CELH

Celsius Holdings, Inc.

72
Fundamentals87/ 100
Valuation70/ 100
Upside potential73/ 100
Risk potential26/ 100

CELH has the edge over KHC overall, supported by stronger valuation and stronger modeled upside.

KHC

The Kraft Heinz Company

50
Fundamentals69/ 100
Valuation50/ 100
Upside potential54/ 100
Risk potential16/ 100

KHC has lower modeled downside risk, despite its lower overall score.

CELH Fundamentals

MetricStatus
Healthy
Strong
Stable
Strong

CELH's revenue, profitability and balance sheet are currently healthy, and its cash flow is stable.

KHC Fundamentals

MetricStatus
Stable
Under pressure
Healthy
Weak

KHC's cash flow is currently healthy, and its revenue is stable, but its profitability and balance sheet are under pressure.

CELH PE Valuation

CHEAPFAIREXPENSIVE318x636x954x1272x
CHEAPFAIREXPENSIVE318x636x954x1272x
LevelPEPriceVs current
Forward21x$31.89—
Current35x$31.89—
Cheap40x$35.95+13%
Fair141x$127+299%
Expensive650x$585+1735%

Historical ranges are pointers, not guarantees.

CELH's PE is in its cheap range at 35x. If earnings grow as analysts expect, today's price would be 21x next year's earnings.

KHC PE Valuation

KHC has no meaningful PE right now: it lost money over the past year.

CELH Forward outlook

MetricOutlook
Strongly improving
Strong growth
Growth
Improving
Limited
Low

CELH has the edge over KHC on the outlook, with more favorable earnings and revenue expectations.

KHC Forward outlook

MetricOutlook
--
Decline
Stable
Weakening
Limited
Moderate

Analysts expect KHC's earnings and profitability to decline, with its revenue holding steady.

CELH Risk to reward

ScenarioChangePrice
Upside+69%$54.01
Downside-25%$23.76

Calculated from the latest close: $31.89 on Nov 12.

CELH has a better modeled risk to reward balance than KHC, with more potential upside relative to its potential downside.

KHC Risk to reward

ScenarioChangePrice
Upside+19%$29.09
Downside-16%$20.60

Calculated from the latest close: $24.48 on Nov 12.

KHC trails CELH on modeled risk to reward, with less potential upside relative to its potential downside.

CELH Earnings Per Share

Q4 2023: $0.77Q1 2024: $0.91Q2 2024: $1.01Q3 2024: $0.72Q4 2024: $0.45Q1 2025: $0.33Q2 2025: $0.38Q3 2025: $0.11Q4 2025: $0.25Q1 2026: $0.43Q2 2026: $0.24Q3 2026: $0.90Forward: $1.53
Q4 2023: $0.77Q1 2024: $0.91Q2 2024: $1.01Q3 2024: $0.72Q4 2024: $0.45Q1 2025: $0.33Q2 2025: $0.38Q3 2025: $0.11Q4 2025: $0.25Q1 2026: $0.43Q2 2026: $0.24Q3 2026: $0.90Forward: $1.53
QuarterTTM EPSYoY
Forward$1.53+70%
Q3 2026$0.90+718%
Q2 2026$0.24-37%
Q1 2026$0.43+30%
Q4 2025$0.25-44%
Q3 2025$0.11-85%
Q2 2025$0.38-62%
Q1 2025$0.33-64%
Q4 2024$0.45-42%

CELH has the edge over KHC on earnings quality, reporting a profit while its opponent remains loss making.

KHC Earnings Per Share

Q4 2023: $2.31Q1 2024: $2.29Q2 2024: $1.56Q3 2024: $1.11Q4 2024: $2.26Q1 2025: $2.19Q2 2025: $-4.49Q3 2025: $-3.73Q4 2025: $-4.93Q1 2026: $-4.85Q2 2026: $-2.85Q3 2026: $-2.91Forward: $1.97
Q4 2023: $2.31Q1 2024: $2.29Q2 2024: $1.56Q3 2024: $1.11Q4 2024: $2.26Q1 2025: $2.19Q2 2025: $-4.49Q3 2025: $-3.73Q4 2025: $-4.93Q1 2026: $-4.85Q2 2026: $-2.85Q3 2026: $-2.91Forward: $1.97
QuarterTTM EPSYoY
Forward$1.97—
Q3 2026-$2.91+$0.82
Q2 2026-$2.85+$1.64
Q1 2026-$4.85-321%
Q4 2025-$4.93-318%
Q3 2025-$3.73-436%
Q2 2025-$4.49-388%
Q1 2025$2.19-4.4%
Q4 2024$2.26-2.2%

KHC lost $2.91 per share over the past year, a smaller loss than the year before.

CELH Quarterly Revenue

Q4 2023: $347MQ1 2024: $356MQ2 2024: $402MQ3 2024: $266MQ4 2024: $332MQ1 2025: $329MQ2 2025: $739MQ3 2025: $725MQ4 2025: $722MQ1 2026: $783MQ2 2026: $818MQ3 2026: $847M
Q4 2023: $347MQ1 2024: $356MQ2 2024: $402MQ3 2024: $266MQ4 2024: $332MQ1 2025: $329MQ2 2025: $739MQ3 2025: $725MQ4 2025: $722MQ1 2026: $783MQ2 2026: $818MQ3 2026: $847M
QuarterRevenueYoY
Q3 2026$847.2M+17%
Q2 2026$817.9M+11%
Q1 2026$782.6M+138%
Q4 2025$721.6M+117%
Q3 2025$725.1M+173%
Q2 2025$739.3M+84%
Q1 2025$329.3M-7.4%
Q4 2024$332.2M-4.4%

CELH has the edge over KHC on sales, with more consistent year-over-year improvement.

KHC Quarterly Revenue

Q4 2023: $6.9BQ1 2024: $6.4BQ2 2024: $6.5BQ3 2024: $6.4BQ4 2024: $6.6BQ1 2025: $6BQ2 2025: $6.4BQ3 2025: $6.2BQ4 2025: $6.4BQ1 2026: $6BQ2 2026: $6.3BQ3 2026: $6.1B
Q4 2023: $6.9BQ1 2024: $6.4BQ2 2024: $6.5BQ3 2024: $6.4BQ4 2024: $6.6BQ1 2025: $6BQ2 2025: $6.4BQ3 2025: $6.2BQ4 2025: $6.4BQ1 2026: $6BQ2 2026: $6.3BQ3 2026: $6.1B
QuarterRevenueYoY
Q3 2026$6.1B-2%
Q2 2026$6.3B-1.4%
Q1 2026$6B+0.8%
Q4 2025$6.4B-3.4%
Q3 2025$6.2B-2.3%
Q2 2025$6.4B-1.9%
Q1 2025$6B-6.4%
Q4 2024$6.6B-4.1%

KHC's revenue fell from its 2022 peak and has held roughly level since: $6.1B last quarter, down 2% from the same quarter a year ago.

CELH Free Cash Flow

Q4 2023: $426,000Q1 2024: $130MQ2 2024: $30MQ3 2024: $9MQ4 2024: $70MQ1 2025: $96MQ2 2025: $35MQ3 2025: $321MQ4 2025: −$130MQ1 2026: $66MQ2 2026: $205MQ3 2026: $128M
Q4 2023: $426,000Q1 2024: $130MQ2 2024: $30MQ3 2024: $9MQ4 2024: $70MQ1 2025: $96MQ2 2025: $35MQ3 2025: $321MQ4 2025: −$130MQ1 2026: $66MQ2 2026: $205MQ3 2026: $128M
QuarterFree cash flowYoY
Q3 2026$127.7M-60%
Q2 2026$205.5M+479%
Q1 2026$65.8M-32%
Q4 2025-$130M-285%
Q3 2025$321.5M+3599%
Q2 2025$35.5M+17%
Q1 2025$96.4M-26%
Q4 2024$70.3M+16394%

CELH still generates free cash flow, though less than at its 2025 peak: $269M over the past year.

KHC Free Cash Flow

Q4 2023: $1.1BQ1 2024: $477MQ2 2024: $693MQ3 2024: $849MQ4 2024: $1.1BQ1 2025: $482MQ2 2025: $1BQ3 2025: $986MQ4 2025: $1.2BQ1 2026: $766MQ2 2026: $893MQ3 2026: $702M
Q4 2023: $1.1BQ1 2024: $477MQ2 2024: $693MQ3 2024: $849MQ4 2024: $1.1BQ1 2025: $482MQ2 2025: $1BQ3 2025: $986MQ4 2025: $1.2BQ1 2026: $766MQ2 2026: $893MQ3 2026: $702M
QuarterFree cash flowYoY
Q3 2026$702M-29%
Q2 2026$893M-13%
Q1 2026$766M+59%
Q4 2025$1.2B+2.6%
Q3 2025$986M+16%
Q2 2025$1B+47%
Q1 2025$482M+1%
Q4 2024$1.1B+1.7%

KHC has the edge over CELH on cash flow, with more consistent year-over-year improvement.

CELH Total Shares

Q4 2023: 237MQ1 2024: 238MQ2 2024: 238MQ3 2024: 234MQ4 2024: 237MQ1 2025: 237MQ2 2025: 260MQ3 2025: 258MQ4 2025: 255MQ1 2026: 260MQ2 2026: 257MQ3 2026: 255M
Q4 2023: 237MQ1 2024: 238MQ2 2024: 238MQ3 2024: 234MQ4 2024: 237MQ1 2025: 237MQ2 2025: 260MQ3 2025: 258MQ4 2025: 255MQ1 2026: 260MQ2 2026: 257MQ3 2026: 255M
PeriodChange %Net change
Quarterly-0.8%-2M shares
1 year-1.1%-2.9M shares
3 years+7.4%+17.6M shares
5 years+8.3%+19.5M shares
Available history+32%+62.4M shares

CELH has the edge over KHC on shareholder dilution, with a more favorable share count trend.

KHC Total Shares

Q4 2023: 1.2BQ1 2024: 1.2BQ2 2024: 1.2BQ3 2024: 1.2BQ4 2024: 1.2BQ1 2025: 1.2BQ2 2025: 1.2BQ3 2025: 1.2BQ4 2025: 1.2BQ1 2026: 1.2BQ2 2026: 1.2BQ3 2026: 1.2B
Q4 2023: 1.2BQ1 2024: 1.2BQ2 2024: 1.2BQ3 2024: 1.2BQ4 2024: 1.2BQ1 2025: 1.2BQ2 2025: 1.2BQ3 2025: 1.2BQ4 2025: 1.2BQ1 2026: 1.2BQ2 2026: 1.2BQ3 2026: 1.2B
PeriodChange %Net change
Quarterly+0.5%+6M shares
1 year+0.5%+6M shares
3 years-3.5%-43M shares
5 years-3.6%-44M shares
Available history-2.6%-32M shares

KHC has 1.2B diluted shares, up 0.5% from a year ago.

CELH Net Leverage

Q4 2023: -2.8xQ1 2024: -2.9xQ2 2024: -2.7xQ3 2024: -3.8xQ4 2024: -5.5xQ1 2025: -7.3xQ2 2025: 1.4xQ3 2025: 0.5xQ4 2025: 1.6xQ1 2026: 0.5xQ2 2026: 0.2xQ3 2026: -0.1x
Q4 2023: -2.8xQ1 2024: -2.9xQ2 2024: -2.7xQ3 2024: -3.8xQ4 2024: -5.5xQ1 2025: -7.3xQ2 2025: 1.4xQ3 2025: 0.5xQ4 2025: 1.6xQ1 2026: 0.5xQ2 2026: 0.2xQ3 2026: -0.1x
QuarterNet LeverageStatus
Q3 2026-0.1xNet Cash
Q2 20260.2xVery low
Q1 20260.5xVery low
Q4 20251.6xHealthy
Q3 20250.5xVery low
Q2 20251.4xHealthy
Q1 2025-7.3xNet Cash
Q4 2024-5.5xNet Cash

CELH has more cash than debt.

KHC Net Leverage

Q4 2023: 3.4xQ1 2024: 3.4xQ2 2024: 4.0xQ3 2024: 4.7xQ4 2024: 7.0xQ1 2025: 7.7x
Q4 2023: 3.4xQ1 2024: 3.4xQ2 2024: 4.0xQ3 2024: 4.7xQ4 2024: 7.0xQ1 2025: 7.7x
QuarterNet LeverageStatus
Q1 20257.7xHigh
Q4 20247.0xHigh
Q3 20244.7xHigh
Q2 20244.0xElevated
Q1 20243.4xElevated
Q4 20233.4xElevated
Q3 20233.5xElevated
Q2 20233.5xElevated

KHC's net debt is about 7.7 years of its operating earnings (EBITDA), up from 3.4 years a year ago.

CELH Weekly Momentum

MetricValueStatus
RSI51.3Neutral
Stochastic56.8Neutral

CELH's weekly RSI is 51 (neutral) and its Stochastic is 57 (neutral).

KHC Weekly Momentum

MetricValueStatus
RSI51.3Neutral
Stochastic50.9Neutral

KHC's weekly RSI is 51 (neutral) and its Stochastic is 51 (neutral).

CELH PE vs Consumer Defensive Sector

MetricCELHSector medianRelative
PE35x19x82% above
PE %11187 pts below

CELH is trading at 35x earnings, a 82% premium to the Consumer Defensive sector's median of 19x.

KHC PE vs Consumer Defensive Sector

MetricKHCSector medianRelative
PEN/A19x—

KHC has no meaningful PE right now: it lost money over the past year.

CELH Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$29.19.4% above
20 week MA$29.67.8% above
50 week MA$36.112% below
100 week MA$38.818% below
200 week MA$44.629% below

CELH has bounced recently, but its long-term trend is still down: it's above its 8- and 20-week averages, but 29% below its 200-week average.

KHC Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$23.83.1% above
20 week MA$24.70.8% below
50 week MA$24.02% above
100 week MA$25.95.6% below
200 week MA$30.820% below

KHC's trend is mixed: it's above two of its five weekly moving averages, and 20% below its 200-week average.

CELH Yearly ROI

YearStart priceEnd priceROI
2020$1.58$14.7+832%
2021$14.7$24.9+69%
2022$24.9$35.6+43%
2023$35.6$54.5+53%
2024$54.5$26.5-51%
2025$26.5$45.6+72%
2026 YTD$45.6$31.9-30%

CELH's yearly returns have swung widely, from +832% in 2020 to −51% in 2024. It's down 30% so far in 2026.

KHC Yearly ROI

YearStart priceEnd priceROI
2020$31.6$35.0+11%
2021$35.0$35.3+0.8%
2022$35.3$40.5+15%
2023$40.5$37.0-8.7%
2024$37.0$30.7-17%
2025$30.7$24.1-21%
2026 YTD$24.1$24.5+1.5%

KHC has the edge over CELH on returns for 2026, with the stronger performance.

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