GOOGL

Alphabet Inc.

66
Fundamentals66/ 100
Valuation51/ 100
Upside potential73/ 100
Risk potential13/ 100

GOOGL has lower modeled downside risk, despite its lower overall score.

MGNI

Magnite, Inc.

78
Fundamentals84/ 100
Valuation69/ 100
Upside potential63/ 100
Risk potential32/ 100

MGNI has the edge over GOOGL overall, supported by stronger valuation and stronger fundamentals.

GOOGL Fundamentals

MetricStatus
Healthy
Strong
Under pressure
Healthy

GOOGL's revenue, profitability and balance sheet are currently healthy, but its cash flow is under pressure.

MGNI Fundamentals

MetricStatus
Healthy
Strong
Strong
Strong

MGNI's revenue, profitability, cash flow and balance sheet are all currently healthy.

GOOGL PE Valuation

CHEAPFAIREXPENSIVE10x20x30x40x
CHEAPFAIREXPENSIVE10x20x30x40x
LevelPEPriceVs current
Current16x$299—
Cheap20x$378+27%
Forward22x$299—
Fair26x$497+66%
Expensive31x$586+96%

Historical ranges are pointers, not guarantees.

GOOGL has the edge over MGNI in the historical PE scenario, which offers more potential upside but is not a forecast.

MGNI PE Valuation

CHEAPFAIREXPENSIVE300x599x899x1199x
CHEAPFAIREXPENSIVE300x599x899x1199x
LevelPEPriceVs current
Cheap19x$23.34-20%
Forward22x$29.34—
Current24x$29.34—
Fair72x$86.77+196%
Expensive291x$349+1091%

Historical ranges are pointers, not guarantees.

MGNI's PE is in its cheap range at 24x. If earnings grow as analysts expect, today's price would be 22x next year's earnings.

GOOGL Forward outlook

MetricOutlook
Strongly deteriorating
Strong growth
Strong growth
Weakening
Moderate
Moderate

Analysts expect strong earnings and revenue growth for GOOGL, but weaker profitability.

MGNI Forward outlook

MetricOutlook
Improving
Strong growth
Growth
Strongly improving
Limited
Low

MGNI has the edge over GOOGL on the outlook, with more favorable valuation and profitability expectations.

GOOGL Risk to reward

ScenarioChangePrice
Upside+36%$405.17
Downside-13%$260.15

Calculated from the latest close: $298.70 on Nov 12.

GOOGL has a better modeled risk to reward balance than MGNI, with more potential upside relative to its potential downside.

MGNI Risk to reward

ScenarioChangePrice
Upside+53%$44.96
Downside-32%$20.05

Calculated from the latest close: $29.34 on Nov 12.

MGNI trails GOOGL on modeled risk to reward, with less potential upside relative to its potential downside.

GOOGL Earnings Per Share

Q4 2023: $5.80Q1 2024: $6.52Q2 2024: $6.97Q3 2024: $7.54Q4 2024: $8.04Q1 2025: $8.96Q2 2025: $9.38Q3 2025: $10.13Q4 2025: $10.81Q1 2026: $13.11Q2 2026: $19.91Q3 2026: $19.16Forward: $13.89
Q4 2023: $5.80Q1 2024: $6.52Q2 2024: $6.97Q3 2024: $7.54Q4 2024: $8.04Q1 2025: $8.96Q2 2025: $9.38Q3 2025: $10.13Q4 2025: $10.81Q1 2026: $13.11Q2 2026: $19.91Q3 2026: $19.16Forward: $13.89
QuarterTTM EPSYoY
Forward$13.89-28%
Q3 2026$19.16+89%
Q2 2026$19.91+112%
Q1 2026$13.11+46%
Q4 2025$10.81+34%
Q3 2025$10.13+34%
Q2 2025$9.38+35%
Q1 2025$8.96+37%
Q4 2024$8.04+39%

GOOGL's earnings per share have climbed steadily: $19.16 over the past year, up 89% from the year before, and higher year over year for 13 quarters in a row. Its recent earnings include one-off gains.

MGNI Earnings Per Share

Q4 2023: $-1.17Q1 2024: $-0.57Q2 2024: $-0.04Q3 2024: $0.13Q4 2024: $0.16Q1 2025: $0.22Q2 2025: $0.31Q3 2025: $0.40Q4 2025: $0.95Q1 2026: $1.05Q2 2026: $1.10Q3 2026: $1.20Forward: $1.32
Q4 2023: $-1.17Q1 2024: $-0.57Q2 2024: $-0.04Q3 2024: $0.13Q4 2024: $0.16Q1 2025: $0.22Q2 2025: $0.31Q3 2025: $0.40Q4 2025: $0.95Q1 2026: $1.05Q2 2026: $1.10Q3 2026: $1.20Forward: $1.32
QuarterTTM EPSYoY
Forward$1.32+10%
Q3 2026$1.20+200%
Q2 2026$1.10+255%
Q1 2026$1.05+377%
Q4 2025$0.95+494%
Q3 2025$0.40+208%
Q2 2025$0.31+$0.35
Q1 2025$0.22+$0.79
Q4 2024$0.16+$1.33

MGNI's earnings per share have climbed steadily: $1.20 over the past year, about three times what it earned the year before, and higher year over year for 11 quarters in a row.

GOOGL Quarterly Revenue

Q4 2023: $86.3BQ1 2024: $80.5BQ2 2024: $84.7BQ3 2024: $88.3BQ4 2024: $96.5BQ1 2025: $90.2BQ2 2025: $96.4BQ3 2025: $102BQ4 2025: $114BQ1 2026: $110BQ2 2026: $120BQ3 2026: $128B
Q4 2023: $86.3BQ1 2024: $80.5BQ2 2024: $84.7BQ3 2024: $88.3BQ4 2024: $96.5BQ1 2025: $90.2BQ2 2025: $96.4BQ3 2025: $102BQ4 2025: $114BQ1 2026: $110BQ2 2026: $120BQ3 2026: $128B
QuarterRevenueYoY
Q3 2026$127.6B+25%
Q2 2026$119.8B+24%
Q1 2026$109.9B+22%
Q4 2025$113.8B+18%
Q3 2025$102.3B+16%
Q2 2025$96.4B+14%
Q1 2025$90.2B+12%
Q4 2024$96.5B+12%

GOOGL has the edge over MGNI on sales, with stronger typical year-over-year growth.

MGNI Quarterly Revenue

Q4 2023: $187MQ1 2024: $149MQ2 2024: $163MQ3 2024: $162MQ4 2024: $194MQ1 2025: $156MQ2 2025: $173MQ3 2025: $179MQ4 2025: $205MQ1 2026: $164MQ2 2026: $193MQ3 2026: $204M
Q4 2023: $187MQ1 2024: $149MQ2 2024: $163MQ3 2024: $162MQ4 2024: $194MQ1 2025: $156MQ2 2025: $173MQ3 2025: $179MQ4 2025: $205MQ1 2026: $164MQ2 2026: $193MQ3 2026: $204M
QuarterRevenueYoY
Q3 2026$204.2M+14%
Q2 2026$192.8M+11%
Q1 2026$164.4M+5.5%
Q4 2025$205.4M+5.9%
Q3 2025$179.5M+11%
Q2 2025$173.3M+6.4%
Q1 2025$155.8M+4.3%
Q4 2024$194M+3.8%

MGNI's revenue has grown year over year every quarter since late 2020: $204M last quarter, up 14% from the same quarter a year ago.

GOOGL Free Cash Flow

Q4 2023: $7.9BQ1 2024: $16.8BQ2 2024: $13.5BQ3 2024: $17.6BQ4 2024: $24.8BQ1 2025: $19BQ2 2025: $5.3BQ3 2025: $24.5BQ4 2025: $24.6BQ1 2026: $10.1BQ2 2026: −$5.9BQ3 2026: −$9.1B
Q4 2023: $7.9BQ1 2024: $16.8BQ2 2024: $13.5BQ3 2024: $17.6BQ4 2024: $24.8BQ1 2025: $19BQ2 2025: $5.3BQ3 2025: $24.5BQ4 2025: $24.6BQ1 2026: $10.1BQ2 2026: −$5.9BQ3 2026: −$9.1B
QuarterFree cash flowYoY
Q3 2026-$9.1B-137%
Q2 2026-$5.9B-210%
Q1 2026$10.1B-47%
Q4 2025$24.6B-1.2%
Q3 2025$24.5B+39%
Q2 2025$5.3B-61%
Q1 2025$19B+13%
Q4 2024$24.8B+215%

GOOGL usually generates cash, though not every quarter: the latest was −$9.1B, but it generated $19.7B over the past year.

MGNI Free Cash Flow

Q4 2023: $79MQ1 2024: −$66MQ2 2024: $80MQ3 2024: $77MQ4 2024: $111MQ1 2025: −$12MQ2 2025: $6MQ3 2025: $68MQ4 2025: $103MQ1 2026: −$130MQ2 2026: $174MQ3 2026: $93M
Q4 2023: $79MQ1 2024: −$66MQ2 2024: $80MQ3 2024: $77MQ4 2024: $111MQ1 2025: −$12MQ2 2025: $6MQ3 2025: $68MQ4 2025: $103MQ1 2026: −$130MQ2 2026: $174MQ3 2026: $93M
QuarterFree cash flowYoY
Q3 2026$93M+36%
Q2 2026$174.5M+2801%
Q1 2026-$130.2M-$118.4M
Q4 2025$103.1M-7.1%
Q3 2025$68.4M-12%
Q2 2025$6M-93%
Q1 2025-$11.8M+$54.5M
Q4 2024$111M+40%

MGNI has the edge over GOOGL on cash flow, with more consistent year-over-year improvement.

GOOGL Total Shares

Q4 2023: 12.4BQ1 2024: 12.4BQ2 2024: 12.5BQ3 2024: 12.4BQ4 2024: 12.4BQ1 2025: 12.3BQ2 2025: 12.2BQ3 2025: 12.2BQ4 2025: 12.2BQ1 2026: 12.2BQ2 2026: 12.3BQ3 2026: 12.4B
Q4 2023: 12.4BQ1 2024: 12.4BQ2 2024: 12.5BQ3 2024: 12.4BQ4 2024: 12.4BQ1 2025: 12.3BQ2 2025: 12.2BQ3 2025: 12.2BQ4 2025: 12.2BQ1 2026: 12.2BQ2 2026: 12.3BQ3 2026: 12.4B
PeriodChange %Net change
Quarterly+0.5%+59M shares
1 year+1.4%+165M shares
3 years-1.2%-148M shares
5 years-6.8%-907M shares
Available history-10%-1.4B shares

GOOGL has 12.4B diluted shares, up 1.4% from a year ago.

MGNI Total Shares

Q4 2023: 137MQ1 2024: 139MQ2 2024: 141MQ3 2024: 149MQ4 2024: 147MQ1 2025: 142MQ2 2025: 148MQ3 2025: 153MQ4 2025: 154MQ1 2026: 148MQ2 2026: 147MQ3 2026: 151M
Q4 2023: 137MQ1 2024: 139MQ2 2024: 141MQ3 2024: 149MQ4 2024: 147MQ1 2025: 142MQ2 2025: 148MQ3 2025: 153MQ4 2025: 154MQ1 2026: 148MQ2 2026: 147MQ3 2026: 151M
PeriodChange %Net change
Quarterly+2.5%+3.6M shares
1 year-1.5%-2.4M shares
3 years+9.8%+13.4M shares
5 years+15%+19.3M shares
Available history+153%+91.2M shares

MGNI has the edge over GOOGL on shareholder dilution, with a more favorable share count trend.

GOOGL Net Leverage

Q4 2024: -0.1xQ1 2025: -0.1xQ2 2025: 0.1xQ3 2025: 0.0xQ4 2025: 0.1xQ1 2026: 0.3xQ2 2026: 0.3xQ3 2026: 0.4x
Q4 2024: -0.1xQ1 2025: -0.1xQ2 2025: 0.1xQ3 2025: 0.0xQ4 2025: 0.1xQ1 2026: 0.3xQ2 2026: 0.3xQ3 2026: 0.4x
QuarterNet LeverageStatus
Q3 20260.4xVery low
Q2 20260.3xVery low
Q1 20260.3xVery low
Q4 20250.1xVery low
Q3 20250.0xVery low
Q2 20250.1xVery low
Q1 2025-0.1xNet Cash
Q4 2024-0.1xNet Cash

GOOGL's net debt is less than a year of its operating earnings (EBITDA).

MGNI Net Leverage

Q4 2023: 2.5xQ1 2024: 3.3xQ2 2024: 2.3xQ3 2024: 1.6xQ4 2024: 0.6xQ1 2025: 1.0xQ2 2025: 1.0xQ3 2025: 0.5xQ4 2025: 0.0xQ1 2026: 1.0xQ2 2026: 0.1xQ3 2026: -0.2x
Q4 2023: 2.5xQ1 2024: 3.3xQ2 2024: 2.3xQ3 2024: 1.6xQ4 2024: 0.6xQ1 2025: 1.0xQ2 2025: 1.0xQ3 2025: 0.5xQ4 2025: 0.0xQ1 2026: 1.0xQ2 2026: 0.1xQ3 2026: -0.2x
QuarterNet LeverageStatus
Q3 2026-0.2xNet Cash
Q2 20260.1xVery low
Q1 20261.0xHealthy
Q4 20250.0xVery low
Q3 20250.5xVery low
Q2 20251.0xVery low
Q1 20251.0xHealthy
Q4 20240.6xVery low

MGNI has the edge over GOOGL on leverage, with a lower net debt burden relative to earnings.

GOOGL Weekly Momentum

MetricValueStatus
RSI40.2Neutral
Stochastic11.7Oversold

GOOGL's weekly RSI is 40 (neutral) and its Stochastic is 12 (oversold).

MGNI Weekly Momentum

MetricValueStatus
RSI69.6Neutral
Stochastic73.9Neutral

MGNI's weekly RSI is 70 (neutral) and its Stochastic is 74 (neutral).

GOOGL PE vs Communication Services Sector

MetricGOOGLSector medianRelative
PE16x16x6% below
PE %12625 pts below

GOOGL has the edge over MGNI on valuation relative to its sector.

MGNI PE vs Communication Services Sector

MetricMGNISector medianRelative
PE24x16x48% above
PE %28262 pts above

MGNI is trading at 24x earnings, a 48% premium to the Communication Services sector's median of 16x.

GOOGL Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$320.46.8% below
20 week MA$336.111% below
50 week MA$334.511% below
100 week MA$267.812% above
200 week MA$204.746% above

GOOGL has pulled back, but its long-term trend is still up: it's below its 8-, 20- and 50-week averages, but 46% above its 200-week average.

MGNI Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$24.818% above
20 week MA$23.326% above
50 week MA$17.865% above
100 week MA$17.964% above
200 week MA$14.5102% above

MGNI has the edge over GOOGL on trend strength, trading above more of its moving averages.

GOOGL Yearly ROI

YearStart priceEnd priceROI
2020$67.7$86.7+28%
2021$86.7$146.9+69%
2022$146.9$89.2-39%
2023$89.2$139.7+57%
2024$139.7$192.8+38%
2025$192.8$313.5+63%
2026 YTD$313.5$298.7-4.7%

GOOGL has finished higher in five of the last six years, three of them by more than 50%. It's down 4.7% so far in 2026.

MGNI Yearly ROI

YearStart priceEnd priceROI
2020$8.38$32.5+288%
2021$32.5$18.8-42%
2022$18.8$10.7-43%
2023$10.7$9.34-13%
2024$9.34$16.4+75%
2025$16.4$16.5+0.5%
2026 YTD$16.5$29.3+78%

MGNI has the edge over GOOGL on returns for 2026, with the stronger performance.

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