AMZN

Amazon.com, Inc.

73
Fundamentals61/ 100
Valuation70/ 100
Upside potential77/ 100
Risk potential11/ 100

AMZN has the edge over BRLT overall, supported by stronger valuation and lower modeled downside.

BRLT

Brilliant Earth Group, Inc.

54
Fundamentals52/ 100
Valuation50/ 100
Upside potential59/ 100
Risk potential30/ 100

BRLT's outlook is improving, though it still trails on the overall score.

AMZN Fundamentals

MetricStatus
Healthy
Healthy
Weak
Healthy

AMZN's revenue, profitability and balance sheet are currently healthy, but its cash flow is weak.

BRLT Fundamentals

MetricStatus
Stable
Under pressure
Under pressure
Strong

BRLT's balance sheet is currently strong, and its revenue is stable, but its profitability and cash flow are under pressure.

AMZN PE Valuation

CHEAPFAIREXPENSIVE84x167x251x335x
CHEAPFAIREXPENSIVE84x167x251x335x
LevelPEPriceVs current
Current22x$267—
Forward27x$267—
Cheap34x$415+55%
Fair60x$745+179%
Expensive102x$1,262+372%

Historical ranges are pointers, not guarantees.

AMZN's PE is in its cheap range at 22x, but its recent earnings include one-off gains. On analysts' estimates for next year's earnings, today's price would be 27x.

BRLT PE Valuation

BRLT has no meaningful PE right now: it lost money over the past year. If it returns to profit as analysts expect, today's price would be 16x next year's earnings.

AMZN Forward outlook

MetricOutlook
Strongly deteriorating
Strong growth
Growth
Improving
Moderate
Moderate

AMZN has the edge over BRLT on the outlook, with more favorable revenue expectations.

BRLT Forward outlook

MetricOutlook
--
Returning to profit
Stable
Strongly improving
Limited
Low

Analysts expect BRLT to return to profit, with revenue holding steady. However, they disagree widely on these estimates.

AMZN Risk to reward

ScenarioChangePrice
Upside+38%$368.61
Downside-11%$237.96

Calculated from the latest close: $267.44 on Nov 12.

AMZN has a better modeled risk to reward balance than BRLT, with more potential upside relative to its potential downside.

BRLT Risk to reward

ScenarioChangePrice
Upside+43%$1.82
Downside-30%$0.89

Calculated from the latest close: $1.27 on Nov 12.

BRLT trails AMZN on modeled risk to reward, with less potential upside relative to its potential downside.

AMZN Earnings Per Share

Q4 2023: $2.90Q1 2024: $3.57Q2 2024: $4.18Q3 2024: $4.67Q4 2024: $5.53Q1 2025: $6.14Q2 2025: $6.56Q3 2025: $7.08Q4 2025: $7.17Q1 2026: $8.36Q2 2026: $12.43Q3 2026: $12.37Forward: $9.87
Q4 2023: $2.90Q1 2024: $3.57Q2 2024: $4.18Q3 2024: $4.67Q4 2024: $5.53Q1 2025: $6.14Q2 2025: $6.56Q3 2025: $7.08Q4 2025: $7.17Q1 2026: $8.36Q2 2026: $12.43Q3 2026: $12.37Forward: $9.87
QuarterTTM EPSYoY
Forward$9.87-20%
Q3 2026$12.37+75%
Q2 2026$12.43+89%
Q1 2026$8.36+36%
Q4 2025$7.17+30%
Q3 2025$7.08+52%
Q2 2025$6.56+57%
Q1 2025$6.14+72%
Q4 2024$5.53+91%

AMZN has the edge over BRLT on earnings quality, reporting a profit while its opponent remains loss making.

BRLT Earnings Per Share

Q1 2024: $0.05Q2 2024: $0.05Q3 2024: $0.02Q4 2024: $0.03Q1 2025: $-0.01Q2 2025: $-0.03Q3 2025: $-0.03Q4 2025: $-0.25Q1 2026: $-0.32Q2 2026: $-0.30Q3 2026: $-0.27Forward: $0.08
Q1 2024: $0.05Q2 2024: $0.05Q3 2024: $0.02Q4 2024: $0.03Q1 2025: $-0.01Q2 2025: $-0.03Q3 2025: $-0.03Q4 2025: $-0.25Q1 2026: $-0.32Q2 2026: $-0.30Q3 2026: $-0.27Forward: $0.08
QuarterTTM EPSYoY
Forward$0.08—
Q3 2026-$0.27-$0.24
Q2 2026-$0.30-$0.27
Q1 2026-$0.32-$0.31
Q4 2025-$0.25-933%
Q3 2025-$0.03-250%
Q2 2025-$0.03-160%
Q1 2025-$0.01-120%

BRLT lost $0.27 per share over the past year, a bigger loss than the year before.

AMZN Quarterly Revenue

Q4 2023: $170BQ1 2024: $143BQ2 2024: $148BQ3 2024: $159BQ4 2024: $188BQ1 2025: $156BQ2 2025: $168BQ3 2025: $180BQ4 2025: $213BQ1 2026: $182BQ2 2026: $201BQ3 2026: $202B
Q4 2023: $170BQ1 2024: $143BQ2 2024: $148BQ3 2024: $159BQ4 2024: $188BQ1 2025: $156BQ2 2025: $168BQ3 2025: $180BQ4 2025: $213BQ1 2026: $182BQ2 2026: $201BQ3 2026: $202B
QuarterRevenueYoY
Q3 2026$201.9B+12%
Q2 2026$200.6B+20%
Q1 2026$181.5B+17%
Q4 2025$213.4B+14%
Q3 2025$180.2B+13%
Q2 2025$167.7B+13%
Q1 2025$155.7B+8.6%
Q4 2024$187.8B+10%

AMZN has the edge over BRLT on sales, with more consistent year-over-year improvement.

BRLT Quarterly Revenue

Q4 2023: $124MQ1 2024: $97MQ2 2024: $105MQ3 2024: $100MQ4 2024: $120MQ1 2025: $94MQ2 2025: $109MQ3 2025: $110MQ4 2025: $124MQ1 2026: $100MQ2 2026: $115MQ3 2026: $113M
Q4 2023: $124MQ1 2024: $97MQ2 2024: $105MQ3 2024: $100MQ4 2024: $120MQ1 2025: $94MQ2 2025: $109MQ3 2025: $110MQ4 2025: $124MQ1 2026: $100MQ2 2026: $115MQ3 2026: $113M
QuarterRevenueYoY
Q3 2026$112.8M+2.3%
Q2 2026$115.1M+5.7%
Q1 2026$99.5M+6%
Q4 2025$124.4M+4.1%
Q3 2025$110.3M+10%
Q2 2025$108.9M+3.3%
Q1 2025$93.9M-3.5%
Q4 2024$119.5M-3.9%

BRLT's revenue has grown year over year for six quarters in a row: $113M last quarter, up 2.3% from the same quarter a year ago.

AMZN Free Cash Flow

Q4 2023: $27.9BQ1 2024: $4.1BQ2 2024: $7.7BQ3 2024: $3.4BQ4 2024: $17.8BQ1 2025: −$8BQ2 2025: $332MQ3 2025: $430MQ4 2025: $14.9BQ1 2026: −$18.2BQ2 2026: −$8.8BQ3 2026: −$34.8B
Q4 2023: $27.9BQ1 2024: $4.1BQ2 2024: $7.7BQ3 2024: $3.4BQ4 2024: $17.8BQ1 2025: −$8BQ2 2025: $332MQ3 2025: $430MQ4 2025: $14.9BQ1 2026: −$18.2BQ2 2026: −$8.8BQ3 2026: −$34.8B
QuarterFree cash flowYoY
Q3 2026-$34.8B-8202%
Q2 2026-$8.8B-2757%
Q1 2026-$18.2B-$10.2B
Q4 2025$14.9B-16%
Q3 2025$430M-87%
Q2 2025$332M-96%
Q1 2025-$8B-297%
Q4 2024$17.8B-36%

AMZN's free cash flow was −$46.9B over the past year, against $10.6B the year before.

BRLT Free Cash Flow

Q4 2023: $9MQ1 2024: −$6MQ2 2024: $6MQ3 2024: $674,000Q4 2024: $12MQ1 2025: −$8MQ2 2025: $8MQ3 2025: −$3,000Q4 2025: $6MQ1 2026: −$19MQ2 2026: $17MQ3 2026: $4M
Q4 2023: $9MQ1 2024: −$6MQ2 2024: $6MQ3 2024: $674,000Q4 2024: $12MQ1 2025: −$8MQ2 2025: $8MQ3 2025: −$3,000Q4 2025: $6MQ1 2026: −$19MQ2 2026: $17MQ3 2026: $4M
QuarterFree cash flowYoY
Q3 2026$3.9M+$3.9M
Q2 2026$16.5M+109%
Q1 2026-$19.3M-$11.5M
Q4 2025$5.7M-52%
Q3 2025-$3K-100%
Q2 2025$7.9M+23%
Q1 2025-$7.9M-$1.5M
Q4 2024$11.9M+26%

BRLT has the edge over AMZN on cash generation, producing positive trailing cash flow while its opponent burns cash.

AMZN Total Shares

Q4 2023: 10.5BQ1 2024: 10.7BQ2 2024: 10.7BQ3 2024: 10.7BQ4 2024: 10.7BQ1 2025: 10.8BQ2 2025: 10.8BQ3 2025: 10.8BQ4 2025: 10.8BQ1 2026: 10.9BQ2 2026: 10.9BQ3 2026: 10.9B
Q4 2023: 10.5BQ1 2024: 10.7BQ2 2024: 10.7BQ3 2024: 10.7BQ4 2024: 10.7BQ1 2025: 10.8BQ2 2025: 10.8BQ3 2025: 10.8BQ4 2025: 10.8BQ1 2026: 10.9BQ2 2026: 10.9BQ3 2026: 10.9B
PeriodChange %Net change
Quarterly+0.2%+26M shares
1 year+0.8%+84M shares
3 years+3.5%+371M shares
5 years+6.1%+629M shares
Available history+8.2%+829M shares

AMZN has the edge over BRLT on shareholder dilution, with a more favorable share count trend.

BRLT Total Shares

Q4 2023: 97MQ1 2024: 98MQ2 2024: 98MQ3 2024: 14MQ1 2025: 14MQ2 2025: 15MQ3 2025: 15MQ4 2025: 15MQ1 2026: 16MQ2 2026: 102MQ3 2026: 102M
Q4 2023: 97MQ1 2024: 98MQ2 2024: 98MQ3 2024: 14MQ1 2025: 14MQ2 2025: 15MQ3 2025: 15MQ4 2025: 15MQ1 2026: 16MQ2 2026: 102MQ3 2026: 102M
PeriodChange %Net change
Quarterly+0.4%+414K shares
1 year+581%+87.1M shares
3 years+5.4%+5.2M shares
5 years+6.6%+6.3M shares

BRLT has 102M diluted shares, up 581% from a year ago.

AMZN Net Leverage

Q4 2023: -0.1xQ1 2024: -0.1xQ2 2024: -0.1xQ3 2024: -0.1xQ4 2024: -0.2xQ1 2025: -0.1xQ2 2025: -0.0xQ3 2025: -0.1xQ4 2025: -0.1xQ1 2026: 0.1xQ2 2026: 0.3xQ3 2026: 0.7x
Q4 2023: -0.1xQ1 2024: -0.1xQ2 2024: -0.1xQ3 2024: -0.1xQ4 2024: -0.2xQ1 2025: -0.1xQ2 2025: -0.0xQ3 2025: -0.1xQ4 2025: -0.1xQ1 2026: 0.1xQ2 2026: 0.3xQ3 2026: 0.7x
QuarterNet LeverageStatus
Q3 20260.7xVery low
Q2 20260.3xVery low
Q1 20260.1xVery low
Q4 2025-0.1xNet Cash
Q3 2025-0.1xNet Cash
Q2 2025-0.0xNet Cash
Q1 2025-0.1xNet Cash
Q4 2024-0.2xNet Cash

AMZN's net debt is less than a year of its operating earnings (EBITDA), after holding more cash than debt a year ago.

BRLT Net Leverage

Q4 2023: -11.1xQ1 2024: -9.0xQ2 2024: -9.4xQ3 2024: -13.2xQ4 2024: -12.3xQ1 2025: -20.4xQ2 2025: -40.6xQ3 2025: -23.7xQ4 2025: -107.9x
Q4 2023: -11.1xQ1 2024: -9.0xQ2 2024: -9.4xQ3 2024: -13.2xQ4 2024: -12.3xQ1 2025: -20.4xQ2 2025: -40.6xQ3 2025: -23.7xQ4 2025: -107.9x
QuarterNet LeverageStatus
Q4 2025-107.9xNet Cash
Q3 2025-23.7xNet Cash
Q2 2025-40.6xNet Cash
Q1 2025-20.4xNet Cash
Q4 2024-12.3xNet Cash
Q3 2024-13.2xNet Cash
Q2 2024-9.4xNet Cash
Q1 2024-9.0xNet Cash

BRLT has more cash than debt.

AMZN Weekly Momentum

MetricValueStatus
RSI57.1Neutral
Stochastic50.0Neutral

AMZN's weekly RSI is 57 (neutral) and its Stochastic is 50 (neutral).

BRLT Weekly Momentum

MetricValueStatus
RSI44.5Neutral
Stochastic61.6Neutral

BRLT's weekly RSI is 44 (neutral) and its Stochastic is 62 (neutral).

AMZN PE vs Consumer Cyclical Sector

MetricAMZNSector medianRelative
PE22x18x20% above
PE %44743 pts below

AMZN is trading at 22x earnings, a 20% premium to the Consumer Cyclical sector's median of 18x, though its recent earnings include one-off gains.

BRLT PE vs Consumer Cyclical Sector

MetricBRLTSector medianRelative
PEN/A18x—

BRLT has no meaningful PE right now: it lost money over the past year.

AMZN Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$253.65.5% above
20 week MA$254.94.9% above
50 week MA$242.510% above
100 week MA$229.617% above
200 week MA$191.440% above

AMZN has the edge over BRLT on trend strength, trading above more of its moving averages.

BRLT Weekly Moving Averages

Moving averageMA priceRelative
8 week MA$1.4512% below
20 week MA$1.345.2% below
50 week MA$1.419.9% below
100 week MA$1.6121% below
200 week MA$2.3345% below

BRLT is in a downtrend: it's below all five of its weekly moving averages, and 45% below its 200-week average.

AMZN Yearly ROI

YearStart priceEnd priceROI
2020$93.5$158.6+70%
2021$158.6$171.1+7.8%
2022$171.1$85.3-50%
2023$85.3$151.9+78%
2024$151.9$223.8+47%
2025$223.8$232.5+3.9%
2026 YTD$232.5$267.4+15%

AMZN has the edge over BRLT on returns for 2026, with the stronger performance.

BRLT Yearly ROI

YearStart priceEnd priceROI
2021$15.2$16.1+5.5%
2022$16.1$4.09-75%
2023$4.09$3.72-9%
2024$3.72$2.04-45%
2025$2.04$1.78-13%
2026 YTD$1.78$1.27-29%

BRLT has finished four years in a row lower, and it's down 29% so far in 2026.

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