CRM

Salesforce, Inc.

67
Fundamentals67/ 100
Valuation74/ 100
Upside potential46/ 100
Risk potential26/ 100

CRM offers stronger valuation, but that advantage does not outweigh its weaker overall profile.

SHOP

Shopify Inc.

75
Fundamentals81/ 100
Valuation66/ 100
Upside potential73/ 100
Risk potential23/ 100

SHOP has the edge over CRM overall, supported by stronger modeled upside and stronger fundamentals.

CRM Fundamentals

MetricStatus
Healthy
Healthy
Strong
Stable

CRM's revenue, profitability and cash flow are currently healthy, and its balance sheet is stable.

SHOP Fundamentals

MetricStatus
Healthy
Healthy
Strong
Strong

SHOP's revenue, profitability, cash flow and balance sheet are all currently healthy.

CRM PE Valuation

CHEAPFAIREXPENSIVE267x533x800x1067x
CHEAPFAIREXPENSIVE267x533x800x1067x
LevelPEPriceVs current
Current20x$218—
Cheap36x$393+80%
Fair70x$766+252%
Expensive293x$3,206+1374%

Historical ranges are pointers, not guarantees.

CRM has the edge over SHOP in the historical PE scenario, which offers more potential upside but is not a forecast.

SHOP PE Valuation

CHEAPFAIREXPENSIVE247x494x742x989x
CHEAPFAIREXPENSIVE247x494x742x989x
LevelPEPriceVs current
Forward67x$147—
Cheap78x$129-12%
Current89x$147—
Fair107x$177+21%
Expensive338x$557+280%

Historical ranges are pointers, not guarantees.

SHOP's PE is in its cheap range at 89x. If earnings grow as analysts expect, today's price would be 67x next year's earnings.

CRM Forward outlook

There aren't enough analyst estimates for CRM to show an outlook.

SHOP Forward outlook

MetricOutlook
Strongly improving
Strong growth
Strong growth
Stable
Moderate
Low

Analysts expect strong earnings and revenue growth for SHOP, with profitability holding steady. However, they disagree widely on these estimates.

CRM Risk to reward

ScenarioChangePrice
Upside+22%$266.42
Downside-26%$160.73

Calculated from the latest close: $217.57 on Nov 12.

CRM trails SHOP on modeled risk to reward, with less potential upside and more potential downside.

SHOP Risk to reward

ScenarioChangePrice
Upside+62%$237.14
Downside-23%$113.00

Calculated from the latest close: $146.78 on Nov 12.

SHOP has a better modeled risk to reward balance than CRM, with more potential upside and less potential downside.

CRM Earnings Per Share

Q4 2023: $2.63Q1 2024: $4.20Q2 2024: $5.56Q3 2024: $5.75Q4 2024: $6.08Q1 2025: $6.36Q2 2025: $6.39Q3 2025: $6.88Q4 2025: $7.49Q1 2026: $7.80Q2 2026: $8.63Q3 2026: $10.96
Q4 2023: $2.63Q1 2024: $4.20Q2 2024: $5.56Q3 2024: $5.75Q4 2024: $6.08Q1 2025: $6.36Q2 2025: $6.39Q3 2025: $6.88Q4 2025: $7.49Q1 2026: $7.80Q2 2026: $8.63Q3 2026: $10.96
QuarterTTM EPSYoY
Q3 2026$10.96+59%
Q2 2026$8.63+35%
Q1 2026$7.80+23%
Q4 2025$7.49+23%
Q3 2025$6.88+20%
Q2 2025$6.39+15%
Q1 2025$6.36+51%
Q4 2024$6.08+131%

CRM has the edge over SHOP on earnings, with more consistent year-over-year improvement.

SHOP Earnings Per Share

Q4 2023: $0.09Q1 2024: $-0.17Q2 2024: $0.98Q3 2024: $1.07Q4 2024: $1.56Q1 2025: $1.24Q2 2025: $1.80Q3 2025: $1.36Q4 2025: $0.94Q1 2026: $1.02Q2 2026: $1.49Q3 2026: $1.65Forward: $2.20
Q4 2023: $0.09Q1 2024: $-0.17Q2 2024: $0.98Q3 2024: $1.07Q4 2024: $1.56Q1 2025: $1.24Q2 2025: $1.80Q3 2025: $1.36Q4 2025: $0.94Q1 2026: $1.02Q2 2026: $1.49Q3 2026: $1.65Forward: $2.20
QuarterTTM EPSYoY
Forward$2.20+33%
Q3 2026$1.65+21%
Q2 2026$1.49-17%
Q1 2026$1.02-18%
Q4 2025$0.94-40%
Q3 2025$1.36+27%
Q2 2025$1.80+84%
Q1 2025$1.24+$1.41
Q4 2024$1.56+1633%

SHOP's earnings per share have fallen from their peak: $1.65 over the past year, against $2.68 in late 2021.

CRM Quarterly Revenue

Q4 2023: $8.7BQ1 2024: $9.3BQ2 2024: $9.1BQ3 2024: $9.3BQ4 2024: $9.4BQ1 2025: $10BQ2 2025: $9.8BQ3 2025: $10.2BQ4 2025: $10.3BQ1 2026: $11.2BQ2 2026: $11.1BQ3 2026: $11.3B
Q4 2023: $8.7BQ1 2024: $9.3BQ2 2024: $9.1BQ3 2024: $9.3BQ4 2024: $9.4BQ1 2025: $10BQ2 2025: $9.8BQ3 2025: $10.2BQ4 2025: $10.3BQ1 2026: $11.2BQ2 2026: $11.1BQ3 2026: $11.3B
QuarterRevenueYoY
Q3 2026$11.3B+11%
Q2 2026$11.1B+13%
Q1 2026$11.2B+12%
Q4 2025$10.3B+8.6%
Q3 2025$10.2B+9.8%
Q2 2025$9.8B+7.6%
Q1 2025$10B+7.6%
Q4 2024$9.4B+8.3%

CRM's revenue has grown year over year every quarter since late 2020: $11.3B last quarter, up 11% from the same quarter a year ago.

SHOP Quarterly Revenue

Q4 2023: $2.1BQ1 2024: $1.9BQ2 2024: $2BQ3 2024: $2.2BQ4 2024: $2.8BQ1 2025: $2.4BQ2 2025: $2.7BQ3 2025: $2.8BQ4 2025: $3.7BQ1 2026: $3.2BQ2 2026: $3.6BQ3 2026: $3.7B
Q4 2023: $2.1BQ1 2024: $1.9BQ2 2024: $2BQ3 2024: $2.2BQ4 2024: $2.8BQ1 2025: $2.4BQ2 2025: $2.7BQ3 2025: $2.8BQ4 2025: $3.7BQ1 2026: $3.2BQ2 2026: $3.6BQ3 2026: $3.7B
QuarterRevenueYoY
Q3 2026$3.7B+32%
Q2 2026$3.6B+34%
Q1 2026$3.2B+34%
Q4 2025$3.7B+31%
Q3 2025$2.8B+32%
Q2 2025$2.7B+31%
Q1 2025$2.4B+27%
Q4 2024$2.8B+31%

SHOP has the edge over CRM on sales, with stronger typical year-over-year growth.

CRM Free Cash Flow

Q4 2023: $1.4BQ1 2024: $3.3BQ2 2024: $6.1BQ3 2024: $755MQ4 2024: $1.8BQ1 2025: $3.8BQ2 2025: $6.3BQ3 2025: $605MQ4 2025: $2.2BQ1 2026: $5.3BQ2 2026: $6.6BQ3 2026: $1.1B
Q4 2023: $1.4BQ1 2024: $3.3BQ2 2024: $6.1BQ3 2024: $755MQ4 2024: $1.8BQ1 2025: $3.8BQ2 2025: $6.3BQ3 2025: $605MQ4 2025: $2.2BQ1 2026: $5.3BQ2 2026: $6.6BQ3 2026: $1.1B
QuarterFree cash flowYoY
Q3 2026$1.1B+81%
Q2 2026$6.6B+4.1%
Q1 2026$5.3B+39%
Q4 2025$2.2B+22%
Q3 2025$605M-20%
Q2 2025$6.3B+3.5%
Q1 2025$3.8B+17%
Q4 2024$1.8B+30%

CRM's free cash flow has been positive every quarter for seven years: $15.2B over the past year, up 21% from the year before.

SHOP Free Cash Flow

Q4 2023: $446MQ1 2024: $232MQ2 2024: $333MQ3 2024: $421MQ4 2024: $611MQ1 2025: $363MQ2 2025: $422MQ3 2025: $507MQ4 2025: $715MQ1 2026: $476MQ2 2026: $654MQ3 2026: $816M
Q4 2023: $446MQ1 2024: $232MQ2 2024: $333MQ3 2024: $421MQ4 2024: $611MQ1 2025: $363MQ2 2025: $422MQ3 2025: $507MQ4 2025: $715MQ1 2026: $476MQ2 2026: $654MQ3 2026: $816M
QuarterFree cash flowYoY
Q3 2026$816M+61%
Q2 2026$654M+55%
Q1 2026$476M+31%
Q4 2025$715M+17%
Q3 2025$507M+20%
Q2 2025$422M+27%
Q1 2025$363M+56%
Q4 2024$611M+37%

SHOP has the edge over CRM on cash flow, with more consistent year-over-year improvement.

CRM Total Shares

Q4 2023: 981MQ1 2024: 984MQ2 2024: 985MQ3 2024: 973MQ4 2024: 965MQ1 2025: 974MQ2 2025: 970MQ3 2025: 962MQ4 2025: 952MQ1 2026: 956MQ2 2026: 871MQ3 2026: 821M
Q4 2023: 981MQ1 2024: 984MQ2 2024: 985MQ3 2024: 973MQ4 2024: 965MQ1 2025: 974MQ2 2025: 970MQ3 2025: 962MQ4 2025: 952MQ1 2026: 956MQ2 2026: 871MQ3 2026: 821M
PeriodChange %Net change
Quarterly-5.7%-50M shares
1 year-15%-141M shares
3 years-17%-165M shares
5 years-14%-129M shares
Available history-6.6%-58M shares

CRM has the edge over SHOP on shareholder dilution, with a more favorable share count trend.

SHOP Total Shares

Q4 2023: 1.3BQ1 2024: 1.3BQ2 2024: 1.3BQ3 2024: 1.3BQ4 2024: 1.3BQ1 2025: 1.3BQ2 2025: 1.3BQ3 2025: 1.3BQ4 2025: 1.3BQ1 2026: 1.3BQ2 2026: 1.3BQ3 2026: 1.3B
Q4 2023: 1.3BQ1 2024: 1.3BQ2 2024: 1.3BQ3 2024: 1.3BQ4 2024: 1.3BQ1 2025: 1.3BQ2 2025: 1.3BQ3 2025: 1.3BQ4 2025: 1.3BQ1 2026: 1.3BQ2 2026: 1.3BQ3 2026: 1.3B
PeriodChange %Net change
Quarterly-0.6%-7.2M shares
1 year-1.7%-22.1M shares
3 years-0.4%-5.1M shares
5 years+1.1%+14.5M shares
Available history+11%+130M shares

SHOP has 1.3B diluted shares, down 1.7% from a year ago.

CRM Net Leverage

Q4 2023: 0.4xQ1 2024: 0.1xQ2 2024: -0.1xQ3 2024: 0.1xQ4 2024: 0.0xQ1 2025: -0.0xQ2 2025: -0.2xQ3 2025: -0.2xQ4 2025: -0.1xQ1 2026: 0.6xQ2 2026: 2.4xQ3 2026: 2.5x
Q4 2023: 0.4xQ1 2024: 0.1xQ2 2024: -0.1xQ3 2024: 0.1xQ4 2024: 0.0xQ1 2025: -0.0xQ2 2025: -0.2xQ3 2025: -0.2xQ4 2025: -0.1xQ1 2026: 0.6xQ2 2026: 2.4xQ3 2026: 2.5x
QuarterNet LeverageStatus
Q3 20262.5xModerate
Q2 20262.4xModerate
Q1 20260.6xVery low
Q4 2025-0.1xNet Cash
Q3 2025-0.2xNet Cash
Q2 2025-0.2xNet Cash
Q1 2025-0.0xNet Cash
Q4 20240.0xVery low

CRM's net debt is about 2.5 years of its operating earnings (EBITDA), after holding more cash than debt a year ago.

SHOP Net Leverage

Q4 2023: -0.2xQ1 2024: -0.5xQ2 2024: -0.3xQ3 2024: -0.3xQ4 2024: -0.4xQ1 2025: -0.9xQ2 2025: -1.1xQ3 2025: -1.7xQ4 2025: -1.0xQ1 2026: -1.1xQ2 2026: -0.9xQ3 2026: -0.9x
Q4 2023: -0.2xQ1 2024: -0.5xQ2 2024: -0.3xQ3 2024: -0.3xQ4 2024: -0.4xQ1 2025: -0.9xQ2 2025: -1.1xQ3 2025: -1.7xQ4 2025: -1.0xQ1 2026: -1.1xQ2 2026: -0.9xQ3 2026: -0.9x
QuarterNet LeverageStatus
Q3 2026-0.9xNet Cash
Q2 2026-0.9xNet Cash
Q1 2026-1.1xNet Cash
Q4 2025-1.0xNet Cash
Q3 2025-1.7xNet Cash
Q2 2025-1.1xNet Cash
Q1 2025-0.9xNet Cash
Q4 2024-0.4xNet Cash

SHOP has the edge over CRM on leverage, with a lower net debt burden relative to earnings.

CRM Weekly Momentum

MetricValueStatus
RSI50.7Neutral
Stochastic44.2Neutral

CRM's weekly RSI is 51 (neutral) and its Stochastic is 44 (neutral).

SHOP Weekly Momentum

MetricValueStatus
RSI52.4Neutral
Stochastic51.5Neutral

SHOP's weekly RSI is 52 (neutral) and its Stochastic is 52 (neutral).

CRM PE vs Technology Sector

MetricCRMSector medianRelative
PE20x28x29% below
PE %23533 pts below

CRM has the edge over SHOP on valuation relative to its sector.

SHOP PE vs Technology Sector

MetricSHOPSector medianRelative
PE89x28x219% above
PE %29356 pts below

SHOP is trading at 89x earnings, a 219% premium to the Technology sector's median of 28x.

CRM Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$230.95.8% below
20 week MA$214.71.3% above
50 week MA$206.85.2% above
100 week MA$239.79.2% below
200 week MA$242.010% below

CRM's trend is mixed: it's above two of its five weekly moving averages, and 10% below its 200-week average.

SHOP Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$157.06.5% below
20 week MA$143.12.5% above
50 week MA$134.49.2% above
100 week MA$128.115% above
200 week MA$97.750% above

SHOP has the edge over CRM on trend strength, trading above more of its moving averages.

CRM Yearly ROI

YearStart priceEnd priceROI
2020$165.0$225.8+37%
2021$225.8$253.1+12%
2022$253.1$129.4-49%
2023$129.4$263.1+103%
2024$263.1$338.5+29%
2025$338.5$266.1-21%
2026 YTD$266.1$217.6-18%

CRM's yearly returns have swung widely, from +103% in 2023 to −49% in 2022. It's down 18% so far in 2026.

SHOP Yearly ROI

YearStart priceEnd priceROI
2020$40.8$122.6+200%
2021$122.6$143.9+17%
2022$143.9$33.7-77%
2023$33.7$77.9+131%
2024$77.9$108.2+39%
2025$108.2$170.8+58%
2026 YTD$170.8$146.8-14%

SHOP has the edge over CRM on returns for 2026, with the stronger performance.

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