F
Ford Motor Company
F has the edge over UAA overall, supported by lower modeled downside.
UAA
Under Armour, Inc.
UAA offers stronger fundamentals, but that advantage does not outweigh its weaker overall profile.
F Fundamentals
| Metric | Status |
|---|---|
| Stable | |
| Under pressure | |
| Under pressure | |
| Strong |
F's balance sheet is currently strong, and its revenue is stable, but its profitability and cash flow are under pressure.
UAA Fundamentals
| Metric | Status |
|---|---|
| Stable | |
| Under pressure | |
| Under pressure | |
| Weak |
UAA's revenue is currently stable, but its profitability, cash flow and balance sheet are under pressure.
F PE Valuation
F has no meaningful PE right now: it lost money over the past year.
UAA PE Valuation
UAA has no meaningful PE right now: it lost money over the past year. If it returns to profit as analysts expect, today's price would be 44x next year's earnings.
F Forward outlook
| Metric | Outlook |
|---|---|
| -- | |
| Strong growth | |
| Stable | |
| Improving | |
| Limited | |
| Low |
Analysts expect F's earnings to grow and its profitability to improve, with its revenue holding steady. However, they disagree widely on these estimates.
UAA Forward outlook
| Metric | Outlook |
|---|---|
| -- | |
| Returning to profit | |
| Stable | |
| Improving | |
| Moderate | |
| Low |
Analysts expect UAA to return to profit, with revenue holding steady. However, they disagree widely on these estimates.
F Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Forward | $1.78 | — |
| Q3 2026 | -$1.97 | -270% |
| Q2 2026 | -$1.87 | -340% |
| Q1 2026 | -$1.55 | -224% |
| Q4 2025 | -$2.06 | -241% |
| Q3 2025 | $1.16 | +32% |
| Q2 2025 | $0.78 | -19% |
| Q1 2025 | $1.25 | +29% |
| Q4 2024 | $1.46 | +35% |
F has the edge over UAA on earnings, with more consistent year-over-year improvement.
UAA Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Forward | $0.11 | — |
| Q3 2026 | -$1.11 | -$0.90 |
| Q2 2026 | -$1.15 | -623% |
| Q1 2026 | -$1.16 | -$0.69 |
| Q4 2025 | -$1.22 | -$0.93 |
| Q3 2025 | -$0.21 | -$0.18 |
| Q2 2025 | $0.22 | +$0.40 |
| Q1 2025 | -$0.47 | -187% |
| Q4 2024 | -$0.29 | -133% |
UAA is still losing money, but less than at its worst: $1.11 per share over the past year, against $1.64 at its worst in late 2020.
F Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q3 2026 | $49.5B | -2% |
| Q2 2026 | $48.3B | -3.8% |
| Q1 2026 | $43.3B | +6.4% |
| Q4 2025 | $45.9B | -4.8% |
| Q3 2025 | $50.5B | +9.4% |
| Q2 2025 | $50.2B | +5% |
| Q1 2025 | $40.7B | -5% |
| Q4 2024 | $48.2B | +4.9% |
F has the edge over UAA on sales, with more consistent year-over-year improvement.
| Quarter | Margin | YoY |
|---|---|---|
| Q3 2026 | 2.9% | -0.1 points |
| Q2 2026 | 1.3% | +0.3 points |
| Q1 2026 | 5.4% | +4.6 points |
| Q4 2025 | -25% | -28 points |
| Q3 2025 | 3.1% | +1.2 points |
| Q2 2025 | 1% | -2.9 points |
| Q1 2025 | 0.8% | -2.1 points |
| Q4 2024 | 2.5% | +3.1 points |
F has the edge over UAA on profitability, with a higher operating margin.
UAA Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q3 2026 | $1.2B | -6.9% |
| Q2 2026 | $1.1B | -3.2% |
| Q1 2026 | $1.2B | -0.8% |
| Q4 2025 | $1.3B | -5.2% |
| Q3 2025 | $1.3B | -4.7% |
| Q2 2025 | $1.1B | -4.2% |
| Q1 2025 | $1.2B | -11% |
| Q4 2024 | $1.4B | -5.7% |
UAA's revenue has slid since its 2022 peak: $1.2B last quarter, down 6.9% from the same quarter a year ago.
| Quarter | Margin | YoY |
|---|---|---|
| Q3 2026 | 1.2% | -0.1 points |
| Q2 2026 | 4.3% | +4 points |
| Q1 2026 | -2.9% | +3.2 points |
| Q4 2025 | -11% | -12 points |
| Q3 2025 | 1.3% | -11 points |
| Q2 2025 | 0.3% | +26 points |
| Q1 2025 | -6.1% | -5.8 points |
| Q4 2024 | 1% | -3.7 points |
UAA's operating margin was 1.2% last quarter, about level with the same quarter a year ago.
F Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q3 2026 | $3.1B | -40% |
| Q2 2026 | $2B | -54% |
| Q1 2026 | -$1.1B | -157% |
| Q4 2025 | $1.1B | +108% |
| Q3 2025 | $5.3B | +50% |
| Q2 2025 | $4.2B | +24% |
| Q1 2025 | $1.9B | +$2.6B |
| Q4 2024 | $530M | +169% |
F has the edge over UAA on cash generation, producing positive trailing cash flow while its opponent burns cash.
UAA Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q3 2026 | -$101.7M | -$11.4M |
| Q2 2026 | $94.5M | +601% |
| Q1 2026 | -$347.3M | -$116.3M |
| Q4 2025 | $261.9M | -0.4% |
| Q3 2025 | -$90.3M | +$276.9M |
| Q2 2025 | $13.5M | -87% |
| Q1 2025 | -$231M | -$74.3M |
| Q4 2024 | $262.9M | -31% |
UAA's free cash flow was −$93M over the past year, against −$45M the year before.
F Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | +2.2% | +89M shares |
| 1 year | +0.7% | +28M shares |
| 3 years | +0.6% | +26M shares |
| 5 years | +1% | +40M shares |
| Available history | +1.8% | +72M shares |
F has 4.1B diluted shares, up 0.7% from a year ago.
| Quarter | Spent |
|---|---|
| Q3 2026 | — |
| Q2 2026 | — |
| Q1 2026 | $311M |
| Q4 2025 | — |
| Q3 2025 | — |
| Q2 2025 | — |
| Q1 2025 | — |
| Q4 2024 | $150M |
F spent $311M buying back its own shares over the past year, up 107% from the year before.
UAA Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | -0.5% | -2.3M shares |
| 1 year | +0.3% | +1.3M shares |
| 3 years | -5.3% | -24M shares |
| 5 years | -9.2% | -43.4M shares |
| Available history | -5.4% | -24.6M shares |
UAA has the edge over F on shareholder dilution, with a more favorable share count trend.
| Quarter | Spent |
|---|---|
| Q1 2026 | — |
| Q4 2025 | — |
| Q3 2025 | $25M |
| Q2 2025 | — |
| Q1 2025 | $25M |
| Q4 2024 | $25M |
| Q3 2024 | — |
| Q2 2024 | $40M |
F Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q3 2026 | -2.5x | Net Cash |
| Q2 2026 | -2.1x | Net Cash |
| Q1 2026 | -2.0x | Net Cash |
| Q4 2025 | -3.4x | Net Cash |
| Q3 2025 | -2.4x | Net Cash |
| Q2 2025 | -2.2x | Net Cash |
| Q1 2025 | -1.8x | Net Cash |
| Q4 2024 | -1.8x | Net Cash |
F has more cash than debt.
UAA Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q3 2025 | 9.0x | High |
| Q2 2025 | 0.3x | Very low |
| Q4 2024 | -8.2x | Net Cash |
| Q3 2024 | 0.8x | Very low |
| Q2 2024 | -5.6x | Net Cash |
| Q1 2024 | -0.5x | Net Cash |
| Q4 2023 | -0.9x | Net Cash |
| Q3 2023 | 0.1x | Very low |
UAA's net debt is about 9.0 years of its operating earnings (EBITDA), after holding more cash than debt a year ago.
F Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 41.5 | Neutral |
| Stochastic | 19.6 | Oversold |
F's weekly RSI is 41 (neutral) and its Stochastic is 20 (oversold).
UAA Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 43.7 | Neutral |
| Stochastic | 33.4 | Neutral |
UAA's weekly RSI is 44 (neutral) and its Stochastic is 33 (neutral).
F PE vs Consumer Cyclical Sector
| Metric | F | Sector median | Relative |
|---|---|---|---|
| PE | N/A | 18x | — |
F has no meaningful PE right now: it lost money over the past year.
UAA PE vs Consumer Cyclical Sector
| Metric | UAA | Sector median | Relative |
|---|---|---|---|
| PE | N/A | 18x | — |
UAA has no meaningful PE right now: it lost money over the past year.
F Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $12.2 | 2.5% below |
| 20 week MA | $13.3 | 11% below |
| 50 week MA | $13.4 | 11% below |
| 100 week MA | $12.1 | 2% below |
| 200 week MA | $12.1 | 1.4% below |
F is in a downtrend: it's below all five of its weekly moving averages, and 1.4% below its 200-week average.
UAA Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $4.83 | 1.4% above |
| 20 week MA | $5.52 | 11% below |
| 50 week MA | $5.80 | 16% below |
| 100 week MA | $6.02 | 19% below |
| 200 week MA | $7.04 | 30% below |
UAA has the edge over F on trend strength, trading above more of its moving averages.
F Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $9.36 | $8.86 | -5.3% |
| 2021 | $8.86 | $20.3 | +129% |
| 2022 | $20.3 | $11.4 | -44% |
| 2023 | $11.4 | $12.2 | +7.3% |
| 2024 | $12.2 | $10.0 | -18% |
| 2025 | $10.0 | $13.3 | +33% |
| 2026 YTD | $13.3 | $11.9 | -11% |
F's yearly returns have swung widely, from +129% in 2021 to −44% in 2022. It's down 11% so far in 2026.
UAA Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $21.5 | $17.4 | -19% |
| 2021 | $17.4 | $20.6 | +18% |
| 2022 | $20.6 | $9.77 | -53% |
| 2023 | $9.77 | $8.79 | -10% |
| 2024 | $8.79 | $8.38 | -4.7% |
| 2025 | $8.38 | $4.65 | -45% |
| 2026 YTD | $4.65 | $4.90 | +5.4% |
UAA has the edge over F on returns for 2026, with the stronger performance.