BABA

Alibaba Group Holding Limited

53
Fundamentals36/ 100
Valuation50/ 100
Upside potential58/ 100
Risk potential23/ 100

BABA has a slight edge over HOFT overall, supported by lower modeled downside.

HOFT

Hooker Furnishings Corporation

53
Fundamentals43/ 100
Valuation50/ 100
Upside potential59/ 100
Risk potential30/ 100

HOFT offers stronger fundamentals, but that advantage does not outweigh its weaker overall profile.

BABA Fundamentals

MetricStatus
Stable
Under pressure
Weak
Healthy

BABA's balance sheet is currently healthy, and its revenue is stable, but its profitability and cash flow are under pressure.

HOFT Fundamentals

MetricStatus
Under pressure
Under pressure
Healthy
Strong

HOFT's cash flow and balance sheet are currently healthy, but its revenue and profitability are under pressure.

BABA PE Valuation

CHEAPFAIREXPENSIVE9.3x19x28x37x
CHEAPFAIREXPENSIVE9.3x19x28x37x
LevelPEPriceVs current
Cheap16x$69.66-26%
Fair20x$86.59-8.2%
Current21x$94.36—
Expensive26x$115+22%

Historical ranges are pointers, not guarantees.

BABA's PE is 21x, but its earnings don't support one, so it isn't a reliable read right now.

HOFT PE Valuation

HOFT has no meaningful PE right now: it lost money over the past year.

BABA Forward outlook

MetricOutlook
--
Strong growth
Growth
Strongly improving
Limited
Low

Analysts expect earnings and revenue growth for BABA, with profitability improving. However, they disagree widely on these estimates.

HOFT Forward outlook

MetricOutlook
--
Strong growth
Growth
Strongly improving
Limited
Moderate

Analysts expect earnings and revenue growth for HOFT, with profitability improving.

BABA Risk to reward

ScenarioChangePrice
Upside+33%$125.09
Downside-23%$72.35

Calculated from the latest close: $94.36 on Nov 12.

BABA trails HOFT on modeled risk to reward, with less potential upside relative to its potential downside.

HOFT Risk to reward

ScenarioChangePrice
Upside+44%$21.00
Downside-30%$10.14

Calculated from the latest close: $14.56 on Nov 12.

HOFT has a better modeled risk to reward balance than BABA, with more potential upside relative to its potential downside.

BABA Earnings Per Share

Q3 2023: $8.12Q4 2023: $6.04Q1 2024: $4.71Q2 2024: $4.29Q3 2024: $5.26Q4 2024: $7.47Q1 2025: $8.06Q2 2025: $9.27Q3 2025: $7.85Q4 2025: $5.79Q1 2026: $6.57Q2 2026: $4.42
Q3 2023: $8.12Q4 2023: $6.04Q1 2024: $4.71Q2 2024: $4.29Q3 2024: $5.26Q4 2024: $7.47Q1 2025: $8.06Q2 2025: $9.27Q3 2025: $7.85Q4 2025: $5.79Q1 2026: $6.57Q2 2026: $4.42
QuarterTTM EPSYoY
Q2 2026$4.42-52%
Q1 2026$6.57-18%
Q4 2025$5.79-22%
Q3 2025$7.85+49%
Q2 2025$9.27+116%
Q1 2025$8.06+71%
Q4 2024$7.47+24%
Q3 2024$5.26-35%

BABA has the edge over HOFT on earnings quality, reporting a profit while its opponent remains loss making.

HOFT Earnings Per Share

Q4 2023: $-0.66Q1 2024: $0.91Q2 2024: $0.39Q3 2024: $0.13Q4 2024: $-0.91Q1 2025: $-1.19Q2 2025: $-1.09Q3 2025: $-1.21Q4 2025: $-2.81Q1 2026: $-2.54Q2 2026: $-2.15Q3 2026: $-1.69Forward: $1.06
Q4 2023: $-0.66Q1 2024: $0.91Q2 2024: $0.39Q3 2024: $0.13Q4 2024: $-0.91Q1 2025: $-1.19Q2 2025: $-1.09Q3 2025: $-1.21Q4 2025: $-2.81Q1 2026: $-2.54Q2 2026: $-2.15Q3 2026: $-1.69Forward: $1.06
QuarterTTM EPSYoY
Forward$1.06—
Q3 2026-$1.69-$0.48
Q2 2026-$2.15-$1.06
Q1 2026-$2.54-$1.35
Q4 2025-$2.81-$1.90
Q3 2025-$1.21-1031%
Q2 2025-$1.09-379%
Q1 2025-$1.19-231%
Q4 2024-$0.91-$0.25

HOFT lost $1.69 per share over the past year, a bigger loss than the year before.

BABA Quarterly Revenue

Q3 2023: $33.7BQ4 2023: $39.1BQ1 2024: $33.3BQ2 2024: $36.5BQ3 2024: $35.5BQ4 2024: $42BQ1 2025: $35.5BQ2 2025: $37.2BQ3 2025: $37.2BQ4 2025: $42.7BQ1 2026: $36.5BQ2 2026: $40.2B
Q3 2023: $33.7BQ4 2023: $39.1BQ1 2024: $33.3BQ2 2024: $36.5BQ3 2024: $35.5BQ4 2024: $42BQ1 2025: $35.5BQ2 2025: $37.2BQ3 2025: $37.2BQ4 2025: $42.7BQ1 2026: $36.5BQ2 2026: $40.2B
QuarterRevenueYoY
Q2 2026$40.2B+8.3%
Q1 2026$36.5B+2.9%
Q4 2025$42.7B+1.7%
Q3 2025$37.2B+4.8%
Q2 2025$37.2B+1.8%
Q1 2025$35.5B+6.6%
Q4 2024$42B+7.6%
Q3 2024$35.5B+5.2%

BABA has the edge over HOFT on sales, with more consistent year-over-year improvement.

HOFT Quarterly Revenue

Q4 2023: $117MQ1 2024: $97MQ2 2024: $94MQ3 2024: $95MQ4 2024: $104MQ1 2025: $104MQ2 2025: $85MQ3 2025: $82MQ4 2025: $71MQ1 2026: $67MQ2 2026: $69MQ3 2026: $63M
Q4 2023: $117MQ1 2024: $97MQ2 2024: $94MQ3 2024: $95MQ4 2024: $104MQ1 2025: $104MQ2 2025: $85MQ3 2025: $82MQ4 2025: $71MQ1 2026: $67MQ2 2026: $69MQ3 2026: $63M
QuarterRevenueYoY
Q3 2026$63.3M-23%
Q2 2026$69.5M-19%
Q1 2026$67M-36%
Q4 2025$70.7M-32%
Q3 2025$82.1M-14%
Q2 2025$85.3M-8.8%
Q1 2025$104.5M+7.9%
Q4 2024$104.4M-11%

HOFT's revenue has slid since its 2020 peak: $63M last quarter, down 23% from the same quarter a year ago.

BABA Free Cash Flow

Q3 2023: $5.4BQ4 2023: $11BQ1 2024: $34MQ2 2024: $3.2BQ3 2024: $2.1BQ4 2024: $10.4BQ1 2025: −$4.2BQ2 2025: −$2.7BQ3 2025: −$3.2BQ4 2025: $1BQ1 2026: −$2.7BQ2 2026: −$6.7B
Q3 2023: $5.4BQ4 2023: $11BQ1 2024: $34MQ2 2024: $3.2BQ3 2024: $2.1BQ4 2024: $10.4BQ1 2025: −$4.2BQ2 2025: −$2.7BQ3 2025: −$3.2BQ4 2025: $1BQ1 2026: −$2.7BQ2 2026: −$6.7B
QuarterFree cash flowYoY
Q2 2026-$6.7B-$4.1B
Q1 2026-$2.7B+$1.5B
Q4 2025$1B-90%
Q3 2025-$3.2B-254%
Q2 2025-$2.7B-182%
Q1 2025-$4.2B-12231%
Q4 2024$10.4B-4.8%
Q3 2024$2.1B-62%

BABA's free cash flow has turned negative after years in the green: −$11.6B over the past year.

HOFT Free Cash Flow

Q4 2023: −$4MQ1 2024: $6MQ2 2024: $634,000Q3 2024: $3MQ4 2024: −$19MQ1 2025: −$11MQ2 2025: $14MQ3 2025: $3MQ4 2025: $4MQ1 2026: −$5MQ2 2026: $14MQ3 2026: $9M
Q4 2023: −$4MQ1 2024: $6MQ2 2024: $634,000Q3 2024: $3MQ4 2024: −$19MQ1 2025: −$11MQ2 2025: $14MQ3 2025: $3MQ4 2025: $4MQ1 2026: −$5MQ2 2026: $14MQ3 2026: $9M
QuarterFree cash flowYoY
Q3 2026$8.9M+244%
Q2 2026$14M+1.4%
Q1 2026-$5.3M+$6M
Q4 2025$4M+$22.9M
Q3 2025$2.6M-20%
Q2 2025$13.8M+2079%
Q1 2025-$11.3M-301%
Q4 2024-$18.9M-$14.5M

HOFT has the edge over BABA on cash generation, producing positive trailing cash flow while its opponent burns cash.

BABA Total Shares

Q3 2023: 2.6BQ4 2023: 2.5BQ1 2024: 2.5BQ2 2024: 2.4BQ3 2024: 2.4BQ4 2024: 2.4BQ1 2025: 2.4BQ2 2025: 2.4BQ3 2025: 2.4BQ4 2025: 2.4BQ1 2026: 2.4BQ2 2026: 2.4B
Q3 2023: 2.6BQ4 2023: 2.5BQ1 2024: 2.5BQ2 2024: 2.4BQ3 2024: 2.4BQ4 2024: 2.4BQ1 2025: 2.4BQ2 2025: 2.4BQ3 2025: 2.4BQ4 2025: 2.4BQ1 2026: 2.4BQ2 2026: 2.4B
PeriodChange %Net change
Quarterly+0.5%+11.1M shares
1 year+0.9%+21.4M shares
3 years-6.2%-161M shares
5 years-12%-339M shares
Available history-8.4%-221M shares

BABA has the edge over HOFT on shareholder dilution, with a more favorable share count trend.

HOFT Total Shares

Q4 2023: 11MQ1 2024: 11MQ2 2024: 10MQ3 2024: 11MQ4 2024: 11MQ1 2025: 11MQ2 2025: 11MQ3 2025: 11MQ4 2025: 11MQ1 2026: 11MQ2 2026: 11MQ3 2026: 11M
Q4 2023: 11MQ1 2024: 11MQ2 2024: 10MQ3 2024: 11MQ4 2024: 11MQ1 2025: 11MQ2 2025: 11MQ3 2025: 11MQ4 2025: 11MQ1 2026: 11MQ2 2026: 11MQ3 2026: 11M
PeriodChange %Net change
Quarterly-0.2%-18K shares
1 year+1.4%+148K shares
3 years-0.6%-68K shares
5 years-10%-1.2M shares
Available history-8.9%-1.1M shares

HOFT has 11M diluted shares, up 1.4% from a year ago.

BABA Net Leverage

Q3 2023: -0.6xQ4 2023: -0.8xQ1 2024: -0.4xQ2 2024: -0.4xQ3 2024: -0.2xQ4 2024: 0.1xQ1 2025: 0.3xQ2 2025: 0.2xQ3 2025: 0.8xQ4 2025: 0.6xQ1 2026: 0.5xQ2 2026: 0.5x
Q3 2023: -0.6xQ4 2023: -0.8xQ1 2024: -0.4xQ2 2024: -0.4xQ3 2024: -0.2xQ4 2024: 0.1xQ1 2025: 0.3xQ2 2025: 0.2xQ3 2025: 0.8xQ4 2025: 0.6xQ1 2026: 0.5xQ2 2026: 0.5x
QuarterNet LeverageStatus
Q2 20260.5xVery low
Q1 20260.5xVery low
Q4 20250.6xVery low
Q3 20250.8xVery low
Q2 20250.2xVery low
Q1 20250.3xVery low
Q4 20240.1xVery low
Q3 2024-0.2xNet Cash

BABA's net debt is less than a year of its operating earnings (EBITDA).

HOFT Net Leverage

Q1 2024: -1.0xQ2 2024: -1.3xQ3 2024: 0.2x
Q1 2024: -1.0xQ2 2024: -1.3xQ3 2024: 0.2x
QuarterNet LeverageStatus
Q3 20240.2xVery low
Q2 2024-1.3xNet Cash
Q1 2024-1.0xNet Cash
Q2 2023-10.2xNet Cash
Q1 2023-6.3xNet Cash
Q4 20220.9xVery low
Q3 20221.0xHealthy
Q2 2022-0.7xNet Cash

HOFT's net debt is less than a year of its operating earnings (EBITDA), after holding more cash than debt a year ago.

BABA Weekly Momentum

MetricValueStatus
RSI38.0Neutral
Stochastic12.7Oversold

BABA's weekly RSI is 38 (neutral) and its Stochastic is 13 (oversold).

HOFT Weekly Momentum

MetricValueStatus
RSI55.7Neutral
Stochastic62.1Neutral

HOFT's weekly RSI is 56 (neutral) and its Stochastic is 62 (neutral).

BABA PE vs Consumer Cyclical Sector

MetricBABASector medianRelative
PE21x18x19% above
PE %604713 pts above

BABA is trading at 21x earnings, a 19% premium to the Consumer Cyclical sector's median of 18x, though its earnings don't support one.

HOFT PE vs Consumer Cyclical Sector

MetricHOFTSector medianRelative
PEN/A18x—

HOFT has no meaningful PE right now: it lost money over the past year.

BABA Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$104.79.9% below
20 week MA$111.115% below
50 week MA$128.026% below
100 week MA$127.726% below
200 week MA$106.411% below

BABA is in a downtrend: it's below all five of its weekly moving averages, and 11% below its 200-week average.

HOFT Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$13.58% above
20 week MA$13.94.5% above
50 week MA$13.58.3% above
100 week MA$12.120% above
200 week MA$15.66.4% below

HOFT has the edge over BABA on trend strength, trading above more of its moving averages.

BABA Yearly ROI

YearStart priceEnd priceROI
2020$215.5$222.0+3%
2021$222.0$118.7-47%
2022$118.7$85.7-28%
2023$85.7$77.5-9.5%
2024$77.5$85.1+9.7%
2025$85.1$152.2+79%
2026 YTD$152.2$94.4-38%

BABA has finished lower in three of the last six years. It's down 38% so far in 2026.

HOFT Yearly ROI

YearStart priceEnd priceROI
2020$25.7$31.5+23%
2021$31.5$22.2-29%
2022$22.2$17.9-20%
2023$17.9$26.1+46%
2024$26.1$13.4-49%
2025$13.4$11.2-16%
2026 YTD$11.2$14.6+30%

HOFT has the edge over BABA on returns for 2026, with the stronger performance.

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