BABA
Alibaba Group Holding Limited
BABA has the edge over ONEW overall, supported by lower modeled downside.
ONEW
OneWater Marine Inc.
ONEW offers stronger fundamentals, but that advantage does not outweigh its weaker overall profile.
BABA Fundamentals
| Metric | Status |
|---|---|
| Stable | |
| Under pressure | |
| Weak | |
| Healthy |
BABA's balance sheet is currently healthy, and its revenue is stable, but its profitability and cash flow are under pressure.
ONEW Fundamentals
| Metric | Status |
|---|---|
| Under pressure | |
| Under pressure | |
| Under pressure | |
| Weak |
ONEW's revenue, profitability, cash flow and balance sheet are all currently under pressure.
BABA PE Valuation
| Level | PE | Price | Vs current |
|---|---|---|---|
| Cheap | 16x | $69.66 | -26% |
| Fair | 20x | $86.59 | -8.2% |
| Current | 21x | $94.36 | — |
| Expensive | 26x | $115 | +22% |
Historical ranges are pointers, not guarantees.
BABA's PE is 21x, but its earnings don't support one, so it isn't a reliable read right now.
ONEW PE Valuation
ONEW has no meaningful PE right now: it lost money over the past year.
BABA Forward outlook
| Metric | Outlook |
|---|---|
| -- | |
| Strong growth | |
| Growth | |
| Strongly improving | |
| Limited | |
| Low |
BABA has the edge over ONEW on the outlook, with more favorable revenue expectations.
ONEW Forward outlook
| Metric | Outlook |
|---|---|
| -- | |
| Strong growth | |
| Stable | |
| Improving | |
| Limited | |
| High |
Analysts expect ONEW's earnings to grow and its profitability to improve, with its revenue holding steady.
BABA Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Q2 2026 | $4.42 | -52% |
| Q1 2026 | $6.57 | -18% |
| Q4 2025 | $5.79 | -22% |
| Q3 2025 | $7.85 | +49% |
| Q2 2025 | $9.27 | +116% |
| Q1 2025 | $8.06 | +71% |
| Q4 2024 | $7.47 | +24% |
| Q3 2024 | $5.26 | -35% |
BABA has the edge over ONEW on earnings quality, reporting a profit while its opponent remains loss making.
ONEW Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Forward | $1.12 | — |
| Q2 2026 | -$7.46 | -$6.65 |
| Q1 2026 | -$7.50 | -$7.03 |
| Q4 2025 | -$6.74 | -$6.02 |
| Q3 2025 | -$7.08 | -$6.68 |
| Q2 2025 | -$0.81 | +$5.84 |
| Q1 2025 | -$0.47 | +$5.22 |
| Q4 2024 | -$0.72 | +$3.14 |
| Q3 2024 | -$0.40 | +$2.36 |
ONEW lost $7.46 per share over the past year, a bigger loss than the year before.
BABA Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q2 2026 | $40.2B | +8.3% |
| Q1 2026 | $36.5B | +2.9% |
| Q4 2025 | $42.7B | +1.7% |
| Q3 2025 | $37.2B | +4.8% |
| Q2 2025 | $37.2B | +1.8% |
| Q1 2025 | $35.5B | +6.6% |
| Q4 2024 | $42B | +7.6% |
| Q3 2024 | $35.5B | +5.2% |
BABA has the edge over ONEW on sales, with more consistent year-over-year improvement.
| Quarter | Margin | YoY |
|---|---|---|
| Q2 2026 | 7.2% | -6.9 points |
| Q1 2026 | -0.3% | -12 points |
| Q4 2025 | 7.1% | -7.6 points |
| Q3 2025 | 2.2% | -13 points |
| Q2 2025 | 14% | -0.7 points |
| Q1 2025 | 12% | +5.4 points |
| Q4 2024 | 15% | +6.1 points |
| Q3 2024 | 15% | 0 points |
BABA has the edge over ONEW on profitability, with a higher operating margin.
ONEW Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q2 2026 | $530.7M | -4% |
| Q1 2026 | $442.3M | -8.5% |
| Q4 2025 | $380.6M | +1.3% |
| Q3 2025 | $460.1M | +22% |
| Q2 2025 | $552.9M | +1.9% |
| Q1 2025 | $483.5M | -1% |
| Q4 2024 | $375.8M | +3.2% |
| Q3 2024 | $377.9M | -16% |
ONEW's revenue grew through 2022 and has held roughly level since: $531M last quarter, down 4% from the same quarter a year ago.
| Quarter | Margin | YoY |
|---|---|---|
| Q2 2026 | 6.7% | +1.2 points |
| Q1 2026 | 3.5% | +0.2 points |
| Q4 2025 | 0.9% | +1.5 points |
| Q3 2025 | 3.1% | +1.9 points |
| Q2 2025 | 5.5% | -1.9 points |
| Q1 2025 | 3.4% | +0.5 points |
| Q4 2024 | -0.5% | -2.3 points |
| Q3 2024 | 1.2% | +27 points |
ONEW's operating margin was 6.7% last quarter, up 1.2 points from the same quarter a year ago.
BABA Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q2 2026 | -$6.7B | -$4.1B |
| Q1 2026 | -$2.7B | +$1.5B |
| Q4 2025 | $1B | -90% |
| Q3 2025 | -$3.2B | -254% |
| Q2 2025 | -$2.7B | -182% |
| Q1 2025 | -$4.2B | -12231% |
| Q4 2024 | $10.4B | -4.8% |
| Q3 2024 | $2.1B | -62% |
BABA's free cash flow has turned negative after years in the green: −$11.6B over the past year.
ONEW Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q2 2026 | $77.9M | -12% |
| Q1 2026 | $50M | +110% |
| Q4 2025 | -$78.4M | -$38M |
| Q3 2025 | $7.2M | -69% |
| Q2 2025 | $88.6M | +2.1% |
| Q1 2025 | $23.8M | +75% |
| Q4 2024 | -$40.4M | +$75M |
| Q3 2024 | $23M | +$24.2M |
ONEW has the edge over BABA on cash generation, producing positive trailing cash flow while its opponent burns cash.
BABA Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | +0.5% | +11.1M shares |
| 1 year | +0.9% | +21.4M shares |
| 3 years | -6.2% | -161M shares |
| 5 years | -12% | -339M shares |
| Available history | -8.4% | -221M shares |
BABA has the edge over ONEW on shareholder dilution, with a more favorable share count trend.
| Quarter | Spent |
|---|---|
| Q2 2026 | — |
| Q1 2026 | — |
| Q4 2025 | — |
| Q3 2025 | $269.8M |
| Q2 2025 | — |
| Q1 2025 | — |
| Q4 2024 | — |
| Q3 2024 | — |
BABA spent $270M buying back its own shares over the past year, after none the year before.
ONEW Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | +2% | +340K shares |
| 1 year | +3.1% | +510K shares |
| 3 years | +16% | +2.3M shares |
| 5 years | +49% | +5.6M shares |
| Available history | +214% | +11.6M shares |
ONEW has 17M diluted shares, up 3.1% from a year ago.
| Quarter | Spent |
|---|---|
| Q2 2026 | — |
| Q1 2026 | — |
| Q4 2025 | — |
| Q3 2025 | — |
| Q2 2025 | — |
| Q1 2025 | — |
| Q4 2024 | $1.8M |
| Q3 2024 | — |
ONEW hasn't bought back shares in the past year.
BABA Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q2 2026 | 0.5x | Very low |
| Q1 2026 | 0.5x | Very low |
| Q4 2025 | 0.6x | Very low |
| Q3 2025 | 0.8x | Very low |
| Q2 2025 | 0.2x | Very low |
| Q1 2025 | 0.3x | Very low |
| Q4 2024 | 0.1x | Very low |
| Q3 2024 | -0.2x | Net Cash |
BABA's net debt is less than a year of its operating earnings (EBITDA).
ONEW Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q2 2025 | 11.7x | High |
| Q1 2025 | 11.4x | High |
| Q4 2024 | 10.4x | High |
| Q3 2024 | 9.5x | High |
| Q2 2024 | 8.1x | High |
| Q1 2024 | 7.5x | High |
| Q4 2023 | 6.5x | High |
| Q3 2023 | 5.3x | High |
ONEW's net debt is about 12 years of its operating earnings (EBITDA), up from 8.1 years a year ago.
BABA Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 38.0 | Neutral |
| Stochastic | 12.7 | Oversold |
BABA's weekly RSI is 38 (neutral) and its Stochastic is 13 (oversold).
ONEW Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 44.3 | Neutral |
| Stochastic | 21.7 | Neutral |
ONEW's weekly RSI is 44 (neutral) and its Stochastic is 22 (neutral).
BABA PE vs Consumer Cyclical Sector
| Metric | BABA | Sector median | Relative |
|---|---|---|---|
| PE | 21x | 18x | 19% above |
| PE % | 60 | 47 | 13 pts above |
BABA is trading at 21x earnings, a 19% premium to the Consumer Cyclical sector's median of 18x, though its earnings don't support one.
ONEW PE vs Consumer Cyclical Sector
| Metric | ONEW | Sector median | Relative |
|---|---|---|---|
| PE | N/A | 18x | — |
ONEW has no meaningful PE right now: it lost money over the past year.
BABA Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $104.7 | 9.9% below |
| 20 week MA | $111.1 | 15% below |
| 50 week MA | $128.0 | 26% below |
| 100 week MA | $127.7 | 26% below |
| 200 week MA | $106.4 | 11% below |
BABA is in a downtrend: it's below all five of its weekly moving averages, and 11% below its 200-week average.
ONEW Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $9.62 | 2.4% above |
| 20 week MA | $10.9 | 9.6% below |
| 50 week MA | $11.1 | 11% below |
| 100 week MA | $13.3 | 26% below |
| 200 week MA | $20.0 | 51% below |
ONEW has the edge over BABA on trend strength, trading above more of its moving averages.
BABA Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $215.5 | $222.0 | +3% |
| 2021 | $222.0 | $118.7 | -47% |
| 2022 | $118.7 | $85.7 | -28% |
| 2023 | $85.7 | $77.5 | -9.5% |
| 2024 | $77.5 | $85.1 | +9.7% |
| 2025 | $85.1 | $152.2 | +79% |
| 2026 YTD | $152.2 | $94.4 | -38% |
BABA has finished lower in three of the last six years. It's down 38% so far in 2026.
ONEW Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $15.1 | $29.8 | +97% |
| 2021 | $29.8 | $53.2 | +79% |
| 2022 | $53.2 | $28.2 | -47% |
| 2023 | $28.2 | $33.8 | +20% |
| 2024 | $33.8 | $17.7 | -47% |
| 2025 | $17.7 | $10.6 | -41% |
| 2026 YTD | $10.6 | $9.85 | -6.6% |
ONEW has the edge over BABA on returns for 2026, with the stronger performance.