AMZN

Amazon.com, Inc.

73
Fundamentals61/ 100
Valuation70/ 100
Upside potential77/ 100
Risk potential11/ 100

AMZN has the edge over JOUT overall, supported by stronger modeled upside and stronger valuation.

JOUT

Johnson Outdoors Inc.

66
Fundamentals75/ 100
Valuation50/ 100
Upside potential56/ 100
Risk potential20/ 100

JOUT offers stronger fundamentals, but that advantage does not outweigh its weaker overall profile.

AMZN Fundamentals

MetricStatus
Healthy
Healthy
Weak
Healthy

AMZN's revenue, profitability and balance sheet are currently healthy, but its cash flow is weak.

JOUT Fundamentals

MetricStatus
Stable
Stable
Stable
Strong

JOUT's balance sheet is currently strong, and its revenue, profitability and cash flow are stable.

AMZN PE Valuation

CHEAPFAIREXPENSIVE84x167x251x335x
CHEAPFAIREXPENSIVE84x167x251x335x
LevelPEPriceVs current
Current22x$267—
Forward27x$267—
Cheap34x$415+55%
Fair60x$745+179%
Expensive102x$1,262+372%

Historical ranges are pointers, not guarantees.

AMZN's PE is in its cheap range at 22x, but its recent earnings include one-off gains. On analysts' estimates for next year's earnings, today's price would be 27x.

JOUT PE Valuation

JOUT has no meaningful PE right now: it lost money over the past year.

AMZN Forward outlook

MetricOutlook
Strongly deteriorating
Strong growth
Growth
Improving
Moderate
Moderate

Analysts expect earnings and revenue growth for AMZN, with profitability improving.

JOUT Forward outlook

MetricOutlook
--
Strong growth
Growth
Improving
Limited
High

Analysts expect earnings and revenue growth for JOUT, with profitability improving.

AMZN Risk to reward

ScenarioChangePrice
Upside+38%$368.61
Downside-11%$237.96

Calculated from the latest close: $267.44 on Nov 12.

AMZN has a better modeled risk to reward balance than JOUT, with more potential upside and less potential downside.

JOUT Risk to reward

ScenarioChangePrice
Upside+26%$59.94
Downside-20%$37.90

Calculated from the latest close: $47.57 on Nov 12.

JOUT trails AMZN on modeled risk to reward, with less potential upside and more potential downside.

AMZN Earnings Per Share

Q4 2023: $2.90Q1 2024: $3.57Q2 2024: $4.18Q3 2024: $4.67Q4 2024: $5.53Q1 2025: $6.14Q2 2025: $6.56Q3 2025: $7.08Q4 2025: $7.17Q1 2026: $8.36Q2 2026: $12.43Q3 2026: $12.37Forward: $9.87
Q4 2023: $2.90Q1 2024: $3.57Q2 2024: $4.18Q3 2024: $4.67Q4 2024: $5.53Q1 2025: $6.14Q2 2025: $6.56Q3 2025: $7.08Q4 2025: $7.17Q1 2026: $8.36Q2 2026: $12.43Q3 2026: $12.37Forward: $9.87
QuarterTTM EPSYoY
Forward$9.87-20%
Q3 2026$12.37+75%
Q2 2026$12.43+89%
Q1 2026$8.36+36%
Q4 2025$7.17+30%
Q3 2025$7.08+52%
Q2 2025$6.56+57%
Q1 2025$6.14+72%
Q4 2024$5.53+91%

AMZN has the edge over JOUT on earnings quality, reporting a profit while its opponent remains loss making.

JOUT Earnings Per Share

Q3 2023: $1.90Q4 2023: $1.71Q1 2024: $0.47Q2 2024: $-0.81Q3 2024: $-2.60Q4 2024: $-4.47Q1 2025: $-4.46Q2 2025: $-3.87Q4 2025: $-3.35Q1 2026: $-2.19Q2 2026: $-1.52Q3 2026: $-0.85Forward: $1.37
Q3 2023: $1.90Q4 2023: $1.71Q1 2024: $0.47Q2 2024: $-0.81Q3 2024: $-2.60Q4 2024: $-4.47Q1 2025: $-4.46Q2 2025: $-3.87Q4 2025: $-3.35Q1 2026: $-2.19Q2 2026: $-1.52Q3 2026: $-0.85Forward: $1.37
QuarterTTM EPSYoY
Forward$1.37—
Q2 2026-$0.85+$3.02
Q1 2026-$1.52+$2.94
Q4 2025-$2.19+$2.28
Q3 2025-$3.35-$0.75
Q2 2025-$3.87-$3.06
Q1 2025-$4.46-1049%
Q4 2024-$4.47-361%
Q3 2024-$2.60-237%

JOUT is still losing money, but far less than before: $0.85 per share over the past year, against $4.47 at its worst in late 2024.

AMZN Quarterly Revenue

Q4 2023: $170BQ1 2024: $143BQ2 2024: $148BQ3 2024: $159BQ4 2024: $188BQ1 2025: $156BQ2 2025: $168BQ3 2025: $180BQ4 2025: $213BQ1 2026: $182BQ2 2026: $201BQ3 2026: $202B
Q4 2023: $170BQ1 2024: $143BQ2 2024: $148BQ3 2024: $159BQ4 2024: $188BQ1 2025: $156BQ2 2025: $168BQ3 2025: $180BQ4 2025: $213BQ1 2026: $182BQ2 2026: $201BQ3 2026: $202B
QuarterRevenueYoY
Q3 2026$201.9B+12%
Q2 2026$200.6B+20%
Q1 2026$181.5B+17%
Q4 2025$213.4B+14%
Q3 2025$180.2B+13%
Q2 2025$167.7B+13%
Q1 2025$155.7B+8.6%
Q4 2024$187.8B+10%

AMZN has the edge over JOUT on sales, with more consistent year-over-year improvement.

JOUT Quarterly Revenue

Q3 2023: $96MQ4 2023: $139MQ1 2024: $176MQ2 2024: $172MQ3 2024: $106MQ4 2024: $108MQ1 2025: $168MQ2 2025: $181MQ4 2025: $136MQ1 2026: $141MQ2 2026: $194MQ3 2026: $190M
Q3 2023: $96MQ4 2023: $139MQ1 2024: $176MQ2 2024: $172MQ3 2024: $106MQ4 2024: $108MQ1 2025: $168MQ2 2025: $181MQ4 2025: $136MQ1 2026: $141MQ2 2026: $194MQ3 2026: $190M
QuarterRevenueYoY
Q2 2026$189.7M+5%
Q1 2026$194.5M+16%
Q4 2025$140.9M+31%
Q3 2025$135.8M+28%
Q2 2025$180.7M+4.7%
Q1 2025$168.3M-4.3%
Q4 2024$107.6M-22%
Q3 2024$105.9M+9.9%

JOUT's revenue has grown year over year for five quarters in a row: $190M last quarter, up 5% from the same quarter a year ago.

AMZN Free Cash Flow

Q4 2023: $27.9BQ1 2024: $4.1BQ2 2024: $7.7BQ3 2024: $3.4BQ4 2024: $17.8BQ1 2025: −$8BQ2 2025: $332MQ3 2025: $430MQ4 2025: $14.9BQ1 2026: −$18.2BQ2 2026: −$8.8BQ3 2026: −$34.8B
Q4 2023: $27.9BQ1 2024: $4.1BQ2 2024: $7.7BQ3 2024: $3.4BQ4 2024: $17.8BQ1 2025: −$8BQ2 2025: $332MQ3 2025: $430MQ4 2025: $14.9BQ1 2026: −$18.2BQ2 2026: −$8.8BQ3 2026: −$34.8B
QuarterFree cash flowYoY
Q3 2026-$34.8B-8202%
Q2 2026-$8.8B-2757%
Q1 2026-$18.2B-$10.2B
Q4 2025$14.9B-16%
Q3 2025$430M-87%
Q2 2025$332M-96%
Q1 2025-$8B-297%
Q4 2024$17.8B-36%

AMZN's free cash flow was −$46.9B over the past year, against $10.6B the year before.

JOUT Free Cash Flow

Q3 2023: −$7MQ4 2023: −$39MQ1 2024: −$23MQ2 2024: $67MQ3 2024: $14MQ4 2024: −$41MQ1 2025: −$5MQ2 2025: $67MQ4 2025: $19MQ1 2026: −$43MQ2 2026: −$18MQ3 2026: $72M
Q3 2023: −$7MQ4 2023: −$39MQ1 2024: −$23MQ2 2024: $67MQ3 2024: $14MQ4 2024: −$41MQ1 2025: −$5MQ2 2025: $67MQ4 2025: $19MQ1 2026: −$43MQ2 2026: −$18MQ3 2026: $72M
QuarterFree cash flowYoY
Q2 2026$71.8M+7.3%
Q1 2026-$18.5M-$13.5M
Q4 2025-$42.7M-$1.7M
Q3 2025$19.2M+42%
Q2 2025$66.9M-0.7%
Q1 2025-$5M+$18.3M
Q4 2024-$41M-$2.3M
Q3 2024$13.5M+$20.3M

JOUT has the edge over AMZN on cash generation, producing positive trailing cash flow while its opponent burns cash.

AMZN Total Shares

Q4 2023: 10.5BQ1 2024: 10.7BQ2 2024: 10.7BQ3 2024: 10.7BQ4 2024: 10.7BQ1 2025: 10.8BQ2 2025: 10.8BQ3 2025: 10.8BQ4 2025: 10.8BQ1 2026: 10.9BQ2 2026: 10.9BQ3 2026: 10.9B
Q4 2023: 10.5BQ1 2024: 10.7BQ2 2024: 10.7BQ3 2024: 10.7BQ4 2024: 10.7BQ1 2025: 10.8BQ2 2025: 10.8BQ3 2025: 10.8BQ4 2025: 10.8BQ1 2026: 10.9BQ2 2026: 10.9BQ3 2026: 10.9B
PeriodChange %Net change
Quarterly+0.2%+26M shares
1 year+0.8%+84M shares
3 years+3.5%+371M shares
5 years+6.1%+629M shares
Available history+8.2%+829M shares

AMZN has the edge over JOUT on shareholder dilution, with a more favorable share count trend.

JOUT Total Shares

Q3 2023: 10MQ4 2023: 10MQ1 2024: 10MQ2 2024: 10MQ3 2024: 10MQ4 2024: 10MQ1 2025: 10MQ2 2025: 10MQ4 2025: 10MQ1 2026: 10MQ2 2026: 10MQ3 2026: 10M
Q3 2023: 10MQ4 2023: 10MQ1 2024: 10MQ2 2024: 10MQ3 2024: 10MQ4 2024: 10MQ1 2025: 10MQ2 2025: 10MQ4 2025: 10MQ1 2026: 10MQ2 2026: 10MQ3 2026: 10M
PeriodChange %Net change
Quarterly0%+5K shares
1 year+0.9%+95K shares
3 years+1.7%+178K shares
5 years+2.5%+252K shares
Available history+3.7%+367K shares

JOUT has 10M diluted shares, up 0.9% from a year ago.

AMZN Net Leverage

Q4 2023: -0.1xQ1 2024: -0.1xQ2 2024: -0.1xQ3 2024: -0.1xQ4 2024: -0.2xQ1 2025: -0.1xQ2 2025: -0.0xQ3 2025: -0.1xQ4 2025: -0.1xQ1 2026: 0.1xQ2 2026: 0.3xQ3 2026: 0.7x
Q4 2023: -0.1xQ1 2024: -0.1xQ2 2024: -0.1xQ3 2024: -0.1xQ4 2024: -0.2xQ1 2025: -0.1xQ2 2025: -0.0xQ3 2025: -0.1xQ4 2025: -0.1xQ1 2026: 0.1xQ2 2026: 0.3xQ3 2026: 0.7x
QuarterNet LeverageStatus
Q3 20260.7xVery low
Q2 20260.3xVery low
Q1 20260.1xVery low
Q4 2025-0.1xNet Cash
Q3 2025-0.1xNet Cash
Q2 2025-0.0xNet Cash
Q1 2025-0.1xNet Cash
Q4 2024-0.2xNet Cash

AMZN's net debt is less than a year of its operating earnings (EBITDA), after holding more cash than debt a year ago.

JOUT Net Leverage

Q3 2023: -4.0xQ4 2023: -3.4xQ1 2024: -4.6xQ4 2025: -39.8xQ1 2026: -5.9xQ2 2026: -4.0xQ3 2026: -4.6x
Q3 2023: -4.0xQ4 2023: -3.4xQ1 2024: -4.6xQ4 2025: -39.8xQ1 2026: -5.9xQ2 2026: -4.0xQ3 2026: -4.6x
QuarterNet LeverageStatus
Q2 2026-4.6xNet Cash
Q1 2026-4.0xNet Cash
Q4 2025-5.9xNet Cash
Q3 2025-39.8xNet Cash
Q1 2024-4.6xNet Cash
Q4 2023-3.4xNet Cash
Q3 2023-4.0xNet Cash
Q2 2023-1.9xNet Cash

JOUT has the edge over AMZN on leverage, with a lower net debt burden relative to earnings.

AMZN Weekly Momentum

MetricValueStatus
RSI57.1Neutral
Stochastic50.0Neutral

AMZN's weekly RSI is 57 (neutral) and its Stochastic is 50 (neutral).

JOUT Weekly Momentum

MetricValueStatus
RSI56.5Neutral
Stochastic55.2Neutral

JOUT's weekly RSI is 56 (neutral) and its Stochastic is 55 (neutral).

AMZN PE vs Consumer Cyclical Sector

MetricAMZNSector medianRelative
PE22x18x20% above
PE %44743 pts below

AMZN is trading at 22x earnings, a 20% premium to the Consumer Cyclical sector's median of 18x, though its recent earnings include one-off gains.

JOUT PE vs Consumer Cyclical Sector

MetricJOUTSector medianRelative
PEN/A18x—

JOUT has no meaningful PE right now: it lost money over the past year.

AMZN Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$253.65.5% above
20 week MA$254.94.9% above
50 week MA$242.510% above
100 week MA$229.617% above
200 week MA$191.440% above

AMZN is in an uptrend: it's above all five of its weekly moving averages, and 40% above its 200-week average.

JOUT Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$45.15.4% above
20 week MA$45.74.2% above
50 week MA$46.13.3% above
100 week MA$39.521% above
200 week MA$43.98.3% above

JOUT has climbed back above all five of its weekly moving averages, and it's now 8.3% above its 200-week average.

AMZN Yearly ROI

YearStart priceEnd priceROI
2020$93.5$158.6+70%
2021$158.6$171.1+7.8%
2022$171.1$85.3-50%
2023$85.3$151.9+78%
2024$151.9$223.8+47%
2025$223.8$232.5+3.9%
2026 YTD$232.5$267.4+15%

AMZN has the edge over JOUT on returns for 2026, with the stronger performance.

JOUT Yearly ROI

YearStart priceEnd priceROI
2020$76.0$108.0+42%
2021$108.0$94.5-12%
2022$94.5$66.7-29%
2023$66.7$53.4-20%
2024$53.4$34.2-36%
2025$34.2$43.8+28%
2026 YTD$43.8$47.6+8.6%

JOUT has finished lower in four of the last six years. It's up 8.6% so far in 2026.

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