |
| Available history | -10% | -1.4B shares |
GOOGL has 12.4B diluted shares, up 1.4% from a year ago.
| Quarter | Spent |
|---|---|
| Q3 2026 | — |
| Q2 2026 | — |
| Q1 2026 | — |
| Q4 2025 | $5.5B |
| Q3 2025 | $11.5B |
| Q2 2025 | $13.6B |
| Q1 2025 | $15.1B |
| Q4 2024 | $15.6B |
GOOGL spent $5.5B buying back its own shares over the past year, down 90% from the year before.
SHOP Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | -0.6% | -7.2M shares |
| 1 year | -1.7% | -22.1M shares |
| 3 years | -0.4% | -5.1M shares |
| 5 years | +1.1% | +14.5M shares |
| Available history | +11% | +130M shares |
SHOP has the edge over GOOGL on shareholder dilution, with a more favorable share count trend.
| Quarter | Spent |
|---|---|
| Q3 2026 | $562M |
| Q2 2026 | $1.4B |
| Q1 2026 | $491M |
| Q4 2024 | — |
| Q3 2024 | — |
| Q2 2024 | — |
| Q1 2024 | — |
| Q4 2023 | — |
GOOGL Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q3 2026 | 0.4x | Very low |
| Q2 2026 | 0.3x | Very low |
| Q1 2026 | 0.3x | Very low |
| Q4 2025 | 0.1x | Very low |
| Q3 2025 | 0.0x | Very low |
| Q2 2025 | 0.1x | Very low |
| Q1 2025 | -0.1x | Net Cash |
| Q4 2024 | -0.1x | Net Cash |
GOOGL's net debt is less than a year of its operating earnings (EBITDA).
SHOP Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q3 2026 | -0.9x | Net Cash |
| Q2 2026 | -0.9x | Net Cash |
| Q1 2026 | -1.1x | Net Cash |
| Q4 2025 | -1.0x | Net Cash |
| Q3 2025 | -1.7x | Net Cash |
| Q2 2025 | -1.1x | Net Cash |
| Q1 2025 | -0.9x | Net Cash |
| Q4 2024 | -0.4x | Net Cash |
SHOP has the edge over GOOGL on leverage, with a lower net debt burden relative to earnings.
GOOGL Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 40.2 | Neutral |
| Stochastic | 11.7 | Oversold |
GOOGL's weekly RSI is 40 (neutral) and its Stochastic is 12 (oversold).
SHOP Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 52.4 | Neutral |
| Stochastic | 51.5 | Neutral |
SHOP's weekly RSI is 52 (neutral) and its Stochastic is 52 (neutral).
GOOGL PE vs Communication Services Sector
| Metric | GOOGL | Sector median | Relative |
|---|---|---|---|
| PE | 16x | 16x | 6% below |
| PE % | 1 | 26 | 25 pts below |
GOOGL has the edge over SHOP on valuation relative to its sector.
SHOP PE vs Technology Sector
| Metric | SHOP | Sector median | Relative |
|---|---|---|---|
| PE | 89x | 28x | 219% above |
| PE % | 29 | 35 | 6 pts below |
SHOP is trading at 89x earnings, a 219% premium to the Technology sector's median of 28x.
GOOGL Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $320.4 | 6.8% below |
| 20 week MA | $336.1 | 11% below |
| 50 week MA | $334.5 | 11% below |
| 100 week MA | $267.8 | 12% above |
| 200 week MA | $204.7 | 46% above |
GOOGL has pulled back, but its long-term trend is still up: it's below its 8-, 20- and 50-week averages, but 46% above its 200-week average.
SHOP Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $157.0 | 6.5% below |
| 20 week MA | $143.1 | 2.5% above |
| 50 week MA | $134.4 | 9.2% above |
| 100 week MA | $128.1 | 15% above |
| 200 week MA | $97.7 | 50% above |
SHOP has the edge over GOOGL on trend strength, trading above more of its moving averages.
GOOGL Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $67.7 | $86.7 | +28% |
| 2021 | $86.7 | $146.9 | +69% |
| 2022 | $146.9 | $89.2 | -39% |
| 2023 | $89.2 | $139.7 | +57% |
| 2024 | $139.7 | $192.8 | +38% |
| 2025 | $192.8 | $313.5 | +63% |
| 2026 YTD | $313.5 | $298.7 | -4.7% |
GOOGL has the edge over SHOP on returns for 2026, with the stronger performance.
SHOP Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $40.8 | $122.6 | +200% |
| 2021 | $122.6 | $143.9 | +17% |
| 2022 | $143.9 | $33.7 | -77% |
| 2023 | $33.7 | $77.9 | +131% |
| 2024 | $77.9 | $108.2 | +39% |
| 2025 | $108.2 | $170.8 | +58% |
| 2026 YTD | $170.8 | $146.8 | -14% |
SHOP's yearly returns have swung widely, from +200% in 2020 to −77% in 2022. It's down 14% so far in 2026.