AAPL
Apple Inc.
AAPL has lower modeled downside risk, despite its lower overall score.
BILI
Bilibili Inc.
BILI has a slight edge over AAPL overall, supported by stronger valuation and stronger modeled upside.
AAPL Fundamentals
| Metric | Status |
|---|---|
| Healthy | |
| Strong | |
| Strong | |
| Strong |
AAPL's revenue, profitability, cash flow and balance sheet are all currently healthy.
BILI Fundamentals
| Metric | Status |
|---|---|
| Stable | |
| Healthy | |
| Under pressure | |
| Under pressure |
BILI's profitability is currently healthy, and its revenue is stable, but its cash flow and balance sheet are under pressure.
AAPL PE Valuation
| Level | PE | Price | Vs current |
|---|---|---|---|
| Cheap | 26x | $230 | -35% |
| Fair | 31x | $279 | -21% |
| Expensive | 37x | $328 | -7.5% |
| Forward | 38x | $355 | — |
| Current | 40x | $355 | — |
Historical ranges are pointers, not guarantees.
AAPL's PE is in its expensive range at 40x. If earnings grow as analysts expect, today's price would be 38x next year's earnings.
BILI PE Valuation
| Level | PE | Price | Vs current |
|---|---|---|---|
| Current | 27x | $13.50 | — |
| Cheap | 35x | $17.64 | +31% |
| Fair | 90x | $45.86 | +240% |
| Expensive | 316x | $161 | +1094% |
Historical ranges are pointers, not guarantees.
BILI has the edge over AAPL in the historical PE scenario, which offers more potential upside but is not a forecast.
AAPL Forward outlook
| Metric | Outlook |
|---|---|
| Stable | |
| Growth | |
| Growth | |
| Weakening | |
| Moderate | |
| Moderate |
Analysts expect earnings and revenue growth for AAPL, but weaker profitability.
BILI Forward outlook
| Metric | Outlook |
|---|---|
| -- | |
| Strong growth | |
| Growth | |
| Improving | |
| Limited | |
| High |
BILI has the edge over AAPL on the outlook, with more favorable profitability expectations.
AAPL Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Forward | $9.28 | +3.3% |
| Q3 2026 | $8.98 | +20% |
| Q2 2026 | $8.71 | +32% |
| Q1 2026 | $8.26 | +29% |
| Q4 2025 | $7.90 | +25% |
| Q3 2025 | $7.46 | +23% |
| Q2 2025 | $6.59 | +0.2% |
| Q1 2025 | $6.42 | -0.3% |
| Q4 2024 | $6.30 | -2% |
AAPL earned $8.98 per share over the past year, up 20% from the year before.
BILI Earnings Per Share
| Quarter | TTM EPS | YoY |
|---|---|---|
| Q2 2026 | $0.51 | +538% |
| Q1 2026 | $0.47 | +$0.69 |
| Q4 2025 | $0.40 | +$0.89 |
| Q3 2025 | $0.26 | +$1.25 |
| Q2 2025 | $0.08 | +$1.53 |
| Q1 2025 | -$0.22 | +$1.57 |
| Q4 2024 | -$0.49 | +$1.26 |
| Q3 2024 | -$0.99 | +$0.86 |
BILI has the edge over AAPL on earnings, with more consistent year-over-year improvement.
AAPL Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q3 2026 | $114.5B | +12% |
| Q2 2026 | $109.4B | +16% |
| Q1 2026 | $111.2B | +17% |
| Q4 2025 | $143.8B | +16% |
| Q3 2025 | $102.5B | +7.9% |
| Q2 2025 | $94B | +9.6% |
| Q1 2025 | $95.4B | +5.1% |
| Q4 2024 | $124.3B | +4% |
AAPL's revenue has grown year over year for 10 quarters in a row: $114B last quarter, up 12% from the same quarter a year ago.
| Quarter | Margin | YoY |
|---|---|---|
| Q3 2026 | 31% | -0.5 points |
| Q2 2026 | 33% | +2.6 points |
| Q1 2026 | 32% | +1.3 points |
| Q4 2025 | 35% | +0.9 points |
| Q3 2025 | 32% | +0.5 points |
| Q2 2025 | 30% | +0.4 points |
| Q1 2025 | 31% | +0.3 points |
| Q4 2024 | 34% | +0.7 points |
AAPL has the edge over BILI on profitability, with a higher operating margin.
BILI Quarterly Revenue
| Quarter | Revenue | YoY |
|---|---|---|
| Q2 2026 | $1.2B | +7.9% |
| Q1 2026 | $1.1B | +6% |
| Q4 2025 | $1.2B | +7.6% |
| Q3 2025 | $1.2B | +5.2% |
| Q2 2025 | $1.1B | +20% |
| Q1 2025 | $1.1B | +24% |
| Q4 2024 | $1.2B | +22% |
| Q3 2024 | $1.1B | +26% |
BILI has the edge over AAPL on sales, with stronger typical year-over-year growth.
| Quarter | Margin | YoY |
|---|---|---|
| Q2 2026 | 4.7% | +1.3 points |
| Q1 2026 | 2.2% | +2 points |
| Q4 2025 | 6.1% | +4.4 points |
| Q3 2025 | 4.6% | +5.5 points |
| Q2 2025 | 3.4% | +13 points |
| Q1 2025 | 0.2% | +15 points |
| Q4 2024 | 1.6% | +22 points |
| Q3 2024 | -0.9% | +18 points |
BILI's operating margin was 4.7% last quarter, up 1.3 points from the same quarter a year ago, near the top of its range since 2019.
AAPL Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q3 2026 | $25.9B | -2.4% |
| Q2 2026 | $31.9B | +31% |
| Q1 2026 | $26.7B | +28% |
| Q4 2025 | $51.6B | +91% |
| Q3 2025 | $26.5B | +11% |
| Q2 2025 | $24.4B | -8.6% |
| Q1 2025 | $20.9B | +0.9% |
| Q4 2024 | $27B | -28% |
AAPL has the edge over BILI on cash flow, with more consistent year-over-year improvement.
BILI Free Cash Flow
| Quarter | Free cash flow | YoY |
|---|---|---|
| Q2 2026 | $0 | -100% |
| Q1 2026 | $0 | -100% |
| Q4 2025 | $0 | $0 |
| Q3 2025 | $0 | $0 |
| Q2 2025 | $303.9M | +9.8% |
| Q1 2025 | $190M | +133% |
| Q4 2024 | $0 | $0 |
| Q3 2024 | $0 | $0 |
BILI's free cash flow was $0 over the past year, against $494M the year before.
AAPL Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | 0% | +5.6M shares |
| 1 year | -1.9% | -284M shares |
| 3 years | -6.9% | -1.1B shares |
| 5 years | -13% | -2.1B shares |
| Available history | -17% | -3.1B shares |
AAPL has the edge over BILI on shareholder dilution, with a more favorable share count trend.
| Quarter | Spent |
|---|---|
| Q3 2026 | $24.3B |
| Q2 2026 | $25.1B |
| Q1 2026 | $12.3B |
| Q4 2025 | $24.7B |
| Q3 2025 | $20.1B |
| Q2 2025 | $21.1B |
| Q1 2025 | $25.9B |
| Q4 2024 | $23.6B |
AAPL spent $86.4B buying back its own shares over the past year, down 4.8% from the year before.
BILI Total Shares
| Period | Change % | Net change |
|---|---|---|
| Quarterly | -1.3% | -5.9M shares |
| 1 year | +3.7% | +16.2M shares |
| 3 years | +9.7% | +40.1M shares |
| 5 years | +18% | +69M shares |
| Available history | +39% | +126M shares |
BILI has 454M diluted shares, up 3.7% from a year ago.
| Quarter | Spent |
|---|---|
| Q2 2026 | — |
| Q1 2026 | — |
| Q4 2025 | — |
| Q3 2025 | — |
| Q2 2025 | $338,861 |
| Q1 2025 | — |
| Q4 2024 | — |
| Q3 2024 | — |
BILI hasn't bought back shares in the past year.
AAPL Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q3 2026 | 0.3x | Very low |
| Q2 2026 | 0.3x | Very low |
| Q1 2026 | 0.2x | Very low |
| Q4 2025 | 0.3x | Very low |
| Q3 2025 | 0.4x | Very low |
| Q2 2025 | 0.5x | Very low |
| Q1 2025 | 0.5x | Very low |
| Q4 2024 | 0.5x | Very low |
AAPL has the edge over BILI on leverage, with a lower net debt burden relative to earnings.
BILI Net Leverage
| Quarter | Net Leverage | Status |
|---|---|---|
| Q2 2026 | 2.5x | Moderate |
| Q1 2026 | 1.8x | Healthy |
| Q4 2025 | -1.4x | Net Cash |
| Q3 2025 | -1.6x | Net Cash |
| Q2 2025 | -0.7x | Net Cash |
| Q1 2025 | -7.0x | Net Cash |
BILI's net debt is about 2.5 years of its operating earnings (EBITDA), after holding more cash than debt a year ago.
AAPL Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 68.1 | Neutral |
| Stochastic | 85.0 | Overbought |
AAPL's weekly RSI is 68 (neutral) and its Stochastic is 85 (overbought).
BILI Weekly Momentum
| Metric | Value | Status |
|---|---|---|
| RSI | 36.7 | Neutral |
| Stochastic | 14.5 | Oversold |
BILI's weekly RSI is 37 (neutral) and its Stochastic is 15 (oversold).
AAPL PE vs Technology Sector
| Metric | AAPL | Sector median | Relative |
|---|---|---|---|
| PE | 40x | 28x | 42% above |
| PE % | 96 | 35 | 61 pts above |
AAPL is trading at 40x earnings, a 42% premium to the Technology sector's median of 28x.
BILI PE vs Technology Sector
| Metric | BILI | Sector median | Relative |
|---|---|---|---|
| PE | 27x | 28x | 4.2% below |
| PE % | 3 | 35 | 32 pts below |
BILI has the edge over AAPL on valuation relative to its sector.
AAPL Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $343.1 | 3.4% above |
| 20 week MA | $329.0 | 7.9% above |
| 50 week MA | $295.6 | 20% above |
| 100 week MA | $262.4 | 35% above |
| 200 week MA | $226.3 | 57% above |
AAPL has the edge over BILI on trend strength, trading above more of its moving averages.
BILI Weekly Moving Averages
| Moving average | MA price | Relative |
|---|---|---|
| 8 week MA | $14.2 | 4.6% below |
| 20 week MA | $15.9 | 15% below |
| 50 week MA | $21.0 | 36% below |
| 100 week MA | $21.4 | 37% below |
| 200 week MA | $18.7 | 28% below |
BILI is in a downtrend: it's below all five of its weekly moving averages, and 28% below its 200-week average.
AAPL Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $72.5 | $132.0 | +82% |
| 2021 | $132.0 | $176.3 | +34% |
| 2022 | $176.3 | $131.9 | -25% |
| 2023 | $131.9 | $192.5 | +46% |
| 2024 | $192.5 | $255.6 | +33% |
| 2025 | $255.6 | $273.4 | +7% |
| 2026 YTD | $273.4 | $354.9 | +30% |
AAPL has the edge over BILI on returns for 2026, with the stronger performance.
BILI Yearly ROI
| Year | Start price | End price | ROI |
|---|---|---|---|
| 2020 | $18.2 | $82.0 | +350% |
| 2021 | $82.0 | $45.9 | -44% |
| 2022 | $45.9 | $23.2 | -50% |
| 2023 | $23.2 | $12.2 | -47% |
| 2024 | $12.2 | $18.8 | +55% |
| 2025 | $18.8 | $25.0 | +32% |
| 2026 YTD | $25.0 | $13.5 | -46% |
BILI's yearly returns have swung widely, from +350% in 2020 to −50% in 2022. It's down 46% so far in 2026.