AAPL
Apple Inc.
AAPL's fundamentals are strong, but it looks expensive: trading at 40x earnings, above its usual 31x. Analysts expect earnings growth.
TRUG
TruGolf Holdings, Inc.
There isn't enough reported data to score TRUG yet.
AAPL Fundamentals
| Metric | Status |
|---|---|
| Healthy | |
| Strong | |
| Strong | |
| Strong |
AAPL's revenue, profitability, cash flow and balance sheet are all currently healthy.
TRUG Fundamentals
| Metric | Status |
|---|---|
| Stable | |
| Weak | |
| Weak | |
| Unavailable |
TRUG's revenue is currently stable, but its profitability and cash flow are weak. There isn't enough data to rate its balance sheet.
AAPL PE Valuation
| Level | PE | Price | Vs current |
|---|---|---|---|
| Cheap | 26x | $230 | -35% |
| Fair | 31x | $279 | -21% |
| Expensive | 37x | $328 | -7.5% |
| Forward | 38x | $355 | — |
| Current | 40x | $355 | — |
Historical ranges are pointers, not guarantees.
AAPL's PE is in its expensive range at 40x. If earnings grow as analysts expect, today's price would be 38x next year's earnings.
TRUG PE Valuation
TRUG has no meaningful PE right now: it lost money over the past year.
AAPL Forward outlook
| Metric | Outlook |
|---|---|
| Stable | |
| Growth | |
| Growth | |
| Weakening | |
| Moderate | |
| Moderate |
Analysts expect earnings and revenue growth for AAPL, but weaker profitability.
TRUG Forward outlook
There aren't enough analyst estimates for TRUG to show an outlook.
AAPL Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Forward | $9.28 | +3.3% |
| Q3 2026 | $8.98 | +20% |
| Q2 2026 | $8.71 | +32% |
| Q1 2026 | $8.26 | +29% |
| Q4 2025 | $7.90 | +25% |
| Q3 2025 | $7.46 | +23% |
| Q2 2025 | $6.59 | +0.2% |
| Q1 2025 | $6.42 | -0.3% |
| Q4 2024 | $6.30 | -2% |
AAPL earned $8.98 per share over the past year, up 20% from the year before.
TRUG Earnings Per Share
TRUG and AAPL do not have enough comparable growth data to identify a winner.
AAPL Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q3 2026 | $114.5B | +12% |
| Q2 2026 | $109.4B | +16% |
| Q1 2026 | $111.2B | +17% |
| Q4 2025 | $143.8B | +16% |
| Q3 2025 | $102.5B | +7.9% |
| Q2 2025 | $94B | +9.6% |
| Q1 2025 | $95.4B | +5.1% |
| Q4 2024 | $124.3B | +4% |
AAPL has the edge over TRUG on sales, with more consistent year-over-year improvement.
| Quarter | Margin | YoY |
|---|---|---|
| Q3 2026 | 31% | -0.5 points |
| Q2 2026 | 33% | +2.6 points |
| Q1 2026 | 32% | +1.3 points |
| Q4 2025 | 35% | +0.9 points |
| Q3 2025 | 32% | +0.5 points |
| Q2 2025 | 30% | +0.4 points |
| Q1 2025 | 31% | +0.3 points |
| Q4 2024 | 34% | +0.7 points |
AAPL has the edge over TRUG on profitability, with a higher operating margin.
TRUG Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q2 2026 | $5.8M | +34% |
| Q1 2026 | $5M | -6.8% |
| Q4 2025 | $5.1M | -25% |
| Q3 2025 | $4.1M | -34% |
| Q2 2025 | $4.3M | +11% |
| Q1 2025 | $5.4M | +7.5% |
TRUG's revenue is down over the past year, though its latest quarter was up: $6M last quarter, up 34% from the same quarter a year ago.
| Quarter | Margin | YoY |
|---|---|---|
| Q2 2026 | -3.8% | +40 points |
| Q1 2026 | -26% | -2.9 points |
| Q4 2025 | -37% | -19 points |
| Q3 2025 | -27% | -41 points |
| Q2 2025 | -43% | -23 points |
| Q1 2025 | -23% | -4.1 points |
| Q4 2024 | -19% | N/A |
| Q3 2024 | 14% | N/A |
TRUG's operating margin was −3.8% last quarter, up 40 points from the same quarter a year ago.
AAPL Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q3 2026 | $25.9B | -2.4% |
| Q2 2026 | $31.9B | +31% |
| Q1 2026 | $26.7B | +28% |
| Q4 2025 | $51.6B | +91% |
| Q3 2025 | $26.5B | +11% |
| Q2 2025 | $24.4B | -8.6% |
| Q1 2025 | $20.9B | +0.9% |
| Q4 2024 | $27B | -28% |
AAPL's free cash flow has been positive every quarter for seven years: $136B over the past year, up 38% from the year before.
TRUG Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q2 2026 | -$1.4M | +$809.4K |
| Q1 2026 | -$200.4K | +$583.4K |
| Q4 2025 | $172.6K | +$7.2M |
| Q1 2025 | -$783.8K | -134% |
TRUG has burned cash in most quarters: −$2M over the past year, against −$8M the year before.
AAPL Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | 0% | +5.6M shares |
| 1 year | -1.9% | -284M shares |
| 3 years | -6.9% | -1.1B shares |
| 5 years | -13% | -2.1B shares |
| Available history | -17% | -3.1B shares |
AAPL has the edge over TRUG on shareholder dilution, with a more favorable share count trend.
| Quarter | Spent |
|---|---|
| Q3 2026 | $24.3B |
| Q2 2026 | $25.1B |
| Q1 2026 | $12.3B |
| Q4 2025 | $24.7B |
| Q3 2025 | $20.1B |
| Q2 2025 | $21.1B |
| Q1 2025 | $25.9B |
| Q4 2024 | $23.6B |
AAPL spent $86.4B buying back its own shares over the past year, down 4.8% from the year before.
TRUG Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | +0.8% | +20 shares |
| 1 year | +387% | +2.1K shares |
TRUG has 2,676 diluted shares, up 387% from a year ago.
| Quarter | Spent |
|---|---|
| Q2 2025 | — |
| Q1 2025 | — |
| Q4 2021 | — |
AAPL Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q3 2026 | 0.3x | Very low |
| Q2 2026 | 0.3x | Very low |
| Q1 2026 | 0.2x | Very low |
| Q4 2025 | 0.3x | Very low |
| Q3 2025 | 0.4x | Very low |
| Q2 2025 | 0.5x | Very low |
| Q1 2025 | 0.5x | Very low |
| Q4 2024 | 0.5x | Very low |
AAPL's net debt is less than a year of its operating earnings (EBITDA).
TRUG Net Leverage
TRUG's operating earnings (EBITDA) were negative over the past year, so its debt can't be measured against them.
AAPL Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 68.1 | Neutral |
| Stochastic | 85.0 | Overbought |
AAPL's weekly RSI is 68 (neutral) and its Stochastic is 85 (overbought).
TRUG Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 22.4 | Oversold |
| Stochastic | 0.4 | Oversold |
TRUG's weekly RSI is 22 (oversold) and its Stochastic is 0 (oversold).
AAPL PE vs Technology Sector
| Metric | AAPL | Sector median | Relative |
|---|---|---|---|
| PE | 40x | 28x | 42% above |
| PE % | 96 | 35 | 61 pts above |
AAPL is trading at 40x earnings, a 42% premium to the Technology sector's median of 28x.
TRUG PE vs Technology Sector
TRUG has no meaningful PE right now: it lost money over the past year.
AAPL Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $343.1 | 3.4% above |
| 20 week MA | $329.0 | 7.9% above |
| 50 week MA | $295.6 | 20% above |
| 100 week MA | $262.4 | 35% above |
| 200 week MA | $226.3 | 57% above |
AAPL has the edge over TRUG on trend strength, trading above more of its moving averages.
TRUG Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $1.40 | 60% below |
| 20 week MA | $5.86 | 90% below |
| 50 week MA | $34.8 | 98% below |
| 100 week MA | $617.6 | 100% below |
| 200 week MA | $16,553.1 | 100% below |
TRUG is in a downtrend: it's below all five of its weekly moving averages, and 100% below its 200-week average.
AAPL Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $72.5 | $132.0 | +82% |
| 2021 | $132.0 | $176.3 | +34% |
| 2022 | $176.3 | $131.9 | -25% |
| 2023 | $131.9 | $192.5 | +46% |
| 2024 | $192.5 | $255.6 | +33% |
| 2025 | $255.6 | $273.4 | +7% |
| 2026 YTD | $273.4 | $354.9 | +30% |
AAPL has the edge over TRUG on returns for 2026, with the stronger performance.
TRUG Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2021 | $49,250.0 | $49,250.0 | 0% |
| 2022 | $49,250.0 | $50,900.0 | +3.4% |
| 2023 | $50,900.0 | $58,250.0 | +14% |
| 2024 | $58,250.0 | $3,880.0 | -93% |
| 2025 | $3,880.0 | $79.6 | -98% |
| 2026 YTD | $79.6 | $0.56 | -99% |
TRUG has finished lower in three of the last five years. It's down 99% so far in 2026.