CELH
Celsius Holdings, Inc.
CELH has the edge over MKC overall, supported by stronger fundamentals and stronger modeled upside.
MKC
McCormick & Company, Incorporated
MKC has lower modeled downside risk, despite its lower overall score.
CELH Fundamentals
| Metric | Status |
|---|---|
| Healthy | |
| Strong | |
| Stable | |
| Strong |
CELH's revenue, profitability and balance sheet are currently healthy, and its cash flow is stable.
MKC Fundamentals
| Metric | Status |
|---|---|
| Healthy | |
| Strong | |
| Healthy | |
| Under pressure |
MKC's revenue, profitability and cash flow are currently healthy, but its balance sheet is under pressure.
CELH PE Valuation
| Level | PE | Price | Vs current |
|---|---|---|---|
| Forward | 21x | $31.89 | — |
| Current | 35x | $31.89 | — |
| Cheap | 40x | $35.95 | +13% |
| Fair | 141x | $127 | +299% |
| Expensive | 650x | $585 | +1735% |
Historical ranges are pointers, not guarantees.
CELH's PE is in its cheap range at 35x. If earnings grow as analysts expect, today's price would be 21x next year's earnings.
MKC PE Valuation
| Level | PE | Price | Vs current |
|---|---|---|---|
| Current | 8.4x | $46.41 | — |
| Forward | 15x | $46.41 | — |
| Cheap | 24x | $133 | +187% |
| Fair | 29x | $162 | +250% |
| Expensive | 34x | $186 | +300% |
Historical ranges are pointers, not guarantees.
MKC has the edge over CELH in the historical PE scenario, which offers more potential upside but is not a forecast.
CELH Forward outlook
| Metric | Outlook |
|---|---|
| Strongly improving | |
| Strong growth | |
| Growth | |
| Improving | |
| Limited | |
| Low |
CELH has the edge over MKC on the outlook, with more favorable valuation and earnings expectations.
MKC Forward outlook
| Metric | Outlook |
|---|---|
| Strongly deteriorating | |
| Stable | |
| Growth | |
| Stable | |
| Limited | |
| Moderate |
Analysts expect MKC's revenue to grow, with its earnings and profitability holding steady.
CELH Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Forward | $1.53 | +70% |
| Q3 2026 | $0.90 | +718% |
| Q2 2026 | $0.24 | -37% |
| Q1 2026 | $0.43 | +30% |
| Q4 2025 | $0.25 | -44% |
| Q3 2025 | $0.11 | -85% |
| Q2 2025 | $0.38 | -62% |
| Q1 2025 | $0.33 | -64% |
| Q4 2024 | $0.45 | -42% |
CELH earned $0.90 per share over the past year, about eight times what it earned the year before.
MKC Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Forward | $3.05 | -45% |
| Q3 2026 | $5.53 | +92% |
| Q2 2026 | $6.01 | +109% |
| Q1 2026 | $6.10 | +110% |
| Q4 2025 | $2.93 | +0.3% |
| Q3 2025 | $2.88 | -2% |
| Q2 2025 | $2.87 | +4.7% |
| Q1 2025 | $2.90 | +11% |
| Q4 2024 | $2.92 | +16% |
MKC has the edge over CELH on earnings, with more consistent year-over-year improvement.
CELH Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q3 2026 | $847.2M | +17% |
| Q2 2026 | $817.9M | +11% |
| Q1 2026 | $782.6M | +138% |
| Q4 2025 | $721.6M | +117% |
| Q3 2025 | $725.1M | +173% |
| Q2 2025 | $739.3M | +84% |
| Q1 2025 | $329.3M | -7.4% |
| Q4 2024 | $332.2M | -4.4% |
CELH's revenue has grown year over year for six quarters in a row: $847M last quarter, up 17% from the same quarter a year ago.
| Quarter | Margin | YoY |
|---|---|---|
| Q3 2026 | 20% | +31 points |
| Q2 2026 | 9.2% | -10 points |
| Q1 2026 | 18% | +2 points |
| Q4 2025 | 3.6% | +9.2 points |
| Q3 2025 | -11% | -9.8 points |
| Q2 2025 | 19% | -4.1 points |
| Q1 2025 | 16% | -7.6 points |
| Q4 2024 | -5.6% | -23 points |
CELH has the edge over MKC on profitability, with a higher operating margin.
MKC Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q3 2026 | $2B | +17% |
| Q2 2026 | $1.9B | +17% |
| Q1 2026 | $1.9B | +17% |
| Q4 2025 | $1.9B | +2.9% |
| Q3 2025 | $1.7B | +2.7% |
| Q2 2025 | $1.7B | +1% |
| Q1 2025 | $1.6B | +0.2% |
| Q4 2024 | $1.8B | +2.6% |
MKC's revenue has grown year over year for eight quarters in a row: $2B last quarter, up 17% from the same quarter a year ago.
| Quarter | Margin | YoY |
|---|---|---|
| Q3 2026 | 11% | -6 points |
| Q2 2026 | 14% | -0.5 points |
| Q1 2026 | 12% | -1.9 points |
| Q4 2025 | 17% | -0.2 points |
| Q3 2025 | 17% | -0.3 points |
| Q2 2025 | 15% | +0.6 points |
| Q1 2025 | 14% | -0.5 points |
| Q4 2024 | 17% | +0.1 points |
MKC's operating margin was 11% last quarter, down 6 points from the same quarter a year ago, near the bottom of its range since 2019.
CELH Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q3 2026 | $127.7M | -60% |
| Q2 2026 | $205.5M | +479% |
| Q1 2026 | $65.8M | -32% |
| Q4 2025 | -$130M | -285% |
| Q3 2025 | $321.5M | +3599% |
| Q2 2025 | $35.5M | +17% |
| Q1 2025 | $96.4M | -26% |
| Q4 2024 | $70.3M | +16394% |
CELH still generates free cash flow, though less than at its 2025 peak: $269M over the past year.
MKC Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q3 2026 | $112.1M | -46% |
| Q2 2026 | $337.1M | +$339.5M |
| Q1 2026 | $18.4M | -77% |
| Q4 2025 | $458.3M | +23% |
| Q3 2025 | $206.1M | +101% |
| Q2 2025 | -$2.4M | -103% |
| Q1 2025 | $78.4M | +2.6% |
| Q4 2024 | $373.1M | -25% |
MKC generated $926M in free cash flow over the past year, up 41% from the year before.
CELH Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | -0.8% | -2M shares |
| 1 year | -1.1% | -2.9M shares |
| 3 years | +7.4% | +17.6M shares |
| 5 years | +8.3% | +19.5M shares |
| Available history | +32% | +62.4M shares |
CELH has the edge over MKC on shareholder dilution, with a more favorable share count trend.
| Quarter | Spent |
|---|---|
| Q3 2026 | $300,000 |
| Q2 2026 | $1M |
| Q1 2026 | $8.8M |
| Q4 2025 | $2.5M |
| Q3 2025 | $448,000 |
| Q2 2025 | $879,000 |
| Q1 2025 | $1.9M |
| Q4 2024 | $603,000 |
CELH spent $13M buying back its own shares over the past year, about three times what it spent the year before.
MKC Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | +0.1% | +200K shares |
| 1 year | 0% | +100K shares |
| 3 years | -0.3% | -700K shares |
| 5 years | -0.2% | -600K shares |
| Available history | +0.4% | +1.2M shares |
MKC has 269M diluted shares, about the same as a year ago.
| Quarter | Spent |
|---|---|
| Q3 2026 | — |
| Q2 2026 | — |
| Q1 2026 | $10.9M |
| Q4 2025 | $5.6M |
| Q3 2025 | $2.7M |
| Q2 2025 | $9.3M |
| Q1 2025 | $17.2M |
| Q4 2024 | $24.1M |
MKC spent $17M buying back its own shares over the past year, down 69% from the year before.
CELH Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q3 2026 | -0.1x | Net Cash |
| Q2 2026 | 0.2x | Very low |
| Q1 2026 | 0.5x | Very low |
| Q4 2025 | 1.6x | Healthy |
| Q3 2025 | 0.5x | Very low |
| Q2 2025 | 1.4x | Healthy |
| Q1 2025 | -7.3x | Net Cash |
| Q4 2024 | -5.5x | Net Cash |
CELH has the edge over MKC on leverage, with a lower net debt burden relative to earnings.
MKC Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q3 2026 | 3.6x | Elevated |
| Q2 2026 | 3.4x | Elevated |
| Q1 2026 | 3.6x | Elevated |
| Q4 2025 | 3.3x | Elevated |
| Q3 2025 | 3.3x | Elevated |
| Q2 2025 | 3.4x | Elevated |
| Q1 2025 | 3.3x | Elevated |
| Q4 2024 | 3.6x | Elevated |
MKC's net debt is about 3.6 years of its operating earnings (EBITDA), up from 3.3 years a year ago.
CELH Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 51.3 | Neutral |
| Stochastic | 56.8 | Neutral |
CELH's weekly RSI is 51 (neutral) and its Stochastic is 57 (neutral).
MKC Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 40.5 | Neutral |
| Stochastic | 30.2 | Neutral |
MKC's weekly RSI is 41 (neutral) and its Stochastic is 30 (neutral).
CELH PE vs Consumer Defensive Sector
| Metric | CELH | Sector median | Relative |
|---|---|---|---|
| PE | 35x | 19x | 82% above |
| PE % | 11 | 18 | 7 pts below |
CELH is trading at 35x earnings, a 82% premium to the Consumer Defensive sector's median of 19x.
MKC PE vs Consumer Defensive Sector
| Metric | MKC | Sector median | Relative |
|---|---|---|---|
| PE | 8.4x | 19x | 57% below |
| PE % | 4 | 18 | 14 pts below |
MKC has the edge over CELH on valuation relative to its sector.
CELH Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $29.1 | 9.4% above |
| 20 week MA | $29.6 | 7.8% above |
| 50 week MA | $36.1 | 12% below |
| 100 week MA | $38.8 | 18% below |
| 200 week MA | $44.6 | 29% below |
CELH has the edge over MKC on trend strength, trading above more of its moving averages.
MKC Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $46.8 | 0.7% below |
| 20 week MA | $50.2 | 7.5% below |
| 50 week MA | $54.9 | 15% below |
| 100 week MA | $64.0 | 28% below |
| 200 week MA | $70.1 | 34% below |
MKC is in a downtrend: it's below all five of its weekly moving averages, and 34% below its 200-week average.
CELH Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $1.58 | $14.7 | +832% |
| 2021 | $14.7 | $24.9 | +69% |
| 2022 | $24.9 | $35.6 | +43% |
| 2023 | $35.6 | $54.5 | +53% |
| 2024 | $54.5 | $26.5 | -51% |
| 2025 | $26.5 | $45.6 | +72% |
| 2026 YTD | $45.6 | $31.9 | -30% |
CELH has the edge over MKC on returns for 2026, with the stronger performance.
MKC Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $85.9 | $93.5 | +8.8% |
| 2021 | $93.5 | $93.0 | -0.5% |
| 2022 | $93.0 | $84.2 | -9.5% |
| 2023 | $84.2 | $68.4 | -19% |
| 2024 | $68.4 | $77.1 | +13% |
| 2025 | $77.1 | $68.9 | -11% |
| 2026 YTD | $68.9 | $46.4 | -33% |
MKC has finished lower in four of the last six years. It's down 33% so far in 2026.