BABA

Alibaba Group Holding Limited

53
Fundamentals36/ 100
Valuation50/ 100
Upside potential58/ 100
Risk potential23/ 100

BABA's outlook is improving, though it still trails on the overall score.

WWW

Wolverine World Wide, Inc.

73
Fundamentals75/ 100
Valuation73/ 100
Upside potential68/ 100
Risk potential22/ 100

WWW has the edge over BABA overall, supported by stronger fundamentals and stronger valuation.

BABA Fundamentals

MetricStatus
Stable
Under pressure
Weak
Healthy

BABA's balance sheet is currently healthy, and its revenue is stable, but its profitability and cash flow are under pressure.

WWW Fundamentals

MetricStatus
Stable
Strong
Healthy
Healthy

WWW's profitability, cash flow and balance sheet are currently healthy, and its revenue is stable.

BABA PE Valuation

CHEAPFAIREXPENSIVE9.3x19x28x37x
CHEAPFAIREXPENSIVE9.3x19x28x37x
LevelPEPriceVs current
Cheap16x$69.66-26%
Fair20x$86.59-8.2%
Current21x$94.36—
Expensive26x$115+22%

Historical ranges are pointers, not guarantees.

BABA has the edge over WWW in the historical PE scenario, which offers more potential upside but is not a forecast.

WWW PE Valuation

CHEAPFAIREXPENSIVE22x44x66x88x
CHEAPFAIREXPENSIVE22x44x66x88x
LevelPEPriceVs current
Current13x$22.87—
Forward13x$22.87—
Cheap14x$24.10+5.4%
Fair18x$31.79+39%
Expensive37x$65.18+185%

Historical ranges are pointers, not guarantees.

WWW's PE is in its cheap range at 13.0x. On analysts' estimates for next year's earnings, today's price would be 12.7x.

BABA Forward outlook

MetricOutlook
--
Strong growth
Growth
Strongly improving
Limited
Low

Analysts expect earnings and revenue growth for BABA, with profitability improving. However, they disagree widely on these estimates.

WWW Forward outlook

MetricOutlook
Stable
Strong growth
Growth
Improving
Limited
High

Analysts expect earnings and revenue growth for WWW, with profitability improving.

BABA Risk to reward

ScenarioChangePrice
Upside+33%$125.09
Downside-23%$72.35

Calculated from the latest close: $94.36 on Nov 12.

BABA trails WWW on modeled risk to reward, with less potential upside and more potential downside.

WWW Risk to reward

ScenarioChangePrice
Upside+47%$33.54
Downside-22%$17.91

Calculated from the latest close: $22.87 on Nov 12.

WWW has a better modeled risk to reward balance than BABA, with more potential upside and less potential downside.

BABA Earnings Per Share

Q3 2023: $8.12Q4 2023: $6.04Q1 2024: $4.71Q2 2024: $4.29Q3 2024: $5.26Q4 2024: $7.47Q1 2025: $8.06Q2 2025: $9.27Q3 2025: $7.85Q4 2025: $5.79Q1 2026: $6.57Q2 2026: $4.42
Q3 2023: $8.12Q4 2023: $6.04Q1 2024: $4.71Q2 2024: $4.29Q3 2024: $5.26Q4 2024: $7.47Q1 2025: $8.06Q2 2025: $9.27Q3 2025: $7.85Q4 2025: $5.79Q1 2026: $6.57Q2 2026: $4.42
QuarterTTM EPSYoY
Q2 2026$4.42-52%
Q1 2026$6.57-18%
Q4 2025$5.79-22%
Q3 2025$7.85+49%
Q2 2025$9.27+116%
Q1 2025$8.06+71%
Q4 2024$7.47+24%
Q3 2024$5.26-35%

BABA's earnings per share have fallen from their peak: $4.42 over the past year, against $9.27 in mid-2025. Its recent earnings include one-off gains.

WWW Earnings Per Share

Q4 2023: $-0.51Q1 2024: $-0.93Q2 2024: $-1.06Q3 2024: $-0.89Q4 2024: $0.58Q1 2025: $0.90Q2 2025: $1.05Q3 2025: $1.07Q1 2026: $1.12Q2 2026: $1.23Q3 2026: $1.28Q4 2026: $1.76Forward: $1.80
Q4 2023: $-0.51Q1 2024: $-0.93Q2 2024: $-1.06Q3 2024: $-0.89Q4 2024: $0.58Q1 2025: $0.90Q2 2025: $1.05Q3 2025: $1.07Q1 2026: $1.12Q2 2026: $1.23Q3 2026: $1.28Q4 2026: $1.76Forward: $1.80
QuarterTTM EPSYoY
Forward$1.80+2.3%
Q3 2026$1.76+64%
Q2 2026$1.28+22%
Q1 2026$1.23+37%
Q4 2025$1.12+93%
Q3 2025$1.07+$1.96
Q2 2025$1.05+$2.11
Q1 2025$0.90+$1.83
Q4 2024$0.58+$1.09

WWW has the edge over BABA on earnings, with more consistent year-over-year improvement.

BABA Quarterly Revenue

Q3 2023: $33.7BQ4 2023: $39.1BQ1 2024: $33.3BQ2 2024: $36.5BQ3 2024: $35.5BQ4 2024: $42BQ1 2025: $35.5BQ2 2025: $37.2BQ3 2025: $37.2BQ4 2025: $42.7BQ1 2026: $36.5BQ2 2026: $40.2B
Q3 2023: $33.7BQ4 2023: $39.1BQ1 2024: $33.3BQ2 2024: $36.5BQ3 2024: $35.5BQ4 2024: $42BQ1 2025: $35.5BQ2 2025: $37.2BQ3 2025: $37.2BQ4 2025: $42.7BQ1 2026: $36.5BQ2 2026: $40.2B
QuarterRevenueYoY
Q2 2026$40.2B+8.3%
Q1 2026$36.5B+2.9%
Q4 2025$42.7B+1.7%
Q3 2025$37.2B+4.8%
Q2 2025$37.2B+1.8%
Q1 2025$35.5B+6.6%
Q4 2024$42B+7.6%
Q3 2024$35.5B+5.2%

BABA's revenue has grown year over year for 16 quarters in a row: $40.2B last quarter, up 8.3% from the same quarter a year ago.

WWW Quarterly Revenue

Q4 2023: $527MQ1 2024: $395MQ2 2024: $425MQ3 2024: $440MQ4 2024: $495MQ1 2025: $412MQ2 2025: $474MQ3 2025: $470MQ1 2026: $518MQ2 2026: $458MQ3 2026: $506MQ4 2026: $505M
Q4 2023: $527MQ1 2024: $395MQ2 2024: $425MQ3 2024: $440MQ4 2024: $495MQ1 2025: $412MQ2 2025: $474MQ3 2025: $470MQ1 2026: $518MQ2 2026: $458MQ3 2026: $506MQ4 2026: $505M
QuarterRevenueYoY
Q3 2026$505.4M+7.5%
Q2 2026$506.4M+6.8%
Q1 2026$457.6M+11%
Q4 2025$517.5M+4.6%
Q3 2025$470.3M+6.8%
Q2 2025$474.2M+12%
Q1 2025$412.3M+4.4%
Q4 2024$494.7M-6.1%

WWW's revenue is recovering but still below its 2022 peak: $505M last quarter, up 7.5% from the same quarter a year ago.

BABA Free Cash Flow

Q3 2023: $5.4BQ4 2023: $11BQ1 2024: $34MQ2 2024: $3.2BQ3 2024: $2.1BQ4 2024: $10.4BQ1 2025: −$4.2BQ2 2025: −$2.7BQ3 2025: −$3.2BQ4 2025: $1BQ1 2026: −$2.7BQ2 2026: −$6.7B
Q3 2023: $5.4BQ4 2023: $11BQ1 2024: $34MQ2 2024: $3.2BQ3 2024: $2.1BQ4 2024: $10.4BQ1 2025: −$4.2BQ2 2025: −$2.7BQ3 2025: −$3.2BQ4 2025: $1BQ1 2026: −$2.7BQ2 2026: −$6.7B
QuarterFree cash flowYoY
Q2 2026-$6.7B-$4.1B
Q1 2026-$2.7B+$1.5B
Q4 2025$1B-90%
Q3 2025-$3.2B-254%
Q2 2025-$2.7B-182%
Q1 2025-$4.2B-12231%
Q4 2024$10.4B-4.8%
Q3 2024$2.1B-62%

BABA's free cash flow has turned negative after years in the green: −$11.6B over the past year.

WWW Free Cash Flow

Q4 2023: $119MQ1 2024: −$42MQ2 2024: $24MQ3 2024: $104MQ4 2024: $74MQ1 2025: −$91MQ2 2025: $41MQ3 2025: $30MQ1 2026: $146MQ2 2026: −$85MQ3 2026: $84MQ4 2026: $67M
Q4 2023: $119MQ1 2024: −$42MQ2 2024: $24MQ3 2024: $104MQ4 2024: $74MQ1 2025: −$91MQ2 2025: $41MQ3 2025: $30MQ1 2026: $146MQ2 2026: −$85MQ3 2026: $84MQ4 2026: $67M
QuarterFree cash flowYoY
Q3 2026$66.6M+121%
Q2 2026$84.2M+104%
Q1 2026-$84.9M+$6.5M
Q4 2025$145.6M+96%
Q3 2025$30.1M-71%
Q2 2025$41.2M+74%
Q1 2025-$91.4M-$49.1M
Q4 2024$74.4M-37%

WWW has the edge over BABA on cash generation, producing positive trailing cash flow while its opponent burns cash.

BABA Total Shares

Q3 2023: 2.6BQ4 2023: 2.5BQ1 2024: 2.5BQ2 2024: 2.4BQ3 2024: 2.4BQ4 2024: 2.4BQ1 2025: 2.4BQ2 2025: 2.4BQ3 2025: 2.4BQ4 2025: 2.4BQ1 2026: 2.4BQ2 2026: 2.4B
Q3 2023: 2.6BQ4 2023: 2.5BQ1 2024: 2.5BQ2 2024: 2.4BQ3 2024: 2.4BQ4 2024: 2.4BQ1 2025: 2.4BQ2 2025: 2.4BQ3 2025: 2.4BQ4 2025: 2.4BQ1 2026: 2.4BQ2 2026: 2.4B
PeriodChange %Net change
Quarterly+0.5%+11.1M shares
1 year+0.9%+21.4M shares
3 years-6.2%-161M shares
5 years-12%-339M shares
Available history-8.4%-221M shares

BABA has 2.4B diluted shares, up 0.9% from a year ago.

WWW Total Shares

Q4 2023: 79MQ1 2024: 80MQ2 2024: 80MQ3 2024: 80MQ4 2024: 80MQ1 2025: 81MQ2 2025: 81MQ3 2025: 82MQ1 2026: 82MQ2 2026: 82MQ3 2026: 82MQ4 2026: 82M
Q4 2023: 79MQ1 2024: 80MQ2 2024: 80MQ3 2024: 80MQ4 2024: 80MQ1 2025: 81MQ2 2025: 81MQ3 2025: 82MQ1 2026: 82MQ2 2026: 82MQ3 2026: 82MQ4 2026: 82M
PeriodChange %Net change
Quarterly+0.1%+100K shares
1 year+0.5%+400K shares
3 years+3.3%+2.6M shares
5 years-0.2%-200K shares
Available history-5.8%-5.1M shares

WWW has the edge over BABA on shareholder dilution, with a more favorable share count trend.

BABA Net Leverage

Q3 2023: -0.6xQ4 2023: -0.8xQ1 2024: -0.4xQ2 2024: -0.4xQ3 2024: -0.2xQ4 2024: 0.1xQ1 2025: 0.3xQ2 2025: 0.2xQ3 2025: 0.8xQ4 2025: 0.6xQ1 2026: 0.5xQ2 2026: 0.5x
Q3 2023: -0.6xQ4 2023: -0.8xQ1 2024: -0.4xQ2 2024: -0.4xQ3 2024: -0.2xQ4 2024: 0.1xQ1 2025: 0.3xQ2 2025: 0.2xQ3 2025: 0.8xQ4 2025: 0.6xQ1 2026: 0.5xQ2 2026: 0.5x
QuarterNet LeverageStatus
Q2 20260.5xVery low
Q1 20260.5xVery low
Q4 20250.6xVery low
Q3 20250.8xVery low
Q2 20250.2xVery low
Q1 20250.3xVery low
Q4 20240.1xVery low
Q3 2024-0.2xNet Cash

BABA has the edge over WWW on leverage, with a lower net debt burden relative to earnings.

WWW Net Leverage

Q4 2024: 3.4xQ1 2025: 3.2xQ2 2025: 2.7xQ3 2025: 2.5xQ1 2026: 2.0xQ2 2026: 2.3xQ3 2026: 2.0xQ4 2026: 1.7x
Q4 2024: 3.4xQ1 2025: 3.2xQ2 2025: 2.7xQ3 2025: 2.5xQ1 2026: 2.0xQ2 2026: 2.3xQ3 2026: 2.0xQ4 2026: 1.7x
QuarterNet LeverageStatus
Q3 20261.7xHealthy
Q2 20262.0xModerate
Q1 20262.3xModerate
Q4 20252.0xHealthy
Q3 20252.5xModerate
Q2 20252.7xModerate
Q1 20253.2xElevated
Q4 20243.4xElevated

WWW's net debt is about 1.7 years of its operating earnings (EBITDA), down from 2.5 years a year ago.

BABA Weekly Momentum

MetricValueStatus
RSI38.0Neutral
Stochastic12.7Oversold

BABA's weekly RSI is 38 (neutral) and its Stochastic is 13 (oversold).

WWW Weekly Momentum

MetricValueStatus
RSI67.9Neutral
Stochastic75.3Neutral

WWW's weekly RSI is 68 (neutral) and its Stochastic is 75 (neutral).

BABA PE vs Consumer Cyclical Sector

MetricBABASector medianRelative
PE21x18x19% above
PE %604713 pts above

BABA is trading at 21x earnings, a 19% premium to the Consumer Cyclical sector's median of 18x, though its earnings don't support one.

WWW PE vs Consumer Cyclical Sector

MetricWWWSector medianRelative
PE13x18x28% below
PE %144733 pts below

WWW has the edge over BABA on valuation relative to its sector.

BABA Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$104.79.9% below
20 week MA$111.115% below
50 week MA$128.026% below
100 week MA$127.726% below
200 week MA$106.411% below

BABA is in a downtrend: it's below all five of its weekly moving averages, and 11% below its 200-week average.

WWW Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$20.412% above
20 week MA$19.716% above
50 week MA$18.325% above
100 week MA$19.319% above
200 week MA$16.142% above

WWW has the edge over BABA on trend strength, trading above more of its moving averages.

BABA Yearly ROI

YearStart priceEnd priceROI
2020$215.5$222.0+3%
2021$222.0$118.7-47%
2022$118.7$85.7-28%
2023$85.7$77.5-9.5%
2024$77.5$85.1+9.7%
2025$85.1$152.2+79%
2026 YTD$152.2$94.4-38%

BABA has finished lower in three of the last six years. It's down 38% so far in 2026.

WWW Yearly ROI

YearStart priceEnd priceROI
2020$33.7$31.4-7.1%
2021$31.4$28.8-8.1%
2022$28.8$10.4-64%
2023$10.4$8.89-14%
2024$8.89$22.5+153%
2025$22.5$17.9-20%
2026 YTD$17.9$22.9+27%

WWW has the edge over BABA on returns for 2026, with the stronger performance.

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