CELH

Celsius Holdings, Inc.

72
Fundamentals87/ 100
Valuation70/ 100
Upside potential73/ 100
Risk potential26/ 100

CELH has the edge over FMX overall, supported by stronger valuation and stronger fundamentals.

FMX

Fomento Económico Mexicano, S.A.B. de C.V.

60
Fundamentals67/ 100
Valuation39/ 100
Upside potential60/ 100
Risk potential12/ 100

FMX has lower modeled downside risk, despite its lower overall score.

CELH Fundamentals

MetricStatus
Healthy
Strong
Stable
Strong

CELH's revenue, profitability and balance sheet are currently healthy, and its cash flow is stable.

FMX Fundamentals

MetricStatus
Healthy
Strong
Healthy
Healthy

FMX's revenue, profitability, cash flow and balance sheet are all currently healthy.

CELH PE Valuation

CHEAPFAIREXPENSIVE318x636x954x1272x
CHEAPFAIREXPENSIVE318x636x954x1272x
LevelPEPriceVs current
Forward21x$31.89—
Current35x$31.89—
Cheap40x$35.95+13%
Fair141x$127+299%
Expensive650x$585+1735%

Historical ranges are pointers, not guarantees.

CELH has the edge over FMX in the historical PE scenario, which offers more potential upside but is not a forecast.

FMX PE Valuation

CHEAPFAIREXPENSIVE7.7x15x23x31x
CHEAPFAIREXPENSIVE7.7x15x23x31x
LevelPEPriceVs current
Cheap11x$61.68-53%
Fair20x$111-15%
Expensive23x$132+0.7%
Current23x$131—

Historical ranges are pointers, not guarantees.

FMX's PE is in its expensive range at 23x.

CELH Forward outlook

MetricOutlook
Strongly improving
Strong growth
Growth
Improving
Limited
Low

Analysts expect earnings and revenue growth for CELH, with profitability improving. However, they disagree widely on these estimates.

FMX Forward outlook

MetricOutlook
--
Growth
Growth
Improving
Limited
High

Analysts expect earnings and revenue growth for FMX, with profitability improving.

CELH Risk to reward

ScenarioChangePrice
Upside+69%$54.01
Downside-25%$23.76

Calculated from the latest close: $31.89 on Nov 12.

CELH has a better modeled risk to reward balance than FMX, with more potential upside relative to its potential downside.

FMX Risk to reward

ScenarioChangePrice
Upside+18%$154.82
Downside-12%$114.82

Calculated from the latest close: $130.72 on Nov 12.

FMX trails CELH on modeled risk to reward, with less potential upside relative to its potential downside.

CELH Earnings Per Share

Q4 2023: $0.77Q1 2024: $0.91Q2 2024: $1.01Q3 2024: $0.72Q4 2024: $0.45Q1 2025: $0.33Q2 2025: $0.38Q3 2025: $0.11Q4 2025: $0.25Q1 2026: $0.43Q2 2026: $0.24Q3 2026: $0.90Forward: $1.53
Q4 2023: $0.77Q1 2024: $0.91Q2 2024: $1.01Q3 2024: $0.72Q4 2024: $0.45Q1 2025: $0.33Q2 2025: $0.38Q3 2025: $0.11Q4 2025: $0.25Q1 2026: $0.43Q2 2026: $0.24Q3 2026: $0.90Forward: $1.53
QuarterTTM EPSYoY
Forward$1.53+70%
Q3 2026$0.90+718%
Q2 2026$0.24-37%
Q1 2026$0.43+30%
Q4 2025$0.25-44%
Q3 2025$0.11-85%
Q2 2025$0.38-62%
Q1 2025$0.33-64%
Q4 2024$0.45-42%

CELH earned $0.90 per share over the past year, about eight times what it earned the year before.

FMX Earnings Per Share

Q3 2025: $2.03Q3 2026: $5.61
Q3 2025: $2.03Q3 2026: $5.61
QuarterTTM EPSYoY
Q3 2026$5.61+176%

FMX and CELH do not have enough comparable growth data to identify a winner.

CELH Quarterly Revenue

Q4 2023: $347MQ1 2024: $356MQ2 2024: $402MQ3 2024: $266MQ4 2024: $332MQ1 2025: $329MQ2 2025: $739MQ3 2025: $725MQ4 2025: $722MQ1 2026: $783MQ2 2026: $818MQ3 2026: $847M
Q4 2023: $347MQ1 2024: $356MQ2 2024: $402MQ3 2024: $266MQ4 2024: $332MQ1 2025: $329MQ2 2025: $739MQ3 2025: $725MQ4 2025: $722MQ1 2026: $783MQ2 2026: $818MQ3 2026: $847M
QuarterRevenueYoY
Q3 2026$847.2M+17%
Q2 2026$817.9M+11%
Q1 2026$782.6M+138%
Q4 2025$721.6M+117%
Q3 2025$725.1M+173%
Q2 2025$739.3M+84%
Q1 2025$329.3M-7.4%
Q4 2024$332.2M-4.4%

CELH has the edge over FMX on sales, with stronger typical year-over-year growth.

FMX Quarterly Revenue

Q1 2016: $85.9BQ2 2016: $94.5BQ4 2024: $10BQ1 2025: $9.5BQ2 2025: $11.3BQ3 2025: $11.5BQ4 2025: --Q4 2025: $12BQ1 2026: $11.6BQ2 2026: $13.2BQ3 2026: $13.8B
Q1 2016: $85.9BQ2 2016: $94.5BQ4 2024: $10BQ1 2025: $9.5BQ2 2025: $11.3BQ3 2025: $11.5BQ4 2025: --Q4 2025: $12BQ1 2026: $11.6BQ2 2026: $13.2BQ3 2026: $13.8B
QuarterRevenueYoY
Q3 2026$13.8B+20%
Q2 2026$13.2B+17%
Q1 2026$11.6B+23%
Q4 2025$12B+20%

FMX's revenue is recovering but still below its 2016 peak: $13.8B last quarter, up 20% from the same quarter a year ago.

CELH Free Cash Flow

Q4 2023: $426,000Q1 2024: $130MQ2 2024: $30MQ3 2024: $9MQ4 2024: $70MQ1 2025: $96MQ2 2025: $35MQ3 2025: $321MQ4 2025: −$130MQ1 2026: $66MQ2 2026: $205MQ3 2026: $128M
Q4 2023: $426,000Q1 2024: $130MQ2 2024: $30MQ3 2024: $9MQ4 2024: $70MQ1 2025: $96MQ2 2025: $35MQ3 2025: $321MQ4 2025: −$130MQ1 2026: $66MQ2 2026: $205MQ3 2026: $128M
QuarterFree cash flowYoY
Q3 2026$127.7M-60%
Q2 2026$205.5M+479%
Q1 2026$65.8M-32%
Q4 2025-$130M-285%
Q3 2025$321.5M+3599%
Q2 2025$35.5M+17%
Q1 2025$96.4M-26%
Q4 2024$70.3M+16394%

CELH still generates free cash flow, though less than at its 2025 peak: $269M over the past year.

FMX Free Cash Flow

Q1 2016: --Q2 2016: $7.2BQ4 2024: $636MQ1 2025: −$99MQ2 2025: $478MQ3 2025: $24MQ4 2025: --Q4 2025: $1.2BQ1 2026: $842MQ2 2026: $1.4BQ3 2026: --
Q1 2016: --Q2 2016: $7.2BQ4 2024: $636MQ1 2025: −$99MQ2 2025: $478MQ3 2025: $24MQ4 2025: --Q4 2025: $1.2BQ1 2026: $842MQ2 2026: $1.4BQ3 2026: --
QuarterFree cash flowYoY
Q2 2026$1.4B+202%
Q1 2026$841.5M+$940.2M
Q4 2025$1.2B+90%

FMX has the edge over CELH in the latest year-over-year cash flow comparison.

CELH Total Shares

Q4 2023: 237MQ1 2024: 238MQ2 2024: 238MQ3 2024: 234MQ4 2024: 237MQ1 2025: 237MQ2 2025: 260MQ3 2025: 258MQ4 2025: 255MQ1 2026: 260MQ2 2026: 257MQ3 2026: 255M
Q4 2023: 237MQ1 2024: 238MQ2 2024: 238MQ3 2024: 234MQ4 2024: 237MQ1 2025: 237MQ2 2025: 260MQ3 2025: 258MQ4 2025: 255MQ1 2026: 260MQ2 2026: 257MQ3 2026: 255M
PeriodChange %Net change
Quarterly-0.8%-2M shares
1 year-1.1%-2.9M shares
3 years+7.4%+17.6M shares
5 years+8.3%+19.5M shares
Available history+32%+62.4M shares

CELH has the edge over FMX on shareholder dilution, with a more favorable share count trend.

FMX Total Shares

Q4 2024: 347MQ1 2025: 347MQ2 2025: 347MQ3 2025: 335MQ4 2025: 335MQ1 2026: 335MQ2 2026: 341MQ3 2026: 341M
Q4 2024: 347MQ1 2025: 347MQ2 2025: 347MQ3 2025: 335MQ4 2025: 335MQ1 2026: 335MQ2 2026: 341MQ3 2026: 341M
PeriodChange %Net change
Quarterly0%--
1 year+1.9%+6.2M shares

FMX has 341M diluted shares, up 1.9% from a year ago.

CELH Net Leverage

Q4 2023: -2.8xQ1 2024: -2.9xQ2 2024: -2.7xQ3 2024: -3.8xQ4 2024: -5.5xQ1 2025: -7.3xQ2 2025: 1.4xQ3 2025: 0.5xQ4 2025: 1.6xQ1 2026: 0.5xQ2 2026: 0.2xQ3 2026: -0.1x
Q4 2023: -2.8xQ1 2024: -2.9xQ2 2024: -2.7xQ3 2024: -3.8xQ4 2024: -5.5xQ1 2025: -7.3xQ2 2025: 1.4xQ3 2025: 0.5xQ4 2025: 1.6xQ1 2026: 0.5xQ2 2026: 0.2xQ3 2026: -0.1x
QuarterNet LeverageStatus
Q3 2026-0.1xNet Cash
Q2 20260.2xVery low
Q1 20260.5xVery low
Q4 20251.6xHealthy
Q3 20250.5xVery low
Q2 20251.4xHealthy
Q1 2025-7.3xNet Cash
Q4 2024-5.5xNet Cash

CELH has the edge over FMX on leverage, with a lower net debt burden relative to earnings.

FMX Net Leverage

Q3 2025: 1.3xQ3 2026: 1.1x
Q3 2025: 1.3xQ3 2026: 1.1x
QuarterNet LeverageStatus
Q3 20261.1xHealthy
Q3 20251.3xHealthy

FMX's net debt is about 1.1 years of its operating earnings (EBITDA).

CELH Weekly Momentum

MetricValueStatus
RSI51.3Neutral
Stochastic56.8Neutral

CELH's weekly RSI is 51 (neutral) and its Stochastic is 57 (neutral).

FMX Weekly Momentum

MetricValueStatus
RSI62.4Neutral
Stochastic73.7Neutral

FMX's weekly RSI is 62 (neutral) and its Stochastic is 74 (neutral).

CELH PE vs Consumer Defensive Sector

MetricCELHSector medianRelative
PE35x19x82% above
PE %11187 pts below

CELH is trading at 35x earnings, a 82% premium to the Consumer Defensive sector's median of 19x.

FMX PE vs Consumer Defensive Sector

MetricFMXSector medianRelative
PE23x19x20% above
PE %811863 pts above

FMX has the edge over CELH on valuation relative to its sector.

CELH Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$29.19.4% above
20 week MA$29.67.8% above
50 week MA$36.112% below
100 week MA$38.818% below
200 week MA$44.629% below

CELH has bounced recently, but its long-term trend is still down: it's above its 8- and 20-week averages, but 29% below its 200-week average.

FMX Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$124.55% above
20 week MA$123.75.6% above
50 week MA$117.012% above
100 week MA$106.123% above
200 week MA$107.721% above

FMX has the edge over CELH on trend strength, trading above more of its moving averages.

CELH Yearly ROI

YearStart priceEnd priceROI
2020$1.58$14.7+832%
2021$14.7$24.9+69%
2022$24.9$35.6+43%
2023$35.6$54.5+53%
2024$54.5$26.5-51%
2025$26.5$45.6+72%
2026 YTD$45.6$31.9-30%

CELH's yearly returns have swung widely, from +832% in 2020 to −51% in 2024. It's down 30% so far in 2026.

FMX Yearly ROI

YearStart priceEnd priceROI
2020$94.7$74.6-21%
2021$74.6$75.4+1%
2022$75.4$79.9+6.1%
2023$79.9$130.4+63%
2024$130.4$87.3-33%
2025$87.3$103.2+18%
2026 YTD$103.2$130.7+27%

FMX has the edge over CELH on returns for 2026, with the stronger performance.

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