BKNG
Booking Holdings Inc.
BKNG has the edge over EBAY overall, supported by stronger valuation and stronger modeled upside.
EBAY
eBay Inc.
EBAY's outlook is improving despite an expensive valuation.
BKNG Fundamentals
| Metric | Status |
|---|---|
| Stable | |
| Strong | |
| Strong | |
| Healthy |
BKNG's profitability, cash flow and balance sheet are currently healthy, and its revenue is stable.
EBAY Fundamentals
| Metric | Status |
|---|---|
| Healthy | |
| Healthy | |
| Strong | |
| Stable |
EBAY's revenue, profitability and cash flow are currently healthy, and its balance sheet is stable.
BKNG PE Valuation
| Level | PE | Price | Vs current |
|---|---|---|---|
| Forward | 14x | $161 | — |
| Current | 17x | $161 | — |
| Cheap | 23x | $212 | +32% |
| Fair | 32x | $294 | +82% |
| Expensive | 128x | $1,188 | +637% |
Historical ranges are pointers, not guarantees.
BKNG has the edge over EBAY in the historical PE scenario, which offers more potential upside but is not a forecast.
EBAY PE Valuation
| Level | PE | Price | Vs current |
|---|---|---|---|
| Cheap | 6.9x | $31.50 | -74% |
| Fair | 16x | $71.96 | -40% |
| Forward | 18x | $120 | — |
| Expensive | 22x | $99.04 | -18% |
| Current | 26x | $120 | — |
Historical ranges are pointers, not guarantees.
EBAY's PE is in its expensive range at 26x. If earnings grow as analysts expect, today's price would be 18x next year's earnings.
BKNG Forward outlook
| Metric | Outlook |
|---|---|
| Strongly improving | |
| Growth | |
| Growth | |
| Strongly improving | |
| Moderate | |
| Moderate |
BKNG has the edge over EBAY on the outlook, with more favorable profitability expectations.
EBAY Forward outlook
| Metric | Outlook |
|---|---|
| Strongly improving | |
| Growth | |
| Growth | |
| Stable | |
| Moderate | |
| Moderate |
Analysts expect earnings and revenue growth for EBAY, with profitability holding steady.
BKNG Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Forward | $11.78 | +27% |
| Q3 2026 | $9.25 | +51% |
| Q2 2026 | $9.01 | +57% |
| Q1 2026 | $7.58 | +18% |
| Q4 2025 | $6.62 | -4.2% |
| Q3 2025 | $6.14 | +4.6% |
| Q2 2025 | $5.74 | +0.9% |
| Q1 2025 | $6.42 | +21% |
| Q4 2024 | $6.91 | +47% |
BKNG has the edge over EBAY on earnings, with more consistent year-over-year improvement.
EBAY Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Forward | $6.63 | +45% |
| Q3 2026 | $4.57 | +0.4% |
| Q2 2026 | $4.82 | +7.3% |
| Q1 2026 | $4.40 | +6% |
| Q4 2025 | $4.34 | +10% |
| Q3 2025 | $4.55 | +15% |
| Q2 2025 | $4.49 | -12% |
| Q1 2025 | $4.15 | -17% |
| Q4 2024 | $3.94 | -24% |
EBAY's earnings per share have fallen from their peak: $4.57 over the past year, against $20.25 in late 2021.
BKNG Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q3 2026 | $8.9B | -1.3% |
| Q2 2026 | $7.4B | +8.1% |
| Q1 2026 | $5.5B | +16% |
| Q4 2025 | $6.3B | +16% |
| Q3 2025 | $9B | +13% |
| Q2 2025 | $6.8B | +16% |
| Q1 2025 | $4.8B | +7.9% |
| Q4 2024 | $5.5B | +14% |
BKNG's revenue is growing: $8.9B last quarter, down 1.3% from the same quarter a year ago.
| Quarter | Margin | YoY |
|---|---|---|
| Q3 2026 | 38% | -0.2 points |
| Q2 2026 | 34% | +0.9 points |
| Q1 2026 | 23% | +0.7 points |
| Q4 2025 | 32% | +0.4 points |
| Q3 2025 | 39% | -1.1 points |
| Q2 2025 | 33% | +1.4 points |
| Q1 2025 | 22% | +4.4 points |
| Q4 2024 | 32% | +19 points |
BKNG has the edge over EBAY on profitability, with a higher operating margin.
EBAY Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q3 2026 | $3.2B | +14% |
| Q2 2026 | $3.1B | +15% |
| Q1 2026 | $3.1B | +19% |
| Q4 2025 | $3B | +15% |
| Q3 2025 | $2.8B | +9.5% |
| Q2 2025 | $2.7B | +6.1% |
| Q1 2025 | $2.6B | +1.1% |
| Q4 2024 | $2.6B | +0.7% |
EBAY's revenue has grown year over year for 15 quarters in a row: $3.2B last quarter, up 14% from the same quarter a year ago.
| Quarter | Margin | YoY |
|---|---|---|
| Q3 2026 | 19% | -1.2 points |
| Q2 2026 | 22% | +3.8 points |
| Q1 2026 | 20% | -4 points |
| Q4 2025 | 20% | -0.8 points |
| Q3 2025 | 20% | -2.7 points |
| Q2 2025 | 18% | -3.6 points |
| Q1 2025 | 24% | -0.9 points |
| Q4 2024 | 21% | +5.1 points |
EBAY's operating margin was 19% last quarter, down 1.2 points from the same quarter a year ago.
BKNG Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q3 2026 | $1.1B | -22% |
| Q2 2026 | $3.6B | +16% |
| Q1 2026 | $3.1B | -1.7% |
| Q4 2025 | $1.4B | +120% |
| Q3 2025 | $1.4B | -40% |
| Q2 2025 | $3.1B | +32% |
| Q1 2025 | $3.2B | +23% |
| Q4 2024 | $645M | -48% |
BKNG generated $9.2B in free cash flow over the past year, up 11% from the year before.
EBAY Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q3 2026 | $749M | -6.7% |
| Q2 2026 | $300M | +$741M |
| Q1 2026 | $897M | +39% |
| Q4 2025 | $466M | -17% |
| Q3 2025 | $803M | +24% |
| Q2 2025 | -$441M | -259% |
| Q1 2025 | $644M | +36% |
| Q4 2024 | $560M | +$564M |
EBAY has the edge over BKNG on cash flow, with more consistent year-over-year improvement.
BKNG Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | -2.2% | -17M shares |
| 1 year | -7.5% | -61M shares |
| 3 years | -16% | -147M shares |
| 5 years | -27% | -281M shares |
| Available history | -31% | -335M shares |
BKNG has the edge over EBAY on shareholder dilution, with a more favorable share count trend.
| Quarter | Spent |
|---|---|
| Q3 2026 | $2.1B |
| Q2 2026 | $4B |
| Q1 2026 | $3.8B |
| Q4 2025 | $2.1B |
| Q3 2025 | $653M |
| Q2 2025 | $1.5B |
| Q1 2025 | $2.2B |
| Q4 2024 | $1.2B |
BKNG spent $12B buying back its own shares over the past year, up 117% from the year before.
EBAY Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | -0.4% | -2M shares |
| 1 year | -3% | -14M shares |
| 3 years | -15% | -79M shares |
| 5 years | -31% | -205M shares |
| Available history | -44% | -359M shares |
EBAY has 453M diluted shares, down 3% from a year ago, with $2.1B in buybacks over the past year.
| Quarter | Spent |
|---|---|
| Q3 2026 | $664M |
| Q2 2026 | $323M |
| Q1 2026 | $486M |
| Q4 2025 | $635M |
| Q3 2025 | $626M |
| Q2 2025 | $624M |
| Q1 2025 | $615M |
| Q4 2024 | $911M |
EBAY spent $2.1B buying back its own shares over the past year, down 24% from the year before.
BKNG Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q3 2026 | 0.4x | Very low |
| Q2 2026 | 0.3x | Very low |
| Q1 2026 | 0.3x | Very low |
| Q4 2025 | 0.2x | Very low |
| Q3 2025 | 0.1x | Very low |
| Q2 2025 | 0.1x | Very low |
| Q1 2025 | 0.1x | Very low |
| Q4 2024 | 0.1x | Very low |
BKNG has the edge over EBAY on leverage, with a lower net debt burden relative to earnings.
EBAY Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q3 2026 | 1.9x | Healthy |
| Q2 2026 | 1.5x | Healthy |
| Q1 2026 | 1.4x | Healthy |
| Q4 2025 | 1.8x | Healthy |
| Q3 2025 | 1.7x | Healthy |
| Q2 2025 | 1.8x | Healthy |
| Q1 2025 | 1.4x | Healthy |
| Q4 2024 | 1.9x | Healthy |
EBAY's net debt is about 1.9 years of its operating earnings (EBITDA), up from 1.7 years a year ago.
BKNG Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 43.1 | Neutral |
| Stochastic | 14.6 | Oversold |
BKNG's weekly RSI is 43 (neutral) and its Stochastic is 15 (oversold).
EBAY Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 61.9 | Neutral |
| Stochastic | 80.0 | Overbought |
EBAY's weekly RSI is 62 (neutral) and its Stochastic is 80 (overbought).
BKNG PE vs Consumer Cyclical Sector
| Metric | BKNG | Sector median | Relative |
|---|---|---|---|
| PE | 17x | 18x | 3.3% below |
| PE % | 4 | 47 | 43 pts below |
BKNG has the edge over EBAY on valuation relative to its sector.
EBAY PE vs Consumer Cyclical Sector
| Metric | EBAY | Sector median | Relative |
|---|---|---|---|
| PE | 26x | 18x | 46% above |
| PE % | 91 | 47 | 44 pts above |
EBAY is trading at 26x earnings, a 46% premium to the Consumer Cyclical sector's median of 18x.
BKNG Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $159.1 | 1.3% above |
| 20 week MA | $178.2 | 9.5% below |
| 50 week MA | $180.8 | 11% below |
| 100 week MA | $193.2 | 17% below |
| 200 week MA | $164.3 | 1.9% below |
BKNG has bounced recently, but its long-term trend is still down: it's above its 8-week average, but 1.9% below its 200-week average.
EBAY Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $116.5 | 3.1% above |
| 20 week MA | $112.4 | 6.9% above |
| 50 week MA | $102.6 | 17% above |
| 100 week MA | $89.8 | 34% above |
| 200 week MA | $69.5 | 73% above |
EBAY has the edge over BKNG on trend strength, trading above more of its moving averages.
BKNG Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $82.9 | $83.5 | +0.8% |
| 2021 | $83.5 | $96.1 | +15% |
| 2022 | $96.1 | $78.9 | -18% |
| 2023 | $78.9 | $141.9 | +80% |
| 2024 | $141.9 | $201.5 | +42% |
| 2025 | $201.5 | $217.6 | +8% |
| 2026 YTD | $217.6 | $161.2 | -26% |
BKNG has finished higher in five of the last six years. It's down 26% so far in 2026.
EBAY Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $36.1 | $50.1 | +39% |
| 2021 | $50.1 | $64.9 | +29% |
| 2022 | $64.9 | $40.2 | -38% |
| 2023 | $40.2 | $43.6 | +8.6% |
| 2024 | $43.6 | $62.8 | +44% |
| 2025 | $62.8 | $85.2 | +36% |
| 2026 YTD | $85.2 | $120.1 | +41% |
EBAY has the edge over BKNG on returns for 2026, with the stronger performance.