COOK
Traeger, Inc.
COOK offers stronger modeled upside, but that advantage does not outweigh its weaker overall profile.
NKE
NIKE, Inc.
NKE has the edge over COOK overall, supported by stronger valuation and lower modeled downside.
COOK Fundamentals
| Metric | Status |
|---|---|
| Weak | |
| Under pressure | |
| Strong | |
| Weak |
COOK's cash flow is currently strong, but its revenue, profitability and balance sheet are under pressure.
NKE Fundamentals
| Metric | Status |
|---|---|
| Stable | |
| Healthy | |
| Stable | |
| Strong |
NKE's profitability and balance sheet are currently healthy, and its revenue and cash flow are stable.
COOK PE Valuation
COOK has no meaningful PE right now: it lost money over the past year. If it returns to profit as analysts expect, today's price would be 37x next year's earnings.
NKE PE Valuation
| Level | PE | Price | Vs current |
|---|---|---|---|
| Current | 18x | $37.76 | — |
| Cheap | 23x | $47.70 | +26% |
| Forward | 30x | $37.76 | — |
| Fair | 33x | $68.16 | +80% |
| Expensive | 47x | $97.86 | +159% |
Historical ranges are pointers, not guarantees.
NKE's PE is in its cheap range at 18x. On analysts' estimates for next year's earnings, today's price would be 30x, in its fair range.
COOK Forward outlook
| Metric | Outlook |
|---|---|
| -- | |
| Returning to profit | |
| Growth | |
| Strongly improving | |
| Limited | |
| Moderate |
COOK has the edge over NKE on the outlook, with more favorable earnings and revenue expectations.
NKE Forward outlook
| Metric | Outlook |
|---|---|
| Strongly deteriorating | |
| Stable | |
| Decline | |
| Improving | |
| Moderate | |
| Low |
Analysts expect NKE's profitability to improve, but its revenue to decline. However, they disagree widely on these estimates.
COOK Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Forward | $1.55 | — |
| Q3 2026 | -$18.87 | +$21.13 |
| Q2 2026 | -$42.04 | -$28.04 |
| Q1 2026 | -$41.92 | -$29.92 |
| Q4 2025 | -$43.50 | -$30.00 |
| Q3 2025 | -$40.00 | -$20.50 |
| Q2 2025 | -$14.00 | +$6.00 |
| Q1 2025 | -$12.00 | +$19.50 |
| Q4 2024 | -$13.50 | +$20.50 |
COOK is still losing money, but far less than before: $18.87 per share over the past year, against $162.21 at its worst in late 2022.
NKE Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Forward | $1.27 | -39% |
| Q3 2026 | $2.09 | +7.2% |
| Q2 2026 | $2.10 | -2.8% |
| Q1 2026 | $1.51 | -50% |
| Q4 2025 | $1.70 | -48% |
| Q3 2025 | $1.95 | -44% |
| Q2 2025 | $2.16 | -42% |
| Q1 2025 | $3.01 | -11% |
| Q4 2024 | $3.24 | -5.3% |
NKE has the edge over COOK on earnings quality, reporting a profit while its opponent remains loss making.
COOK Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q3 2026 | $74.7M | -40% |
| Q2 2026 | $120.2M | -17% |
| Q1 2026 | $94.1M | -34% |
| Q4 2025 | $145.4M | -14% |
| Q3 2025 | $125.4M | +2.7% |
| Q2 2025 | $145.5M | -14% |
| Q1 2025 | $143.3M | -1.1% |
| Q4 2024 | $168.6M | +3.2% |
COOK's revenue has slid since its 2021 peak: $75M last quarter, down 40% from the same quarter a year ago.
| Quarter | Margin | YoY |
|---|---|---|
| Q3 2026 | -26% | +40 points |
| Q2 2026 | -1.4% | +2.8 points |
| Q1 2026 | -1.1% | -3.5 points |
| Q4 2025 | -8% | -7.9 points |
| Q3 2025 | -66% | -60 points |
| Q2 2025 | -4.2% | -7 points |
| Q1 2025 | 2.4% | +2.4 points |
| Q4 2024 | -0.1% | +7 points |
COOK's operating margin was −26% last quarter, up 40 points from the same quarter a year ago.
NKE Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q3 2026 | $11.2B | -4.3% |
| Q2 2026 | $11B | -1.1% |
| Q1 2026 | $11.3B | +0.1% |
| Q4 2025 | $12.4B | +0.6% |
| Q3 2025 | $11.7B | +1.1% |
| Q2 2025 | $11.1B | -12% |
| Q1 2025 | $11.3B | -9.3% |
| Q4 2024 | $12.4B | -7.7% |
NKE has the edge over COOK on sales, with more consistent year-over-year improvement.
| Quarter | Margin | YoY |
|---|---|---|
| Q3 2026 | 8.2% | +0.3 points |
| Q2 2026 | 12% | +9.2 points |
| Q1 2026 | 5.8% | -1.7 points |
| Q4 2025 | 8% | -3.4 points |
| Q3 2025 | 7.9% | -3.4 points |
| Q2 2025 | 2.9% | -11 points |
| Q1 2025 | 7.5% | -3.8 points |
| Q4 2024 | 11% | -2.9 points |
NKE has the edge over COOK on profitability, with a higher operating margin.
COOK Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q3 2026 | $8.4M | +32% |
| Q2 2026 | $26.5M | +69% |
| Q1 2026 | $14.5M | +$37.2M |
| Q4 2025 | $14.2M | +158% |
| Q3 2025 | $6.4M | -50% |
| Q2 2025 | $15.7M | +33% |
| Q1 2025 | -$22.7M | -$4.4M |
| Q4 2024 | $5.5M | -64% |
COOK has the edge over NKE on cash flow, with more consistent year-over-year improvement.
NKE Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q3 2026 | -$64M | -527% |
| Q2 2026 | $1.5B | +313% |
| Q1 2026 | $284M | -83% |
| Q4 2025 | $386M | -58% |
| Q3 2025 | $15M | -95% |
| Q2 2025 | $363M | -85% |
| Q1 2025 | $1.7B | -11% |
| Q4 2024 | $920M | -65% |
NKE usually generates cash, though not every quarter: the latest was −$64M, but it generated $2.1B over the past year.
COOK Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | +0.5% | +13.8K shares |
| 1 year | +2.9% | +77.8K shares |
| 3 years | +11% | +281K shares |
| 5 years | +21% | +474K shares |
| Available history | +17% | +411K shares |
COOK has 3M diluted shares, up 2.9% from a year ago.
| Quarter | Spent |
|---|---|
| Q1 2021 | — |
| Q4 2020 | — |
| Q3 2020 | — |
| Q2 2020 | — |
| Q1 2020 | — |
NKE Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | +0.2% | +3.2M shares |
| 1 year | +0.4% | +5.2M shares |
| 3 years | -3.8% | -59.1M shares |
| 5 years | -8.4% | -135M shares |
| Available history | -6.9% | -110M shares |
NKE has the edge over COOK on shareholder dilution, with a more favorable share count trend.
| Quarter | Spent |
|---|---|
| Q3 2026 | — |
| Q2 2026 | — |
| Q1 2026 | — |
| Q4 2025 | $20M |
| Q3 2025 | $126M |
| Q2 2025 | $199M |
| Q1 2025 | $506M |
| Q4 2024 | $1.1B |
NKE has spent almost nothing on buybacks in the past year.
COOK Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q3 2026 | 315.2x | High |
| Q2 2025 | 16.0x | High |
| Q1 2025 | 11.5x | High |
| Q4 2024 | 11.9x | High |
| Q3 2024 | 18.8x | High |
| Q2 2024 | 25.9x | High |
| Q3 2021 | 32.0x | High |
| Q2 2021 | 3.9x | Elevated |
COOK's net debt is more than 20 years of its operating earnings (EBITDA), up from 19 years a year ago.
NKE Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q3 2026 | 0.2x | Very low |
| Q2 2026 | 0.1x | Very low |
| Q1 2025 | 0.1x | Very low |
| Q4 2024 | 0.2x | Very low |
| Q3 2024 | 0.1x | Very low |
| Q2 2024 | -0.1x | Net Cash |
| Q1 2024 | -0.0x | Very low |
| Q4 2023 | 0.1x | Very low |
NKE has the edge over COOK on leverage, with a lower net debt burden relative to earnings.
COOK Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 52.0 | Neutral |
| Stochastic | 55.3 | Neutral |
COOK's weekly RSI is 52 (neutral) and its Stochastic is 55 (neutral).
NKE Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 40.0 | Neutral |
| Stochastic | 57.5 | Neutral |
NKE's weekly RSI is 40 (neutral) and its Stochastic is 58 (neutral).
COOK PE vs Consumer Cyclical Sector
COOK has no meaningful PE right now: it lost money over the past year.
NKE PE vs Consumer Cyclical Sector
| Metric | NKE | Sector median | Relative |
|---|---|---|---|
| PE | 18x | 18x | 0.3% above |
| PE % | 2 | 47 | 45 pts below |
NKE is trading at 18x earnings, in line with the Consumer Cyclical sector's median of 18x.
COOK Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $52.5 | 9.8% above |
| 20 week MA | $57.0 | 1.1% above |
| 50 week MA | $51.9 | 11% above |
| 100 week MA | $66.9 | 14% below |
| 200 week MA | $110.9 | 48% below |
COOK has the edge over NKE on trend strength, trading above more of its moving averages.
NKE Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $36.7 | 2.8% above |
| 20 week MA | $39.2 | 3.6% below |
| 50 week MA | $48.0 | 21% below |
| 100 week MA | $58.4 | 35% below |
| 200 week MA | $79.2 | 52% below |
NKE has bounced recently, but its long-term trend is still down: it's above its 8-week average, but 52% below its 200-week average.
COOK Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2021 | $1,110.5 | $632.0 | -43% |
| 2022 | $632.0 | $133.0 | -79% |
| 2023 | $133.0 | $136.5 | +2.6% |
| 2024 | $136.5 | $120.0 | -12% |
| 2025 | $120.0 | $52.5 | -56% |
| 2026 YTD | $52.5 | $57.6 | +9.8% |
COOK has the edge over NKE on returns for 2026, with the stronger performance.
NKE Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $101.6 | $141.6 | +39% |
| 2021 | $141.6 | $165.7 | +17% |
| 2022 | $165.7 | $116.3 | -30% |
| 2023 | $116.3 | $108.6 | -6.6% |
| 2024 | $108.6 | $76.4 | -30% |
| 2025 | $76.4 | $60.9 | -20% |
| 2026 YTD | $60.9 | $37.8 | -38% |
NKE has finished four years in a row lower, and it's down 38% so far in 2026.